Main
Corbett Kroehler Archives
June 1, 2007
Common Causes of Global Warming
Welcome to the Progressive Pathway
blog, the virtual home of Corbett Kroehler’s climate crisis advocacy and
authorship!
Living in Central Florida, along a
common hurricane tracking path, I’ve been asked whether I believe that global
warming causes wind storms. The short answer is that no, it does not.
However, it has a cause in common with
the intensity and number of hurricanes, deforestation. The same apocalyptic
burning of old-growth cloud forests and rain forests in Central America, South
America and West Africa adds unspeakable tons of carbon to the atmosphere and
robs the planet of a key defensive weapon in regulating wind storms.
By halting mass deforestation in those
areas and replacing it with new plantings and sustainable forestry, we can begin
to reverse the trend toward greater and greater levels of carbon in the
atmosphere and reduce the intensity of hurricanes at the same time.
Political inaction on global warming
and climate change shares a cause with another crisis, voter apathy in the
United States. The average citizen of this country now is more likely to vote in
an American Idol competition that a national election.
While laughable, this statistic
represents a grave threat to a fundamental principle which underpins our
republic.
President Lincoln give it to us very
succinctly in the final stanza of his Gettysburg Address: “Government of the
people, by the people and for the people.”
If voters deliberately opt out of the
political process, either in protest or because they believe that their time on
election day is wasted, they diminish the sacrifices of their forebears who
fought to give everyone the right to vote and they make it easier for
politicians to base their decisions on national TV ratings and poll results
rather than healthy discourse with their constituents.
Please visit my next three posts to
read how inaction on global warming and voter apathy have a common solution.
Sustainable Justice For All!
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics:
June 6, 2007
Has Global Warming Caused Irreparable Harm?
Scientists who perpetuate the claim
that humanity is not the primary cause of global warming either are quacks or
have their work funded in one way or another by industries and their financial
allies who profit from the destruction of the earth.
I have yet to encounter an argument
against the fundamental truths of global warming which did not fit the previous
sentence. As Vice President Al Gore recently told us, the planet has a fever.
Where there is legitimate debate is
just how bad the situation is as it stands today. The options go from bad to
horrific to doomsday scenarios. In the interest of holding my audience, I limit
myself to conclusions which I know can survive the most strident scrutiny.
Not surprisingly, since I am running
to represent Florida’s eighth congressional district in Washington, I will focus
this post on the Sunshine State.
The explanation is quite simple. The
once-permanent ice shelf of Greenland will melt completely in a few short years.
The damage is done.
If we parked every car,
decommissioned every fossil-fueled power plant and extinguished every forest
fire in every nation of the world, we could not save the Greenland ice shelf.
Can I provide a definite year in
which the last layer of ice will fall into the North Atlantic Ocean?
No but the best-case as I see it is
the year 2025.
What I can say for certain is that
the rapid melting underway there today will cause a permanent sea rise of
between two and three feet by the year 2015, perhaps as early as 2010.
What does that mean to Florida? Visit
the following URLs for the answer:
http://sportsillustrated.cnn.com/si_online/covers/issues/2007/0312.html
and
http://sportsillustrated.cnn.com/2007/more/03/06/eco0312
Florida’s eighth congressional
district includes the heart of our tourism industry, including Orlando
International Airport, the busiest in the state, the major theme parks,
including Walt Disney World, and many of our largest hotels.
Even if the first round of sea rise
does not impact Orlando directly, the Sports Illustrated story linked above
paints a very gloomy picture: every major professional sporting venue in
Florida, Jacksonville, Miami and Tampa Bay, will face great challenges from the
encroaching seas.
Clearly, if Sports Illustrated runs a
theoretical image of the Dolphin Stadium infield under two feet of salt water
and states “Global warming is not coming; it is here.”, we have passed the point
of serious doubt in the commercial news media that global warming is not a myth
and that the consequences will be here sooner than we like.
Sustainable Justice For All!
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(3)

Digg This
Del.icio.us
More on topics:
June 15, 2007
A Decade Ahead
Congratulations go out to the leadership of most of the G-8 nations last week!
Most of the G-8 will do more to reduce their contributions to global warming and
the climate crisis.
Sadly, at
least for now, the United States will not be among them.
Here in
the America, some states have made great strides while others struggle with
archaic approaches, including Florida. At the national level, of course, the
results are similar. Some progress has been erased by retrograde policies while
other successes go unheralded.
What we
need to do is look to a pair of G-8 peers and one of our largest trading
partners.
Austria
and Germany now are a full decade ahead of the United States in their investment
in solar and wind technology in order to save their electric ratepayers millions
of dollars in future rate increases and, not coincidentally, bring about a
corresponding drop in emissions of greenhouse gases.
China, on
the other hand, while moving in exactly the wrong direction in the construction
of hundreds of new coal-fired power plants, is setting global records for
installation of solar-powered water heaters, such as my wife Catrin and I have
on our Orlando home.
Indeed,
there are more than 700 manufacturers of solar water heating systems in China
and together, they install more than 5,000,000 square meters of new rooftop
solar collectors each year, an amazing statistic.
How have
these nations managed to forge ahead with next-generation energy solutions while
some members of their domestic energy sector advocate the status quo?
They did
two key things:
1) They
helped their citizens focus their collective voice in demanding consumer and
environmentally-friendly solutions so that the small number of special interest
mouthpieces were not heard; and
2) They
made it cultural.
It is
these two methods which I try to emulate and the reason for the existence of my
expert blog here on Keyboard Culture.
The State
of Florida, which welcomed me open arms in 1987, is threatened by rising seas.
The solution to the problem is not a mystery. We know how to prevent
catastrophic sea rise. What is missing is the will to stop it.
In
Austria and Germany, the government has reached out to the people to convince
them to participate in buying electricity produced from renewable energy as a
matter of national pride. In China, there are entire towns which turn out for
fairs and parades to celebrate the environment and how heating their water with
the power of the sun helps keep the air they breathe clean. In some of those
towns, the fairs adopt a green theme and nearly all of the people turn out to
participate, dressed in the same color. The photographs I’ve seen struck me as
St. Patrick’s Day in the Far East.
Environmental Defense, of which I am a proud member, has a convenient website
which lays out steps you can take to blend conservation into your lifestyle.
Please visit
http://fightglobalwarming.com
To every
reader who lives in the eastern half of the United States: the 2007 hurricane
season is off to a troubling start, with the Southeast suffering from a severe
subtropical storm (Andrea) fully 3 weeks before the beginning of the annual
hurricane season.
Then,
Tropic Storm Barry accelerated to 50mph wind speeds on June 1, among the
earliest storms ever. 2006 may have been a quiet year in terms of hurricanes
which struck the United States but globally, it was quite bad.
We did
not receive a reprieve, just a temporary detour.
Environmental Defense has another very good section of their website which walks
you through the bad news. It definitely is worth an hour of your time.
http://www.environmentaldefense.org/page.cfm?tagid=489
Sustainable Justice For All!
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics:
June 18, 2007
Best Video of the Year
I love
YouTube! What a wonderful invention! 15 years ago, when I first heard the term
"Information Age", I had no idea how transformative it would be.
Well, I
just watched an amazing 20-minute video on the climate crisis. It is a must-see
video, period. I encourage you to watch it at the following address and then
return for my commentary:
http://www.youtube.com/watch?v=nuXJFbJNltg
First a
few sticking points and then I'll editorialize:
1) The
facts and figures are accurate, which I hope means that you were left with a
tremendous sense of foreboding.
2)
Wal-Mart is not green, although it is greener than before.
For
years, it was a big part of the problem and refused every single request for
dialog which the environmental community attempted. Moreover, even though its
commitment to a 20% reduction in energy use in its existing stores and 30% in
its new stores is a leap in the right direction, it still takes a very predatory
stance as regards the placement of new stores and how those locations affect
land use issues such as urban sprawl.
3) BMW
also is part of the problem. Hence, while they are to be commended for
sponsoring this very important session, their reputation with regard to tailpipe
emissions still needs another wash and wax job.
4) It is
truly wonderful that the video addresses several key details which often are
lost in the climate debate. My favorite is bottled water from Fiji. I'm sure
that the water down there is naturally pure but shipping it literally half-way
around the world for us to consume is, just as the video states, "stupid."
and
5)
Instead of being the 400-pound gorilla in the room, Exxon is the $40 billion
gorilla. Dealing with that aspect of the problem will require more than just
political will. We must employ the wishes of the entire planet to bring about
change in that energy behemoth.
Now, the
editorial: this video relates better than even I can do with my own words just
how powerful the realization is when we are presented with all of the facts, in
an unvarnished manner. It is right on point to state that we will not make it
without swift and sweeping change. I misted up the first time I grasped what
will happen to Florida in my lifetime and remember exactly where I was when the
tears welled up in my eyes. That is not a moment which one easily forgets.
Get on
board, everyone. The next generation of humanity is counting on us.
Sustainable Justice For All!
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics:
June 20, 2007
25 % On The Roof
My wife
Catrin and I simply love the solar water heater we had installed in February of
2007. It has given us nothing but reliable service and very hot water.
As I've
traveled and told growing numbers of people about the virtues of solar hot water
as the easiest way of reducing our need for fossil fuels, the thought struck me
that the masses need to know how painless the installation process was and how
little space the collector consumes on the roof.
In
exchange for giving them a review for their second-quarter newsletter, the
Sierra Club of Central Florida has been kind enough to host a photolog of
installation day on their website.
It is
available for free at
http://florida.sierraclub.org/central/solar
All of
the images are clickable so don't hesitate to click on them to view
enlargements.
The 25%
reduction in our monthly utility bill happened because of what you will see in
the photos. A comparable system on most any home with decent southern exposure
and 2 adults using hot water would cost approximately $5,000.
With tax
incentives currently available, our return on investment (ROI) period will be
about 7 years but of course, the smiles we derive from knowing that we heat our
water without causing air pollution are priceless!
Sustainable Justice For All!
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics:
June 22, 2007
Let's Talk Offsets
With
historic national gasoline prices, why spend more on energy in order to reduce
global warming?
Certainly, it would be easier to remain with the status quo and hope that retail
prices return to more manageable levels. The stakes of doing so are too high,
though.
I could
show you pictures and run through the consequences of polar ice melting in
northern Canada or the effect on animals of melting polar caps.
For this
post and its second part, though, let’s focus on available solutions and the
question of which are best.
For most
of us, adopting a carbon-neutral lifestyle would be impractical without the
benefit of renewable energy credits, also known as offsets or green tags.
Simply
put, offsets function in 2 key ways. Either they:
1) Fund
the planting of trees or subsidize renewable energy projects which will pull
carbon from the air later
or
2)
Use the proceeds from the sale of those green tags to offer renewable energy to
the nation’s grid at a comparable price to fossil-fueled energy.
Ideally,
we would not produce the carbon emissions in the first place but the climate
crisis is so severe and worsening every day that we must be open to interim
steps. Carbon offsets are one such step.
How does
one begin?
For my
part, when I decided in 2004 that Catrin and I should go carbon-neutral, I
already knew the types of projects I would prefer to fund with the offsets we
purchase.
In my
next post, I will explain why we use the options we do. For right now, though,
please allow me to explain our regimen for remaining carbon-neutral even as life
calls upon us to produce more carbon in some years than others.
Our
carbon-neutral status is achieved through participation in two monthly programs
(Krystal Planet and Wind Current) and then supplemented with TerraPass as
needed.
Theoretically, our monthly participation in the first two programs is adequate
to offset most any domestic travel whether by airplane or automobile. However,
we prefer to set a high standard and thus be certain that we never tip the
scales back toward carbon-positive, even for one month.
I will
close with an example. On June 9, the day before my 38th birthday, I drove
round-trip from Orlando to Hallandale, FL near Fort Lauderdale. It was a
400-mile journey. During most of the trip, my car averaged just shy of 30mpg.
It’s an unacceptable number but on an average day I use mass transit so I
tolerate the vehicle’s poor economy. In any case, the conference which I
attended was scheduled such that flying only would have increased my emissions.
I chose to drive instead and then spent $10 on a green tag from TerraPass to
offset the resulting pollution.
In a
perfect world, I never would have emitted the carbon in the first place but as
it stands, the final result was that my pollution was absorbed by a renewable
energy project elsewhere. Everybody won!
Sustainable Justice For All!
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics:
June 25, 2007
The Offsets I Like and Why
Carbon
offsets are to the generation of electricity and personal transportation
(airplanes and cars) what BioDiesel is to trucking. They are an imperfect
solution yet must play a vital interim role in our quest to produce power and
locomotion without pollution, such as through hydrogen which is produced cleanly
and sustainably (more on that in a future thread).
To that
end, since I do not own a truck, I purchase carbon offsets in order to bring my
carbon footprint down to a neutral posture. Specifically, I use three programs
to do so. In this installment of my blog, I disclose what the first program is
and why I like it.
When
Catrin and I began our carbon-neutral lifestyle, our first provider of offsets
was Sterling Planet. It was a growing company which understood the concept of
renewable energy credits well. Ultimately, we left Sterling Planet as it
repositioned itself toward commercial customers who seek to offset large blocks
of emissions such as at concerts and other such public events.
Quite by
accident, I stumbled upon Krystal Planet. The company’s homepage may be found at
http://www.krystal-planet.com
I really
liked what I saw in Krystal Planet for three reasons:
1) It
focuses exclusively on the construction of new green energy generating
facilities.
2) It
embraces a decentralized approach, meaning that it installs its technology in
ways which foster growth of new, small facilities. One of the reasons we have
allowed global warming to degenerate to such an extensive degree (no pun
intended) in the United States is the fact that the electrical utility lobby is
too strong and growing stronger. Small generating facilities often do no appear
on the radar screen of large electrical utilities and thus are insulated from
the effects of big lobbying dollars.
3) The
commercial aspect of Krystal Planet's program is limited to a moderate pace of
expansion. In other words, it acts as a charity for renewable energy, with
minimal overhead and advertising conducted mostly by word of mouth. As a result,
purchases of green energy certificates from Krystal Planet are tax-deductible.
The focus
of my next thread will be NWF Wind Current, an alliance between one of America’s
best environmental organizations and a leader in wind energy.
Sustainable Justice For All!
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics:
June 27, 2007
Solar Energy’s Blustery Friend
When
critics of renewable energy attempt to squelch the thirst for change which many
of us have, they often point to the fact that the sun only shines during the
daytime and the wind doesn’t always blow. Fortunately, technology has not stood
still while fossilized critics continue to hurl objections from 40 years ago.
The
unblemished success of the new water heater which Catrin and I use proves that
the sun gives average consumers all the hot water they need without pollution
and as for wind, the technology has evolved even further.
What is
the Earth’s atmosphere?
It is,
quite literally, an ocean of air which blankets the entire planet. In
combination with the rotating core at the center of the world, the atmosphere
allows us to derive heat and light from the sun without cooking ourselves.
What
makes the wind blow?
Well, on
the surface, the cause is the temperature differential between towns, regions
and continents. Just a few hundred feet up though, the wind blows relentlessly
because the atmosphere is in constant movement or, more accurately, the planet
moves constantly and the atmosphere is dragged along with it, seldom at the same
speed.
If the
Earth stops rotating, wind will be the least of our worries.
Simply
put, windmills have evolved to the point that they can generate electricity
around the clock without even the slightest zephyr on the surface because they
are elevated hundreds of feet off the ground.
Since the
greatest demand for electricity occurs during the day when the largest numbers
of businesses are open (called peak demand), we can satisfy those periods of
demand by generating power with sunshine and then use wind for nights and
weekends.
This is
my main reason for supporting NWF Wind Current with my wallet. The URL is
http://nwfwindcurrent.com
This
wonderful alliance has a low financial entry point for those who would like to
experiment with green power but not make a large early commitment and focuses
the need for urgency right where it belongs, on polar bears.
Since
about half of the population of the United States lives in coastal areas, it is
easy to lose sight of the fact that the climate crisis is killing polar bears
today, right now, as you read this. The benefits of renewable energy credits are
many but polar bears will see them the fastest.
By
aligning itself with Wind Current, the National Wildlife Federation can provide
the laser focus needed to remind all of us just how high the stakes are.
NWF Wind
Current is a premier environmental organization doing what it does best, raising
awareness and offering solutions with a broad array of benefits for everyone,
people, plants and animals alike.
Being a
customer of Krystal Planet theoretically cleans enough carbon from the
atmosphere for Catrin and me to live carbon-neutral but the work of NWF Wind
Current is so vital that we are more than happy to send money to them each
month, too.
In my
third and final post on offsets, I will tell you about Terra Pass.
Sustainable Justice For All!
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics:
June 29, 2007
Culture Clash Turned On Its Ear
Here on
Keyboard Culture, I have referred to the fact that some of America’s most
important trading partners have made the adoption of renewable energy a part of
their culture. It is engrained and will grow in all likelihood.
The good
people at Terra Pass strive to do something similar: enable our countrymen to
use transportation much the way they do today yet reduce their carbon footprint.
Krystal
Planet and NWF Wind Current, as I have described in previous posts, provide more
than enough carbon absorption for Catrin and me so that we probably don’t need
to purchase more.
Why not
do more, though? If we truly care about the climate crisis as much as we affirm,
we should take extra steps.
Terra
Pass gives us a wonderful way of doing so.
You can
see all the details at
http://www.TerraPass.com
Whereas
NWF Wind Current takes an approach which resonates with environmentalists and
people fond of the outdoors, Terra Pass is tuned more closely with popular
culture. As a lover of contemporary music and modern cinema when I am not trying
to save my home from the ravages of global warming, I can appreciate their
approach.
Catrin
and I use Terra Pass for special occasions, such as our upcoming trip to
Australia in February to attend the International Solar Cities Congress. If
you’d like to learn more, visit
http://www.solarcitiescongress.com.au
My
attendance at the 2006 Solar Cities event played a major role in my decision to
run for Congress, so Catrin and I feel an understandable intrigue with how the
2008 gathering will affect me.
Nevertheless, the fact remains that we will fly far enough to circle the globe
when all is said and done. That’s a lot of pollution (several tons of CO2 plus
other nasty pollutants). We do not take trips like this often. In fact, it will
be our first time south of the Equator.
Consequently, it doesn’t make sense for us to increase our monthly purchases of
carbon offsets to compensate for one very long trip.
Terra
Pass is the answer. It is available to us when we need it and with multiple
levels of commitment tailored to the impact of each trip.
The other
reason I like Terra Pass is its early but important penetration into
conventional business and consumer channels. Expedia is my preferred online
travel agency and Terra Pass shares an alliance with Expedia.
That is a
wonderful initiative and I am convinced that it is one of the reasons that Delta
Airlines decided to offer green tags to people who book flights through their
own website.
In total,
then, Chez Kroehler is carbon-neutral through a blended approach to offets.
We use
Krystal Planet for general advocacy of renewable energy.
We use
NWF Wind Current to help assure that the world’s endangered species are not
forgotten as their homes melt or otherwise vanish and we use Terra Pass because,
in the end, we are consumers with places to go just like everyone else.
If more
consumers do as we do, we will become part of the solution rather than the
problem. That is an element of pop culture which all of us can find agreeable.
Sustainable Justice For All!
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics:
July 2, 2007
Making it Cultural
In a
previous thread, I mentioned how Austria, China and Germany, among other
nations, have made the matter of adopting renewable energy one of culture and
national pride. I just discovered that Starbucks operates a website based on a
similar concept:
http://www.planetgreengame.com
While
that company has a very long way to go before we can call it green, the
aforementioned website can accomplish a great deal. I urge everyone to use it
and learn about how our energy and transportation choices are linked directly to
our carbon footprint.
As for
Starbucks restaurants themselves, I recommend that they mirror in their
purchasing of coffee beans the strong history of corporate stewardship they have
toward charitable donations. If they adopt a policy of buying only 100%
shade-grown, fair-trade coffee, I just might feel comfortable shopping at my
local branch.
Until
then, however,
http://www.planetgreengame.com should be added to everyone's browser
bookmarks/favorites. It is just that good.
Sustainable Justice For All!
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics:
August 1, 2007
Afterthoughts On Live Earth Event And Ways To Stop Global Warming
Now that some of the buzz has subsided, this moment is opportune for
assessing the implications of the historic worldwide climate awareness event of
July 7, 2007.
First, I congratulate Al Gore and Kevin Wall for their visionary accomplishment.
They launched in a matter of months an awareness campaign worthy of the scope
and severity of the planetary crisis now underway.
My friends, there are a great many ways to stop global warming but unless the
whole world knows about them, triumph will elude us.
Of course, Live Earth would not have been possible without an army of believers,
staff and volunteers. Thank you, one and all! What’s more, without dozens of
artists and stars from around the world dedicating their resources, talents and
time to the effort, no one would have come to the venues on all seven continents
to participate. Who would have tuned in to watch just a series of public service
announcements and public figures talk about the problem? People want to party,
too, especially if it’s to show moral support for a daunting task.
So, where do we go from here? What was achieved?
In short, just as you have read in my previous postings here, the key to
success lies in making the solutions cultural. In the same way that the
government of the United States gave us the phrase “Was this trip really
necessary?” in order to minimize consumption of fossil fuels at home during
World War II, we must engage all of our countrymen in conscientious behavior.
Conservation must become second nature, like breathing.
When I was a wee lad, we had phrases like “Give a hoot, don’t pollute.” Where is
that today? If it still exists, I haven’t seen it recently. We, ourselves, must
be the slogan, then, with our very existence.
You already know that Catrin and I have a solar water heater on our house. You
know that we have lived carbon-neutral since 2004. You know that we are regular
riders on Orlando’s public bus system.
How does that translate into what you can do?
There are many ways to stop global warming but the beginning of the journey is
behavior modification. If the Live Earth event did anything, it gave us a
template to follow. Have you endorsed the effort? I have. Please visit this
important page today and add your name to be counted:
http://www.liveearthpledge.org
Additionally, taking 5 minutes to read the 7-point pledge really will make a
difference.
Together, we can become solutions to global warming through our behavior and
changes thereto.
Sustainable Justice For All!
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(1)

Digg This
Del.icio.us
More on topics: Global Warming | Live Earth
August 3, 2007
How Are Animals Affected By Global Warming?
The list of effects of global warming on humanity goes on and on. We know
about melting glaciers, infiltration of sea water into wells along coastal areas
and unpredictable weather patterns such as we’ve seen since May.
Between the short-term and long-term implications to ourselves, it can be
easy to lose sight of how wildlife will be impacted. The earth’s carrying
capacity, its ability to provide clean air, clean water, clothing, food and
shelter to all of us (wildlife included), diminishes every day because of
population growth and pollution.
So, how are animals affected by global warming?
You may have read about insect infestations in areas which never have seen those
particular bugs before. You may know about altered wildlife breeding patterns
above latitudes which have been genetically stable for eons. There are countless
such examples measurable today. We have moved beyond the realm of theory into
very much an empirical situation.
In the interest of not engaging in a mini-course in botany and zoology, let me
summarize this way.
Current predictions of how global warming will impact humanity between now
and the year 2015 call for 100,000,000 environmental refugees, people who have
to flee their homes because of natural disasters including famines, droughts and
floods, all exacerbated by global warming.
Animals face similar fates except that they don’t have the support systems
(albeit imperfect ones) which people do. When their food supply disappears and
replacement supplies are beyond their migratory reach, they die. It is that
simple. Sure, small numbers will be rescued but we are talking about fractions
of one percent.
In the end, of course we must save ourselves but the stakes of not halting
global warming now, while we still have a chance, relate to every living thing
on earth. That’s the reason science refers to our entire habitat as an
ecosphere.
How do I come to grips with the problem?
How do I retain my focus on both the animal and human consequences of burning
fossil fuels and felling old-growth forests?
I remind myself of the potential for beauty here on this planet.
Through art and culture, I have ready access to humanity’s greatness. What about
nature, though? Sure, I have lovely state and national parks within two hours’
drive of my home but they only expose me to local beauty.
What if I want to experience the wonders of Yellowstone even though I live in
Central Florida? How do I accomplish that?
My friends at the Nature Conservancy, an eco-centric charity which I have been
proud to support for years, have a solution. Now, I share it with you. Podcasts
about nature!
They are yours to enjoy at
http://support.nature.org/site/PageServer?pagename=podcast
Sustainable Justice For All!
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics:
August 6, 2007
Effect Air Pollution Change With Your Wallet
I admit it. I am on a roll. My
recurring theme of weaving the concepts of conservation into our culture just
recurred. The precise moment was when my mouse led me to the following URL:
http://www.myearthrewards.com
What could be more rewarding than
keeping the Earth hospitable for all of us?
More to the point, what is the
easiest way for any of us to continue living much the same way we did yesterday
or the day before yet make air pollution change happen?
The GE Earth Rewards Credit Card
has the potential to do just that.
Lest I seem to be endorsing General
Electric as a whole, allow me to pause and remark that many very fine
environmental organizations offer their own co-branded credit card, including
the Nature Conservancy and Sierra Club, among others. However, as good as those
products are, the allocation of the revenue which the charity receives tends to
be more general.
The GE Earth Rewards Credit Card is
targeted, as in focused like a laser.
As you will see by spending a few
minutes at the card’s website, the projects which your use of this card will
fund cover a comprehensive approach to reductions in greenhouse gases. In fact,
the approach taken is quite broad. That is, the revenue generated from credit
card transactions goes directly toward the fight to stop global warming - but
multiple fronts in that fight are engaged simultaneously.
This writer calls that a win-win
and exhorts other large corporations to follow the lead of General Electric.
They have the right idea but need lots of support.
Sustainable Justice For All!
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Global Warming
August 8, 2007
Americans and the Rate of Reforestation In the US
In my previous thread, I extolled
the virtues of a consumer product over its peers because it takes an approach
which is broad and comprehensive yet focused.
That’s what we need in order to
reverse the climate crisis. While there are multiple carbon-reducing avenues we
can and must pursue, reforestation consistently tops my list because it produces
ancillary benefits for environmental tourism, avalanche and flood prevention and
habitat for wildlife, especially endangered species.
With that in mind, you may have
wondered why government programs don’t help and encourage taxpayers to do more
in order to replant our forests.
I have pondered that point many
times and am delighted to report that now, individuals can!
The Carbon Capital Fund allows us
hasten the rate of reforestation in the US through an intriguing private-public
partnership.
I urge you to visit the new website
at http://www.carboncapitalfund.org
and learn how you can do your part not only to reduce levels of carbon in the
atmosphere but foster the expansion of America’s national forests.
This program truly is yet another
win-win-win!
Sustainable Justice For All!
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Global Warming | Reforestation
August 10, 2007
Alarming Air Pollution Statistics
The good news about fighting the
global climate crisis is that there are ancillary benefits from the methods,
techniques and technologies which we must adopt in order to reduce our carbon
footprint. At the top of the list of those benefits is air pollution.
Exacerbating a whole host of maladies including asthma and emphysema, air
pollution is as dirty as its name sounds.
Proposals to dispense with fossil
fuels such as coal, natural gas and petroleum in our electrical power plants
receive a great deal of attention and rightly so. However, urban haze and smog
are a growing problem, too, and point to air pollution statistics which may
shock you. My favorite dates back to the summer of 1996.
As you will recall, Atlanta,
capital city of the State of Georgia, often called the New York of the South,
hosted the Olympic Games. Living in the South, I can tell you that it was a big
deal for Florida, even though we were hundreds of miles away from most of the
action.
Continue reading "Alarming Air Pollution Statistics" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Air Pollution Statistics
August 13, 2007
Lawn Care And Air Pollution Solutions
Emissions of carbon monoxide,
sulfur and volatile organic compounds from lawn care equipment such as mowers
and trimmers are a big problem. In some ways, they are a greater problem than
automobiles. It’s true!
Until I sat down and thought about
it some 15 years ago, I had not realized that this makes sense. Tailpipe
emissions from cars have been regulated in one form or another for decades. Not
so with lawn care equipment. In fact, until just a few years ago, the patchwork
of small engine pollution regulations which has sprung up around the United
States did not exist.
Is it really that bad, you might
ask? The answer is yes. We need new air pollution solutions.
The Environmental Protection Agency tells us that 5% of our nation’s pollution
comes from lawn care equipment and this dirty air comprises a larger portion of
smog in urban areas than the national average. For example, in Los Angeles,
California, air pollution from edgers, mowers and trimmers exceeds the total
emissions from all planes in the city’s airspace.
With such air pollution facts in
mind, then, dear reader, you may come to share my urgency for finding meaningful
and practical air pollution solutions. They exist and a friend of mine by the
name of JP Patten of HUGR Systems in Orlando, FL has invented one of them.
It turns out that operating lawn
mowers on larger platforms with diesel engines can quintuple fuel economy and
reduce airborne contaminants by large percentages. The news gets better. Modern
diesel engines require no modifications whatsoever in order to operate on
BioDiesel. What’s more, because fuel for lawn care involves a mere fraction of
what we in the United States burn for transportation, we can obtain the liquid
gold in small quantities from organic sources.
In the third post in this series, I
will explain how BioDiesel is a wonderful fit for the lawn care industry,
including individual homeowners who cut their own lawns.
Sustainable Justice For All!
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics:
August 15, 2007
Broad BioDiesel Expansion Begins In Our Neighborhoods
JP Patten is a BioDiesel expert and
a friend of mine. If you would like to be put in touch with him, just send me an
email through the Contact Corbett link in the left navigation bar of this blog
and I will relay your message gladly.
Well, when I first learned of JP
and his amazing technology, I immediately wondered about the economic viability
of fueling a community’s landscaping activities with BioDiesel. JP had the
answer and it is quite compelling. Broad BioDiesel expansion can be quick and
profitable.
Average population centers
(Orlando, FL fits the mold) have more than enough restaurants in clusters for
practical collection and processing of kitchen waste, such as fryer grease, to
sell it at around the same price per gallon as petroleum diesel. Better yet, it
is recycled fuel, which is very important, is domestically produced, even more
important, and enhances engine operating temperature plus fuel economy! In fact,
JP’s model uses roughly one-fifth the fuel per cutting as a conventional
gasoline mower and has more torque. Wow!
Continue reading "Broad BioDiesel Expansion Begins In Our Neighborhoods" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(2)

Digg This
Del.icio.us
More on topics: BioDiesel | BioDiesel Expansion
August 17, 2007
Among The Worst Water Pollution Statistics
When was the last time you refilled
the fuel tank on your lawn mower? Did you spill?
I used to have a terrible problem
spilling gasoline when refilling my mower. That’s one of the reasons I switched
to an electric unit years ago.
Electric landscaping equipment
truly is the best choice because exhaust from small gasoline engines is very
dirty. In fact, small engine smoke is a major cause of lung cancer. However, for
many Americans, mowing while tethered to a wall socket is impractical.
Enter BioDiesel.
Continue reading "Among The Worst Water Pollution Statistics" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: BioDiesel | Water Pollution Statistics
August 20, 2007
Melting Of Polar Ice Caps “Simply Incredible”
The summer of 2007 has not been
good in terms of further warning signs that our consumption of fossil fuels is
heating the planet to dizzying zeniths. We have seen prolonged triple-digit heat
waves covering half the continental United States at the same time and
torrential East Coast flooding and rain systems.
How has this affected life in the
Arctic Ocean?
William L. Chapman, who monitors
the region at the University of Illinois Urbana-Champaign had the following to
say earlier this month, “The melting rate during June and July this year was
simply incredible...”
The melting of polar ice caps
continues unabated. We must act today.
In this blog, I have advocated for
carbon neutrality. There are various methods for achieving it as you will find
by reviewing my earlier posts.
The key is to begin immediately and
not relent until the carbon you produce through consuming, moving and simply
living is at as low a rate as it would have been had you walked the Earth 200
years ago.
In my next two threads, I will lead
you through two aspects of the quest for clean air and healthy polar ice caps
which bear your attention.
Sustainable Justice For All!
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Melting of Polar Ice Caps
August 22, 2007
Ozone And The Carbon Dioxide Oxygen Cycle
If I said “ozone layer,” it would
be perfectly normal if your reply were, “I thought that we fixed that in the
1980’s.” The fact is, repair work on the ozone layer high in the atmosphere is
progressing at a tolerable pace because of the (mostly) global ban on nasty
substances known as CFCs.
No, when I refer to the ozone layer
now, I regard urban haze and its effects both on natural vistas, such as at
Grand Canyon National Park, and the way in which plants (especially prairie
grasses and trees) consume the byproducts of the carbon we exhale 72 times per
minute and convert it to the oxygen which all animals need in order to survive.
I call this exchange process the
carbon dioxide oxygen cycle. It is one of the building blocks of mammalian life
on Earth, meaning human life. In short, without it, we become the dinosaurs of
the Holocene Age.
Huh?
Continue reading "Ozone And The Carbon Dioxide Oxygen Cycle" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Carbon Dioxide Oxygen Cycle | Ozone | Ozone Layer | Reforestation
August 24, 2007
Benefits of Reforestation Include Green Thumbs
Forests are vital to the planet’s
ability to process carbon, sequestering it, but, more commonly and importantly,
converting it to oxygen for us to breathe. Healthy, old-growth forests clean
more carbon from the atmosphere than arithmetic (and a count of the area
covered) would lead one to conclude because of symbiosis.
Central Florida suffers from urban
sprawl to an extent which rivals the nation’s oldest cities. At our current
pace, soon we we’ll have not just suburbs next to suburbs but exurbs, where
residential areas ringing cities become so large and traffic so bad that new
city centers are born. Indeed, the Interstate 4 corridor between Orlando and
Tampa is growing so fast that it is known by some as “Orlampa.”
Continue reading "Benefits of Reforestation Include Green Thumbs" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Benefits of Reforestation | Hurricane Season | Old-Growth Forests | Reforestation
August 27, 2007
Urban Forest Value Influences Childhood Development
“There he goes again!”
I’m sure you are tempted to react
to the title of this thread that way. I don’t blame you. After all, would
average web surfers think twice about the potential connection between the
numbers of trees in urban areas and pediatrics?
Please bear with me, though,
because this linkage is crucially important.
As the world becomes more and more
industrialized and we westerners ever more acclimated to city living, the
importance of urban forest value rises in proportion.
What do I really mean?
Continue reading "Urban Forest Value Influences Childhood Development" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Childhood Development | Global Warming | Urban Forest Value
August 29, 2007
My Carbon Credit Definition
As we close out one of the hottest and deadliest summer seasons ever in the northern hemisphere, we find new questions arising about the role which green tags, also called carbon offsets or carbon credits, can play in reversing the global climate crisis.
At the same time, we find that local cineplexes are showing not one but two films about life in our planet’s polar regions and the impact which global warming has on wildlife, “A Polar Tale” and “11th Hour”.
Since I have advocated that offsets can play a crucial role in a blended approach to conservation, this seems an ideal juncture to offer my carbon credit definition. Specifically, do I define such credits are good, good over the short term or bad?
Continue reading "My Carbon Credit Definition" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Effects of Global Warming on Wildlife | Global Warming
August 31, 2007
Hurricanes Can Have Positive Results

The final days of the month of August will not be the same for
my generation or the next on account of the unspeakable devastation which befell
America’s Gulf Coast in 2005. However, even as the region takes small, painful
steps toward recovery, we must remember some of the lessons which that disaster
taught us.
Positive results? Yes, it’s true. Naturally, we don’t want any
loss of life or property from wind storms but in terms of the planet’s
atmosphere, hurricanes and other such tropical systems play an important role.
Because the earth is round, sunshine heats the surface at different intensities
each day and as the seasons change. Cyclones act as, in a way, blowing off steam
to keep the atmosphere’s vital filtration system healthy. In short, hurricanes
can have positive results.
Continue reading "Hurricanes Can Have Positive Results" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: American Standard Green Envirohome | Cyclones | Global Warming | Green Earth Expo | Green Home | Hurricanes
September 3, 2007
A Hurricane Katrina Poem in Concrete and Steel
In Friday’s post, I told you about the American Standard Green Envirohome. In the process of inviting the owners to speak at Green Earth Expo 2008, I had an amazing, 40-minute conversation with Nonnie Chrystal, pictured in Friday’s column. Wow! It’s not every day that I encounter someone with my passion and zeal for environmental issues, especially the holistic approach of not just consuming less but healing the earth whenever possible.
It turns out that the story in USA Today which led me to Nonnie in the first place only tells half the story. As I described in my last column, Nonnie’s and Mark’s family was impacted severely by the rapid-fire hurricanes of 2004. However, I came to learn that the devastation of the next year’s hurricane season hit them hard as well. In fact, Nonnie is an alumna of Tulane University in New Orleans and has strong ties to the Crescent City. That is why the arduous journey of designing and building the American Standard Green Envirohome, in collaboration with multiple companies and governmental bodies, is like a Hurricane Katrina Poem in Concrete and Steel.
Continue reading "A Hurricane Katrina Poem in Concrete and Steel" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: American Standard Green Evirohome | Green Earth Expo 2008 | Hurricane Katrina
September 5, 2007
Hurricane Katrina Environmental Lessons
As we ponder what happened and what
could have been prevented in the national disaster known as Hurricane Katrina
(and rightly so), it is important that we not lose sight of the meteorological
aspects of that fateful week which closed August, 2005. Indeed, that fatal storm
set 3 atmospheric records for cyclones:
1) Katrina was the largest storm ever in terms of
area;
2) In the hours before landfall, Katrina had the highest wind gusts ever
recorded; and
3) Katrina accelerated from a Category 1 to a Category 5 hurricane faster than
any storm recorded.
The third and last of the above is
among the most important Hurricane Katrina environmental lessons.
Continue reading " Hurricane Katrina Environmental Lessons" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Global Warming | Hurricane Katrina | Hurricanes
September 7, 2007
Destruction of Hurricane Andrew and Katrina Points to a Trend
I first moved to Florida from Maine in 1987. Sure enough, just a few months after calling the Sunshine State home, a tropical storm blew through. The damages were relatively mild and I counted myself lucky. It wasn’t until 1992 that I had another chance to see what nature’s fury can do to this lovely and low-lying peninsula. The name of the fury was Hurricane Andrew.
There were devastating similarities between Andrew and his gruesome successor Katrina but also differences. Andrew caused the greatest portion of damage with gales which lasted for brutal, extended periods. Katrina, on the other hand, killed mostly with water, both in the storm surge and the rainfall which breeched levies.
The other key similarity in the destruction of Hurricane Andrew and Katrina points to a trend: the $100 billion natural disaster.
In this blog, I tend to discuss the environmental ramifications of current events. I am an environmentalist so my choice of topics should come as no surprise. However, I also am a Floridian and a homeowner, a risky and often expensive combination. Everyone who owns property or plans to buy property must consider the impact of hurricanes, not just in their immediate effects but the toll they take on the property casualty industry.
Continue reading "Destruction of Hurricane Andrew and Katrina Points to a Trend" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: destruction of Hurricane Andrew and Katrina | Global Warming | Hurricane Andrew | Hurricane Katrina | Hurricanes
September 10, 2007
Compare Energy Prices in Ontario for Proof of Concept
When I attended the Solar World
Congress in Orlando’s tourism district 2 years ago, I learned a great deal about
the technology of renewable energy, especially solar, as the event’s name
suggests. One of the most intriguing solutions I saw there, applied in a few
different ways, was the solar air conditioner. In fact, one of the presentations
on the subject was by NASA, explaining how lunar missions in coming decades will
use it.
Sadly, while the most intriguing
exhibits and speeches I saw at the Solar World Congress focused on the future,
the technologies we use today for generating electricity and then cooling and
heating our homes is firmly rooted in the last century. I am very bullish about
the promise of geothermal energy and believe that I can convince you to feel the
same way.
So, how helpful could it be?
Continue reading "Compare Energy Prices in Ontario for Proof of Concept" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Comapre Energy Prices in Ontario | Geothermal Energy | Global Warming | Photovoltaic Cells | Solar World Congress
September 14, 2007
Should We Focus On Solar Energy Or Geothermal?
I love renewable energy. It is
clean and, in some cases, free to harness. Which is the right answer for your
situation, however? Without visiting your home, I cannot state for certain but
what I can do is offer my perspective, which cares equally for keeping the earth
green and providing you with the energy you need.
Every form of renewable energy has
its advantages. I tend to prefer solar because of the relative ease of
installation of the equipment to harness it and the vast untapped potential. As
you may know, the world uses a mere fraction of 1% of the solar energy which
strikes the surface of the Earth every day.
Solar doesn’t work everywhere,
however. Likewise, geothermal has the ability to generate most of the
electricity we need and keep our homes comfortable year round but it does not
work in every situation. So, should we focus on solar energy or geothermal?
Continue reading "Should We Focus On Solar Energy Or Geothermal?" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Geothermal Energy | Global Warming | Should We Focus On Solar Energy | Solar Energy | Wind Power
September 17, 2007
Temperate Forest Animals Featured On Public Radio
When you learn of the awful forest
fires which have become chronic summer occurrences in both hemispheres, I’m sure
that you fear for everyone impacted. I do as well. However, there’s a component
of global warming at work here which must remain in our consciousness.
Record blizzards and strings of
bone-chilling weather cause some of us to assume that global warming can’t be to
blame. After all, a warming trend would prevent blizzards, right?
Continue reading " Temperate Forest Animals Featured On Public Radio" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Global Warming | Temperate Forest Animals
September 19, 2007
Still Think Global Warming Is Not Happening?
I recently shared with you that the
year 2007 has set more weather records. We had not one but two killer hurricanes
of category 5 strength strike land within weeks of each other. Worse still, they
targeted similar areas, the southwest Caribbean basin. That was a first.
Well, last week, another terrifying
record came and went. Arctic ice equal in size to the State of Florida, where I
live and which I call Hurricane Alley, melted in six days’ time. We shattered
the record for total area melted and pace of melting.
Not only have we never seen melting
of such apocalyptic proportions but in some scientific camps the astonishment at
this occurrence has yielded calls for new estimates of the year when polar ice
will melt completely during the summer.
Continue reading "Still Think Global Warming Is Not Happening?" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Global Warming | Greenhouse Gas Emissions
September 21, 2007
2004 Pictures of Florida Were Apocalyptic
The Orlando home which Catrin and I
share with our 4 cats (6 if you count the 4-legged patrol on our block)
weathered the 2004 hurricane season (no pun intended) well on the whole. We lost
over 100 roofing shingles but never had a major water leak.
60 miles east of us in Indialantic,
the story was quite different. The home which Nonnie Chrystal and her husband
Mark are rebuilding suffered terrible damage, so much that it became
uninhabitable and very quickly overrun with mold. Here is a photograph of the
loss of roofing shingles endured at 216 Coral Way South.

Continue reading "2004 Pictures of Florida Were Apocalyptic" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Hurricane | Pictures of Florida
September 24, 2007
Hurricanes Can Affect All ZIP Codes in Florida and Beyond
Nonnie Chrystal and her husband
Mark are determined to design Florida’s Showcase Green Envirohome to bear up
under the greatest stresses which nature can hurl at it in this age of global
warming.
The process began for them with
extreme water damage which led to tremendous mold infestations. They are using
SIP panels for the exterior of the home placed from the corner in so as to
reduce the ability of strong winds to bow or lift the house.
Those panels, then, are arranged to
allow rainfall to form channels and remain outside. However, if a leak should
occur, the guts of the house will be highly resistant to mold, fungus and
termite infestation thanks, in part, to BluWood.
Continue reading "Hurricanes Can Affect All ZIP Codes in Florida and Beyond" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Global Warming
September 26, 2007
Seaside Florida Living Can Be Moldy
Even at the peak of the hurricane
season (which falls right now, as you read this), Florida is a wonderful place
to live. The people are friendly and at no time are we far from the beach. The
natural beauty which fills the Sunshine State comes with a price, however, high
dew points and humidity during more than half the year. In addition to lots of
perspiration and steady work for air conditioning repair technicians, Florida’s
climate has another byproduct, mold.
In other parts of the United States
which have 4 distinct seasons, mold is less of an issue and it usually affects
clothing and luggage more than buildings. The solution can be as simple as
storing those articles in the cellar until fall. For people like Nonnie Chrystal
and her husband Mark, however, seaside Florida living can be moldy, just as it
is for most every Floridian.
Continue reading "Seaside Florida Living Can Be Moldy" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Hurricane | Hurricane Season | Seaside Florida | Sunshine State
September 28, 2007
Porous Asphalt Can Aid Flooding of Florida
The warning signs which the 2007
hurricane season is sending us about the future have been all bad. The lessons
of 2004 and 2005 went beyond the obvious such as horrible wind damage and loss
of life to huge storm surges and the connection between Hurricane Katrina and mold.
Even as the painful Gulf Coast reconstruction process continues at a pace which
satisfies no one, those of us trying to warn the world of what is to come focus
on the atmospheric side of those tragic years, too.
The record-setting storm known as
Katrina, which killed thousands and displaced hundreds of thousands more,
accelerated from Category 1 to Category 5 in three days’ time. Such a pace of
intensification had not been seen before. Well, Katrina’s pedal-to-the-metal
record now has been broken, just two years later, by Felix, which accelerated
from Category 1 to Category 5 in just over two days’ time. In short, North
America must be ready for big storms.
Continue reading " Porous Asphalt Can Aid Flooding of Florida" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Flooding of Florida | Global Warming | Hurricane Katrina and Mold
October 1, 2007
Corn Stalks Can Affect Biofuel Price Per Gallon
As the world embraces biofuels with
growing vigor, it seems an appropriate moment for me to lay out their role in a
clean energy future. For the sake of simplicity, let’s group these fuels into a
pair of types, BioDiesel (designed for modern diesel engines) and ethanol
(formerly known as Gasohol and designed for modified gasoline engines).
Are these fuels practical? Can they
help wean the world off fossil fuels? Are they a boon to agriculture? Are there
significant pitfalls?
The answer to each of the questions
above is yes. The follow-up which my mind begs to have answered, then, is
“Should we embrace them?” The answer also is yes but our byword must be “sustainably.”
Continue reading "Corn Stalks Can Affect Biofuel Price Per Gallon" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Biodiesel Expansion | Biofuel Price Per Gallon | Biofuels | Ethanol | Global Warming
October 3, 2007
BioDiesel Expansion Aided By Economies Of Scale
A key argument against BioDiesel as
a replacement for petroleum diesel is that the organic version costs too much,
sometimes twice the price. If one includes the billions of dollars which the
governments of the world spend defending oil production fields and subsidizing
retail prices, the price per gallon is about even. However, that argument is
beyond the scope of this column.
If we perform an apples-to-apples
comparison between the two fuels, we find that BioDiesel expansion is aided by
economies of scale. It works like this: the mechanism for extracting petroleum
from the earth, shipping it, refining it, shipping it again and delivering it
has existed for decades. Most of the kinks in the supply chain not only have
been resolved but function smoothly.
Such is not the case with BioDiesel.
Continue reading " BioDiesel Expansion Aided By Economies Of Scale" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Biodiesel Expansion | Biodiesel Prices
October 5, 2007
BioDiesel Prices Can Rival Petroleum
The supply chain for BioDiesel
which can bring us retail prices to rival those of petroleum diesel only needs to
differ from the conventional model in two ways:
1) The source is used kitchen grease and other such
cooking waste rather than a viscous goo from the ground; and
2) The entire process can be contained within a
single community.
Continue reading "BioDiesel Prices Can Rival Petroleum" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Biodiesel | BioDiesel Prices
October 8, 2007
This Summer’s Global Warming Pictures were Nightmarish
Even though the 2007 hurricane
season will be with us for a few more weeks, the autumnal equinox has passed.
It’s fall! From the perspective of another record-breaking summer, it couldn’t
come a moment too soon.
After the unspeakable loss of life
of Hurricane Katrina, I have developed a habit of fearing the month of August.
Before 2005, my fear was derived mostly from what Florida’s oppressive heat
index would do to my cooling bill. I intend to install a solar electric array
next summer to keep the numbers steady and now, I get butterflies every August
when I access the National Hurricane Center website for predictions.
Continue reading "This Summer’s Global Warming Pictures were Nightmarish" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Alaska | Global Warming | Global Warming Pictures | Hurricane Dean” | Hurricane Felix | Hurricane Katrina | Katrina | Polar Melting
October 10, 2007
Recycled Footwear Illustrates Intensity of Oil Consumption
In the coming weeks, I will
introduce you to Mr. Justin Sutton, inventor of the Interstate Traveler, the
hydrogen superhighway of the new millennium. His technology is revolutionary and
that’s no hyperbole. As amazing as it is, though, Justin is firm in his
assertion that he is out to supplement the asphalt motorways of North America
with new avenues, not replace them.
I have seen Justin give his
hydrogen superhighway presentation many times and he emphasizes the fact that
shutting down petroleum companies is not among his goals. It is mine but not
his. Justin does aspire, though, to help America’s domestic oil industry return
to profitability by redirecting their material into the production of durable
plastic rather than fuel and soft plastic.
Continue reading "Recycled Footwear Illustrates Intensity of Oil Consumption" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Hydrogen Superhighway | Interstate Traveler | Justin Sutton | Oil | Petroleum | Recycled Footwear
October 12, 2007
Aviation Pollution Statistics Can Astound
The climate, of course, is the main
reason I love living in Orlando, Florida. One of the benefits of the climate is
tourism. Central Florida is the tourism capital of the world, in fact. One main
gateway for tourists is Orlando International Airport, just a 20-minute drive
from my home. More than 40 million passengers travel through OIA every year. In
fact, it is the busiest airport in Florida.
The enactment of the Open Skies treaty has resulted in a marked expansion of
non-stop international flights to and from OIA. This is great news for our
community and economy. My wife is German by birth. Her immediate family still
resides in Germany to this day. Up until the treaty, there was only one airline
which offered non-stop flights home for my wife. Now that we have more, she is
developing butterflies to hop a plane and see the family.
I will not stand in Catrin’s way
but the other day I learned a fact about air travel which gave me pause. I was
so taken aback that I now proclaim that aviation pollution statistics can
astound.
Continue reading "Aviation Pollution Statistics Can Astound" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Global Warming | Hydrogen | Pollution Statistics | Transatlantic Flights
October 15, 2007
What Causes Air Pollution? Here’s an Example
I could write an entire month of
posts about the topic of bottled water. In the United States, there should be
very little need for such a product. If you live in an area with municipal water
which is less than tasty, as I do, I understand the quandary. After all, if you
calculate it by the gallon, many of us pay more for bottled water than we do
gasoline!
Over the last two decades or so,
Americans have allowed the consumption of bottled water to pervade. The
environmental impact of doing so is huge and, sadly, offsets many of the strides
made in reducing greenhouse gas emissions by individuals, companies and
governments. How big of an offset are we talking? What causes air pollution to
worsen even as cars and trucks run cleaner than ever?
Continue reading "What Causes Air Pollution? Here’s an Example" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Bottled Water | Fiji water | What Causes Air Pollution
October 17, 2007
Congratulations, Al Gore!

Call it fortunate happenstance.
Call it karma. Call it providence. Call it what you will. The year 2007 will go
down in history as a turning point in the world’s understanding of and response
to global warming. We saw record polar melting. We saw record hurricane
acceleration and the first time a pair of category 5 storms struck the same
general area in the same year.
Continue reading "Congratulations, Al Gore!" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Al Gore | Global Warming | Inconvenient Truth | Nobel Peace Prize | Nobel Prize | Polar Melting
October 19, 2007
Recycled Garbage Should Not Include Water Bottles from Other Continents
In my October 15th thread, I raved
about the ecological impact of drinking water from Fiji which is shipped to
North America. I do not wish to target a particular brand because it is part of
a much larger (and very global) problem. We, humanity, must break the bad habit
of using the world’s transportation system to move water over great distances as
part of consumer marketing.
Billions of people around the world
do not have regular or easy access to potable water. As an environmentalist, I
dislike the international bottled water market on account of its great
contribution to air and water pollution. As a person who cares about the
suffering of others, I dislike it even more because of the great inequity it
emphasizes.
Continue reading "Recycled Garbage Should Not Include Water Bottles from Other Continents" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Bottled Water | Clean Water | Dehydration | Plastic Bottles | Potable Water | Recycled Garbage | Water Rights
October 22, 2007
What Trees Make Good Firewood? Dead Ones
Earlier this month, Jim Griffin of
Global Green Alliance and I began in earnest our promotion of the Green Earth
Expo coming up in May of 2008 here in Orlando, Florida. The response so far has
been decidedly positive. My favorite part has been hearing Jim Griffin discuss
his inspiration for creating the Expo. His answer always begins with the issue
of reforestation in the US. I love that! It’s one of my top priorities.
For Jim, having worked as a
carpentry specialist for many years, the tremendous waste of trees used in
construction was very disturbing. He is right, of course. It’s a big problem
which the building and trade industries have begun to address. They need to do
much more and I look forward to working with them on the issue.
Continue reading "What Trees Make Good Firewood? Dead Ones" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Bald Cyprus Trees | Green Earth Expo | Hydrogen Superhighway | Interstate Traveler | Justin Sutton | Reforestation | What Trees Make Good Firewood
October 24, 2007
Solar Energy Works
When I was growing up in New
England, I used to chuckle at neighbors and members of our church who wintered
in Florida. These snow birds struck me as not being fully in tune with their
surroundings. I was wrong! The opposite was true!
Simply put, living comfortably in
Florida involves climate control technology about half the year, much as it does
in New England. By alternating halves, people can reduce their energy
consumption significantly. Recently, I told you about Nonnie Chrystal and her
husband Mark, creators and builders of Florida's Showcase Green Envirohome.
Nonnie and Mark seek to continue living in Florida year-round, just as my wife
Catrin and I do.
Continue reading "Solar Energy Works" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Flexi-pave | Florida’s Showcase Green Envirohome | Nonnie Chrystal | Solar Energy | Solar Energy Works
October 26, 2007
Urban Heat Islands Can Be Repaved
The term megacity is defined as a
metropolitan center with at least 10,000,000 people. In the year 1950, the world
had a single megacity, New York. Today, we have 15 and are headed for a great
many more. This is significant to the question of global warming because the
average city dweller uses 3 units of energy for every 1 unit produced whereas
your average farmer who does not use an excess of mechanized equipment lives at
roughly a 1:1 average.
In the United States, the average
city dweller consumes 5 units of energy for every unit produced! In other words,
we Americans do not live efficiently and the world is following our lead – not a
good trend! It is for this reason that environmentalists point to reforming city
lifestyles as one of the best ways to begin reversing the climate crisis. I
concur fully but we must do more than teach the people to live greener and
retrofit buildings to use less energy. We must control urban heat islands, too.
Continue reading "Urban Heat Islands Can Be Repaved" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Flexi-pave | Global Warming | High Caloric Heat Transfer | Megacity | Urban Heat Islands
October 29, 2007
Global Warming and Al Gore Now Inexorably Linked
Since global warming is the
greatest threat of our time (yes, it’s more dangerous than terrorism – I explain
how during my interview on the Keyboard Culture Podcast section of this site),
it is eminently appropriate that global warming and Al Gore are inexorably
linked.
Continue reading "Global Warming and Al Gore Now Inexorably Linked" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Al Gore | Global Warming | Global Warming and Al Gore | Nobel Peace Prize
October 31, 2007
Excellent Website Answers The Question: How Does Global Warming Affect Animals?
If you want to learn more about
global warming and living green, an excellent website is
www.TreeHugger.com I cannot
recommend it highly enough. It recently was acquired by the Discovery Channel.
That was a telling purchase.
As good as TreeHugger.com is, if
you wonder “How does global warming affect animals?”, I recommend the Resources
section of
www.TargetGlobalWarming.org
Continue reading " Excellent Website Answers The Question: How Does Global Warming Affect Animals?" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Global Warming | How Does Global Warming Affect Animals | National Wildlife Action
November 2, 2007
Watch This Video And Then Say That Global Warming Is Not Happening
Shortly after former Vice President
Al Gore and the United National Intergovernmental Panel on Climate Change
jointly received the 2007 Nobel Peace Prize, I posted my congratulations here. I
mused that 2007 will go down as one of the most historic in terms of the climate
crisis. The awarding of the Nobel Peace Prize for what is a scientific category
in the mind of some skeptics is sure to expand the argument that global warming
is not happening.
In three months’ time, I will make
my very first visit to Australia in order to attend the third International
Solar Cities Congress.

Having attended the second one
almost two years ago and left a different person, I barely can contain my
excitement. I doubt that I will meet any global warming skeptics in or around
the conference venue, especially since Adelaide, the host city, is a full decade
ahead of most places in North America in terms of its response to the climate
crisis. However, I like to be prepared.
Continue reading "Watch This Video And Then Say That Global Warming Is Not Happening" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Climate Crisis | Global Warming | Global Warming is not Happening | Nobel Peace Prize | You Tube
November 5, 2007
Green Living Show Comes To Orlando
Your wait is over! For roughly a
month now, I’ve teased you with morsels of information about the Green Earth
Expo and its significance not just for Florida but all of North America and
beyond. If you want to skip my rambling and jump right to the event website,
just have a look at the links section of the left navigation pane of this page
and click on
www.globalgreenalliance.com
The Green Earth Expo aims to be the
ultimate green living show. Its intent is to promote green living and commerce –
so that everyone who wants to live green possesses the necessary information and
has access to vendors of green products and services. Since Florida is America’s
front line in the battle against rising seas and other effects of global
warming, the emphasis of the first annual event will be on Florida businesses
and Floridians but by no means will any attendees be denied entry.
Continue reading "Green Living Show Comes To Orlando" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Global Warming | Green Earth Expo | Green Living | Green Living Show | Interstate Traveler | Justin Sutton | Live Green
November 7, 2007
Energy And Green Living Expos Unite In Orlando
Over the last 3 years, I have
attended multiple energy expos, presenting or speaking at 3. The first time, I
was nervous, to say the least, but I got through it and now I’m an old hand at
it. I am the exception, though, and I know it.
Jim Griffin is the creator of the
Green Earth Expo and the founder of Global Green Alliance. He got his start in
trade shows and that’s where this amazing story begins. After working in that
field for about 20 years, he moved home to Central Florida and took up work as a
carpenter specializing in high-end custom interiors. In that work, he noticed
piles of debris wood which littered construction sites. This worried him, as
well it should have.
Continue reading "Energy And Green Living Expos Unite In Orlando" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Debris Wood | Energy and Green Living Expos | Global Green Alliance | Green Earth Expo | Green Living | Green Living Expo | Reforestation
November 9, 2007
Shade Tree Canopies Aided By Green Earth Expo
Although I have lived in Florida
for almost 2 decades, I spent my formative years in New England, including 3
years in Central Vermont. If you have not visited the state capital of
Montpelier during leaf-peeping season, you owe it to yourself to do so in 2008!
Anyway, my years in New England
gave me a love for birch, fir and spruce forests. In fact, when I moved to
Florida and saw only palms for months on end, I felt like nothing would replace
my love for forests of pine and spruce trees. In fact, the first time I saw a
stand of native pine trees in Florida, the long leaf pine, I thought that they
were the oddest pines I had seen.
Now that I have spent many years
away from the Great Northern Forest, I have adjusted and find the long leaf pine
of my new home, the Southeast, a simply wonderful tree.

Continue reading "Shade Tree Canopies Aided By Green Earth Expo" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Green Earth Expo | Reforestation | Shade Tree Canopies | Spruce Forests
November 12, 2007
Solar Energy Information For Kids And Adults Alike At The Green Earth Expo
One of the reasons I share Jim
Griffin’s confidence that the Green Earth Expo will have strong attendance
numbers is that he has allocated a very nice space in the Orange County
Convention Center for children. Of all the energy expositions and similar events
which I have attended, only one has included an area for kids until now.
I’m already happy about that but
the merits of the Green Earth Expo hardly stop there. Information about solar
energy will abound. The list of exhibitors and keynote speakers continues to
grow but I doubt that I will look forward to any of them with greater
anticipation than I already have for Justin Sutton and his Interstate Traveler.
I.T., as Jim Griffin and I have
come to call it, is the world’s first solar-powered, hydrogen-fueled high-speed
rail system. Although it can work in urban, suburban and exurban locales, the
system derives its name from the intention to run alongside every mile of the
nation’s Eisenhower Interstate highway system, as pictured here.
Continue reading "Solar Energy Information For Kids And Adults Alike At The Green Earth Expo" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Green Earth Expo | Interstate Traveler | Justin Sutton | Solar Energy | Solar Energy Information for Kids
November 14, 2007
Design of a Large Photovoltaic Power Plant Can be Rail-Based
Catrin and I are movie buffs. While
we enjoy contemporary music very much, our true pop culture passion is for
modern cinema. The DVD players in our home see a fair amount of use but for us,
the ultimate cinematic experience takes place at our local multiplex with 200 or
more of our closest friends watching a 70-foot convex screen in unison.
The first Hollywood production
which we saw dealing with the rubble of what once was the KGB was the film
Terminal Velocity. If not for above-average performances by Nastassja Kinski and
Christopher McDonald, this film would belong in the B movie pantheon. Well, it
relates to global warming because it features a brief but important sequence in
a giant wind power farm in the Mojave Desert. That was the first time I had seen
such an array of wind turbines, whether in person or on screen.
A decade later, as I sat in one of
the very fascinating break-out sessions of the Solar World Congress in Orlando,
I saw a PowerPoint presentation about a design of a large photovoltaic power
plant and listened as its merits were explained. As fate would have it, just a
few weeks later, I saw the film Sahara which culminates the main story arc at a
solar power plant of the same ilk!
Continue reading "Design of a Large Photovoltaic Power Plant Can be Rail-Based" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Christopher Mcdonald | Design of a Large Photovoltaic Power Plant | Global Warming | Green Earth Expo | Interstate Traveler | Nastassja Kinski | Solar Power | Terminal Velocity | Wind Turbines
November 16, 2007
Photovoltaic/Solar Energy Efficiency Relatively Unimportant To Interstate Traveler
In my previous post, I told you how
the Interstate Traveler system will be effectively immune to cloud cover and
seasonal changes in sunlight once the system is fully built throughout North
America.
How can this be?
The answer to the question points
to the genius of Justin Sutton. Every mile of rail will be covered with tens of
thousands of square feet of solar collecting panels. What’s more, whereas a
typical rail system only interconnects switch tracks and trestles, the
Interstate Traveler interconnects the solar panels themselves by way of piping
hydrogen from utility substation to utility substation.
Here’s what that means.
Continue reading "Photovoltaic/Solar Energy Efficiency Relatively Unimportant To Interstate Traveler" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Green Earth Expo | Interstate Traveler | Photovoltaic Solar Energy Efficiency | Solar Panels | Solar Power and Hydrogen | Solar Radiation
November 19, 2007
Pros And Cons of Solar Energy Used Synergistically
Enough waiting! Will Corbett ever
show us the goods?
I appreciate your patience. You’ve
stuck with me through multiple threads to show you what is here. Earlier, I gave
you a preview of the look and feel of the Interstate Traveler in motion with the
following photo:

The first time I showed this image
to you, it was to demonstrate that it will operate very well alongside the
multilane highways of North America. Now that you’ve had a chance to soak in
that image, let’s circle back around and highlight the aspect which I like best,
the fact that it’s COVERED with photovoltaic solar panels. Here’s an aerial
view.
Continue reading "Pros And Cons of Solar Energy Used Synergistically" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Interstate Traveler | Pros and Cons of Solar Energy | Solar Panels | Solar Radiation
November 21, 2007
Photovoltaic Cost Analysis Yields Big Benefit
I hope that the last 3 posts have
instilled in you at least some of the excitement I feel about the Interstate
Traveler Hydrogen Superhighway. I’ve shown you that it’s clean. I’ve told you
that it’s fast. I’ve given you a peek at it in flight. Now, let’s pause for a
moment and discuss part of its role in humanitarian support.
More than a decade ago, when Justin
Sutton walked through the countless mental steps and calculation blocks needed
to propose the Interstate Traveler, his desire that the system be clean led to
an inevitable photovoltaic cost analysis. No solar-powered rail system would be
viable without one. During that process, he came to realize that a portion of
the energy surplus he could build into the operating model could be given away
under the right circumstances, pro bono publico.
Continue reading "Photovoltaic Cost Analysis Yields Big Benefit" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Arizona/Nevada Border | Green Earth Expo | Hoover Dam | Hydrogen Pipeline | Interstate Traveler | Photovoltaic Cost Analysis | Solar Panels
November 23, 2007
Interstate Traveler Among Ways to Stop Global Warming
When the American Computer Science
Association chose Justin Sutton and the Interstate Traveler Company as the first
recipient of the coveted NEWTY award for the new millennium, it established for
the whole world that the Hydrogen Superhighway will have a greater positive
impact on humanity than the good works and achievements of the Gates Foundation,
Lord Richard Branson, the Segway personal transportation device and even hybrid
gasoline-electric automobiles.
I am no scientist, although I know
a thing or two about computers, and couldn’t agree with ACSA’s decision more.
Justin Sutton has invented (he would use the word integrated) a technology which
is just that good. It has the potential to take what the steam locomotive did
for North America in the 19th Century and extend it for the Western Hemisphere
in just a few years’ time. In fact, by the year 2020, we may have a celebration
for the Americas at the new Promontory Point, perhaps in Panama City or Bogota.
Part of the reason the ACSA chose
Justin Sutton’s Interstate Traveler over so many other beneficial technologies
is the altruism at the heart of Justin’s work. Here are excerpts from their
announcement:
Continue reading "Interstate Traveler Among Ways to Stop Global Warming" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Global Warming | Hydrogen Superhighway | Interstate Traveler | Newty Award | Ways to Stop Global Warming
November 26, 2007
What Does The Nobel Peace Prize Look Like? Al Gore Knows

Even though he wasn’t in Oslo for
the ceremony, when Al Gore learned that he was the co-recipient of the 2007
Nobel Prize for Peace, he already knew what the medal and diploma look like.
Many of us don’t, though. Do you wonder what does the Nobel Peace Prize look
like? The photo above is an example of the medal. Quite something, huh?
Continue reading "What Does The Nobel Peace Prize Look Like? Al Gore Knows" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Al Gore | Alfred Nobel | Nobel Peace Prize | Peace Prize | What Does the Nobel Peace Prize Look Like
November 28, 2007
Were the Requirements for the Nobel Peace Prize Rewritten for Al Gore?

More than a month has passed since
the 2007 Nobel Peace Prize was announced and many of us who were elated by the
decision have had time to reflect on a key question. No, the question is not
whether Mr. Gore and the IPCC were deserving. They have been doing a great job
and garner more respect every day. The question is whether the Peace Prize was
the correct category. After all, one of the other categories of Chemistry,
Economics, Literature or Medicine might be a better fit, right?
Were the requirements for the Nobel
Peace Prize rewritten for Al Gore? I cry no. Let’s take a hard look at this. By
Norwegian statute, the right to submit proposals for the Nobel Peace Prize is
enjoyed by people who fit into one of seven groups:
Continue reading "Were the Requirements for the Nobel Peace Prize Rewritten for Al Gore?" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Al Gore | ipcc | Nobel Peace Prize | Nobel prize | Peace Prize | Requirements for the Nobel Peace Prize
November 30, 2007
Al Gore Global Warming Website Wins Another Emmy
Recently, I told you about the
wonderful website treehugger.com My enthusiasm for its good deeds and deep
resources has not flagged. In fact, it has grown. Now, it has achieved something
else worthy of our attention, it has contributed to another Emmy award for Al
Gore’s work.
You see, Treehugger.com has joined
forces with Sierra Club and others to create Project 3650. In turn, Project 3650
hosted a call to action from Al Gore. You can watch his call at
http://www.project3650.org/GoreFilm.html
Continue reading "Al Gore Global Warming Website Wins Another Emmy" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Al Gore | Al Gore Global Warming Website | Project 3650 | Sierra Club | Treehugger.com
December 3, 2007
Solar Electric Generator Produces Abundant Hydrogen

As you read this, I am in the midst
of Justin Sutton’s second visit of 2007 to Central Florida. Working with this
man is a joy. The more he tells people about the Interstate Traveler, the
greater the excitement. He now has cities, states and nations lined up around
the globe awaiting construction in their area.
So, what aspect evokes the greatest
number of smiles? What really trips the most triggers when groups hear about the
Hydrogen Superhighway? Until recently, I had trouble tracking it. A wholly
unscientific tally of responses both verbal and otherwise seemed to point to a
recurring rhetorical question: “How fast can you build the system worldwide?”
Continue reading "Solar Electric Generator Produces Abundant Hydrogen" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Hydrogen | Interstate Traveler | Justin Sutton | Solar Electric Generator
December 5, 2007
Broad Economic Impact by Using Solar Energy for Hydrogen Superhighway

OK, so I have made the bold
statement that it is, in fact, quite simple to build a solar panel large enough
to produce hydrogen cleanly. Can I back it up? Fortunately, I don’t have to.
Justin Sutton is the genius. All I have to do is give you a quick snapshot of
the concept. Trust me. When I’m done, you will see that Justin derives a broad
economic impact by using solar energy.
Continue reading "Broad Economic Impact by Using Solar Energy for Hydrogen Superhighway" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Economic Impact By Using Solar Energy | Hydrogen Superhighway
December 7, 2007
Why Are Gas Prices So High? Ruptured Pipelines Don’t Help But the Interstate Traveler Can

Dateline, Clearbrook, Minnesota
A ruptured pipeline which carries
more than a million barrels of crude oil from Saskatchewan to the Chicago area
caught fire while under repair last month. The result was sadly predictable:
boom! I don’t wish to seem glib, especially since several people died, but can’t
we come to grips with the root cause? Ruptured pipelines point to a fatally
flawed, antiquated technology.
Continue reading "Why Are Gas Prices So High? Ruptured Pipelines Don’t Help But the Interstate Traveler Can" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Interstate Traveler | Ruptured Pipeline | Why Are Gas Prices So High
December 10, 2007
Google Shows Ways For Business to Go Green and Reverse Global Warming

My wife Catrin and I have lived
carbon-neutral since 2004. This means that we produce no more carbon than we
would have had we lived 200 years ago. We achieve this important lifestyle
choice through three key steps: reducing, reusing and recycling. We live as
green a life as we can manage. While we are not perfect, our lifestyle is
greener than average.
Continue reading "Google Shows Ways For Business to Go Green and Reverse Global Warming" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Global Warming | Ways for Business to Go Green
December 12, 2007
Is Al Gore Telling The True Story On Global Warming? Current TV Sure Is

When Joel Hyatt and former Vice
President of the United States
Al Gore helped create a new grassroots television
network called Current TV, I didn’t quite grasp the potential.
Shame on me!
I hadn’t really paid attention to
YouTube up until that point (this was before Google acquired that amazing
website) so the underlying premise that amateur video could be sufficiently
plentiful in order to use it as the sole source for an entire network seemed
excessive.
I was wrong! Fortunately, the folks
at the Academy of Television Arts & Sciences caught the vision and gave Current
TV founders an Emmy Award just 2 years later.
Continue reading "Is Al Gore Telling The True Story On Global Warming? Current TV Sure Is" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Al Gore | Current TV | Global Warming | Is Al Gore Telling the True Story on Global Warming
December 14, 2007
NASA Pictures Of Polar Ice Caps Melting Will Give You Shivers

NASA’s mission was changed a while
back to eliminate atmospheric science as a core priority. Fortunately, the
Science Mission Directorate continues its excellent work. It just issued a
damning report with hard proof of the climate crisis, including pictures of
polar ice caps melting.
The most compelling aspect of the
report, though, is the graph of Greenland pictured above. It details “the
Greenland melt anomaly, measured as the difference between the number of days on
which melting occurred in 2007 compared to the average annual melting days from
1988-2006. The areas with the highest amounts of additional melt days appear in
red, and areas with below-average melt days appear in blue.”
Continue reading "NASA Pictures Of Polar Ice Caps Melting Will Give You Shivers" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: NASA | Pictures of Polar Ice Caps Melting
December 17, 2007
Al Gore And Green Living Elevated By Monumental Nobel Peace Prize Acceptance Speech

I had awaited the moment since I
first heard that former Vice President Al Gore was on the short list for the
Nobel Peace Prize. Now, he won it in partnership with the United Nations
Intergovernmental Panel on Climate Change (IPCC) and just gave the global
warming speech of his life (again!).
On Monday, December 10, 2007, Al
Gore and green living were elevated by his words. In the photo above, Mr. Gore
is flanked by Rajendra Pachauri, the U.N. climate panel’s chief scientist whom
I’ve had the privilege to meet. Together, they form a powerful duo with a zeal
for saving humanity from its own myopia.
Continue reading "Al Gore And Green Living Elevated By Monumental Nobel Peace Prize Acceptance Speech" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Al Gore | Al Gore and Green Living | Nobel Peace Prize
December 19, 2007
My Essay About Al Gore's Nobel Peace Prize Acceptance Speech

My high school honors English
teacher likely would tell me that I have stretched the definition of the word
essay with this post but I can’t help myself. Al Gore’s Nobel Peace Prize
acceptance speech, which he delivered in person in Norway on December 10,
summarizes the latest news about the global climate crisis in a way I only hope
to reproduce.
To quote him, “We must act.”
As a continuation, then, of my
previous thread, below please find a few more key excerpts from Al Gore’s Nobel
Peace Prize acceptance speech. He does the hard part, of course, but I add
context to help the segues since I only provide excerpts. Here it is, then, my
essay about Al Gore on this most glorious and hopeful occasion.
Former Vice President of the
United States, Al Gore, December 10, 2007:
Continue reading "My Essay About Al Gore's Nobel Peace Prize Acceptance Speech" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Al Gore | Essay about Al Gore | Global Warming | Nobel Peace Prize
December 21, 2007
Alfred Nobel, the Man Who Invented the Nobel Peace Prize, Smiles Down from Heaven on Al Gore

For the last 2 posts, I have
covered Al Gore’s acceptance of the Nobel Peace Prize. Since American
politicians win this prestigious gem from time to time but not so often that
most of my countrymen would know all of the trivia, I thought this a good moment
to pause and answer the question, “Who invented the Nobel Peace Prize?”.
Continue reading "Alfred Nobel, the Man Who Invented the Nobel Peace Prize, Smiles Down from Heaven on Al Gore" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Al Gore | Alfred Nobel | Nobel Peace Prize | Who Invented the Nobel Peace Prize
December 24, 2007
The Story of Stuff Explains the True Source of Pollution

To quote Karen Carpenter,
"Christmas cards have all been sent. The Christmas rush is through."
This holiday season, how many
presents did you buy, either for family and friends or yourself? It's a
rhetorical question but a very important one. Here's the related query: how much
pollution did you generate in the holiday shopping season versus the rest of the
year?
I ask because on the course toward
sustainable and green living, it is important to understand exactly how much
pollution is generated in the production of all goods and services. Without this
knowledge, it is very difficult to measure your carbon footprint (your impact on
the planet).
Continue reading "The Story of Stuff Explains the True Source of Pollution" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Pollution | Story of Stuff
December 26, 2007
The Best Global Warming Video I've Seen in Months

Last time, I introduced you to The
Story Of Stuff, the best global warming video I've seen in months. As good as it
is, this 21-minute gem is about much more. It tells us pretty much EVERYTHING
wrong with our current industrial model and helps consumers understand the full
sphere of environmental ramifications from our unsustainable ways.
In order to help capsulize Annie
Leonard's many valid and urgent points, here are the top issues she raises in
her magnificent work and what we should do about them.
The URL for the video once again
is:
http://www.storyofstuff.com
1) We are running on borrowed time.
Every year, the industrialized world presses further and harder into pristine
areas in order to obtain an ever-shrinking number of natural resources. This is
the exact opposite of sustainability. Global warming is a mere byproduct.
Continue reading "The Best Global Warming Video I've Seen in Months" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Global Warming | Global Warming Video
December 28, 2007
Simple Living Among Ways to Stop Global Warming

Not once during my years in school
was I happy about taking a pop quiz. Hence, I won't burden you with one here.
Nevertheless, I must ask if you watched The Story Of Stuff and absorbed its many
important messages.
So, are you part of the golden
arrow?
Last time, I gave you 3 key points
from this exemplary and instructive 21-minute video. I have 2 more for you. They
point to the need for a return to simple living. We can turn the tide on global
warming. Simple living constitutes a key behavioral change and one of the best
ways to stop global warming.
Now, on with the show:
Continue reading "Simple Living Among Ways to Stop Global Warming" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Global Warming | Ways to Stop Global Warming
December 31, 2007
Regifting, Cash Cell Phone Recycling and Electronic Waste Solutions Can Lead to New Ways to Stop Global Warming

One of the most underreported news
stories of 2007 regarded the immense heaps of electronic waste which the western
world (especially the United States) exports to countries with lax environmental
laws and/or enforcement for "disposal". There are dumping firms in China and
elsewhere which are more than happy to take our discarded cell phones,
computers, MP3 players and television sets to be strewn along the countryside
with little or no regard to people or wildlife. Of course, when they operate,
such devices consume large amounts of electricity so we also must seek ways to
stop global warming which allow us the amenities of modern electronic equipment.
Continue reading "Regifting, Cash Cell Phone Recycling and Electronic Waste Solutions Can Lead to New Ways to Stop Global Warming" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Cash Cell Phone Recycling | Electronic Waste | Regifting | Ways To Stop Global Warming
January 2, 2008
411 on Carbon Credit Definitions and Cash Cell Phone Recycling

On our great quest for ways to stop
global warming, the question of carbon credits arises frequently. Now, there is
an opportunity to achieve carbon credits as we engage in cell phone recycling.
Who could argue with that, right? Certainly not I! Before we strike at the heart
of the matter, though, we should begin with a refresher on my carbon credit
definition.
Simply put, a carbon credit is a
glorified accounting maneuver in which greenhouse gas emissions which are not
supposed to be allowed at a particular location or in a specific region are
permitted because emissions which permissibly would occur elsewhere do not
happen. If one lives in the fallout zone of those emissions, such a person’s
disfavor with the arrangement would be understandable. Measured on a planetary
scale, though, a carbon credit can be an important interim point along the
journey for a clean future.
Continue reading "411 on Carbon Credit Definitions and Cash Cell Phone Recycling" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Carbon Credit | Carbon Credit Definition | Cash Cell Phone Recycling | Cell Phone Recycling | Recycling
January 4, 2008
Electronic Waste Among Sad Land Pollution Facts

Measured against inflation, the
price of consumer electronics and information technology hardware has fallen
precipitously over the last ten years. In fact, I remember when a decent
large-screen television cost 3 months’ salary. Since I am a movie buff, the fact
that I can watch a pristine DVD reproduction of my favorite filmed entertainment
on a screen which fills my family room all for under $1,000 is exciting to say
the least.
The down side, and it’s a big one,
is that our move to high-definition, cutting-edge technology means that we will
cast off (literally) tons of old equipment which has to go somewhere. Unlike
some other types of trash, dumping or incinerating electronic waste should not
be done because of toxic side effects such as dioxin. Land pollution facts tell
us that burning hazardous waste can leave entire regions contaminated and
uninhabitable for decades or centuries.
Where does that leave us? Since I
am an environmentalist, it should come as no surprise that I advocate recycling
electronic waste. However, that’s not always a practical option for folks. The
good news is that government entities have begun to partner with manufacturers
to provide collection points. An example of such collaborations is the Plug-In
To eCycling initiative from the Environmental Protection Agency.
You can read more at
Continue reading "Electronic Waste Among Sad Land Pollution Facts" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Electronic Waste | Land Pollution Facts
January 7, 2008
Weyerhaeuser Reforestation Projects and Sustainable Christmas Trees High on My List of Ways to Stop Global Warming

In some parts of the world, the
Christmas season only now is in full swing. At Chez Kroehler, the gifts under
the sustainable Christmas tree were unwrapped before Catrin and I were tucked
snug in our bed on Christmas Eve and the decorations all were stowed before we
opened the egg nog on December 31st.
I wish to begin the new year with
an examination of a very important issue and statement of my formal position on
the topic of working forests and sustainable commercial forestry. There is no
lack of controversy on these marks but achieving consensus is vital if we are to
embrace the full panoply of ways to stop global warming with the zeal they
deserve.
One firm intimately involved in
commercial forestry is Weyerhaeuser. I will make few friends in the inner circle
of the environmental community by stating this but Weyerhaeuser must be treated
as an ally if we are to progress toward a truly sustainable and environmentally
just future. Indeed, Weyerhaeuser reforestation projects are the first aspect of
the larger issue of working forests which I would like to engage.
Before I do so, however, I ask that
you indulge me in a brief, interrogatory digression:
Was your 2007 Christmas tree
paper or plastic?
Continue reading "Weyerhaeuser Reforestation Projects and Sustainable Christmas Trees High on My List of Ways to Stop Global Warming" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Christmas Tree | Reforestation Project | Sustainable Christmas Tree | Ways to Stop Global Warming | Weyerhaeuser Reforestation Projects
January 9, 2008
Pictures Of Reforestation Projects Seldom Include Christmas Trees

In my previous post, I assigned a brief online quiz about forestry. Did you
take it?
If not, here is the URL once again:
http://www.abundantforests.org/eiq_quiz.html
The first of seven lessons taught by this important online tool is that
natural Christmas trees are replaced with saplings when they are harvested.
Oftentimes, this is the case. Why is it, then, that pictures of reforestation
projects seldom include Christmas trees? How should the answer affect one's
decision to buy a natural or plastic tree next Christmas?
If you plan to purchase an artificial tree and store it for repeated use for
at least ten years, the environmental impact works out about the same when
compared with a natural tree harvested from a sustainable forest which is
recycled (made into mulch and other forest products) when you are done with it.
If you purchased a real tree this holiday season and haven't discarded it
yet, consider recycling it.
For a list of treecycling services in the United States, visit
Continue reading "Pictures Of Reforestation Projects Seldom Include Christmas Trees" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Christmas Tree | Pictures of Reforestation | Reforestation Project
January 11, 2008
Symbiotic Relationships in Desert Species can Parallel Interaction Between Coniferous Forest Animals

Huh? Corbett is off his rocker! He took us from extensive coverage of
Christmas trees to desert flowers!
I don’t blame you for questioning my judgment. However, there is a vital core
theme here (and method to my madness). As we cover reforestation in great detail
in the new year, it is imperative that we understand the central and multiple
roles which trees play. So, let’s begin with the general and work toward the
specific. The Christmas tree theme was intended in part to prompt you to think
about coniferous forest animals, thus allowing me to make a sharp u-turn for a
moment.
Here we go.
Everything about healthy stands of trees is about symbiosis, the productive
interaction between living things. Hence, even though we think of deserts as
barren, lifeless voids, they are, in fact, very much alive. Given the great lack
of rainfall in deserts, plants and animals must depend on each other for their
very existence.
So, as we explore symbiotic relationships in desert species, we can point to
the fact that large animals soften the hard soil with their hoofs, thus
providing habitat for smaller creatures. Likewise, air plants which take
moisture directly from the air, like the pineapple, offer food even though there
may be no rain for months. In short, in the desert, it’s all for one and one for
all.
Continue reading "Symbiotic Relationships in Desert Species can Parallel Interaction Between Coniferous Forest Animals" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Coniferous Forest Animals | Symbiotic Relationships in Desert Species
January 14, 2008
Reforestation Counters Air Pollution and Causes of Global Warming

One of the lessons of the E-IQ quiz which I assigned last week is that
America’s forests are larger than in recent years. In all candor, that fact is
in dispute. What is not in dispute, however, is that the commercial forestry
industry does a far better job today of replanting than in any recent decades.
Why? Part of the reason is that the general public has demanded the industry’s
support in reversing air pollution and causes of global warming.
In the undated photo above, we see that the air between the forest and the
snowy mountaintops is fairly clean. Sadly, such is not the case everywhere and
while I concur that the forest products industry has cleaned up its act in the
United States to a measurable extent, other places around the world continue to
suffer from clear cutting and widespread deforestation at historic rates.
Humanity must look past territorial boundaries and engage in wide reforestation
efforts.
Continue reading "Reforestation Counters Air Pollution and Causes of Global Warming" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Air Pollution | Air Pollution and Causes of Global Warming | Causes of Global Warming | Global Warming | Reforestation
January 16, 2008
California Forest Fire Updates Turn to Reforestation

Last year, I wrote about how Florida’s Showcase Green Envirohome was born of
family tragedy and natural disaster to become the world’s greenest and most
hurricane-resistant home. Parts of that series were syndicated throughout the
blogosphere because of the human tale it tells. In no way do I wish to
grandstand on profound loss but human history is chock full of examples of how
people turned lemons into lemonade and charted a new course for the future.
Right now, as you read this, residents of California are doing just that. So,
even as the toll from recent forest fires there is tallied, it is time to spend
at least part of the time pondering the ecological response. We need to rebuild
businesses and homes which were destroyed, as well as many lives, but also
restore the area’s natural beauty. So, I advocate that California forest fire
updates henceforth take into account reforestation efforts whenever possible.
One organization with a proven track record of replanting fire-damaged areas
is American Forests. The folks there are the real deal. That’s why Jim Griffin,
the man with whom I created the Green Earth Expo, selected American Forests as
the organization to plant trees from Expo proceeds to help offset the week-long
event’s carbon footprint.
Continue reading "California Forest Fire Updates Turn to Reforestation" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: California Forest Fire | California Forest Fire Updates | Forest Fire | Forest Fire Update | Reforestation
January 18, 2008
Green Sustainable Modular Buildings Can Be Good But Not This Good
Green sustainable modular buildings can offer advantages over conventional
construction through economies of scale and waste stream reduction because
entire sections are prefabricated. The building industry is to be commended for
its accomplishments in this regard. When designing Florida’s Showcase Green
Envirohome, though, Nonnie Chrystal sought to do more. She wanted the world’s
greenest home which also was as resistant to hurricanes as any above-ground
structure could be.
In achieving her goal, Nonnie employed a whole host of innovative
technologies in order to make it happen. Last month, I brought Nonnie and her
husband Mark to the offices of Global Green Alliance in Orlando to record a
video series on the subject. The results of that video shoot now are live.
I have created a playlist of 10 segments on Florida’s Showcase Green
Envirohome and you are more than welcome to watch the whole thing at
Continue reading "Green Sustainable Modular Buildings Can Be Good But Not This Good" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Green Sustainable Modular Buildings | Modular Buildings
January 21, 2008
New Video Offers Solution to Clean Air Act Impact on Oriented Strand Board Industry

The concept of a Clean Air Act impact on oriented strand board industry
practices and profits may seem far-fetched but I ask that you bear with me.
There is a crucial point here.
In the video series which I shot with Nonnie Chrystal regarding Florida’s
Showcase Green Envirohome, Nonnie gives several explanations about wood-frame
construction and why she avoided it for her amazing project. One of the reasons
stems from drawbacks of oriented strand board, such as particle board, which can
be highly flammable and/or emit toxic gases which become a grave health
concern during periods of long confinement.
Nonnie’s solution comprises multiple technologies which are explained in the
video series and my favorite is Armoroc. Not only does it contribute
tremendously to the home’s superb resistance to hurricanes but the ingredients
used in the manufacturing of Armoroc can be assembled cleaner than with
conventional materials. It’s a win-win!
Continue reading "New Video Offers Solution to Clean Air Act Impact on Oriented Strand Board Industry" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Clean Air Act | Clean Air Act Impact on Oriented Strand Board Industry | Oriented Strand Board
January 23, 2008
In Northern California, Green Building vs. Traditional Building Now a Question of Culture

Last week, I told you about the need to shift some of our attention toward
reforestation projects in California now that recovery from the devastating
series of brush, forest and wild fires has begun. This moment also presents an
excellent opportunity to explore the practicality of green building vs.
traditional building in California and elsewhere.
The conversations I have had with builders and people engaged in the green
building movement have led to a single answer to the question of practicality:
done wisely, the price differential of green building vs. traditional building
need be only about 10%. Of course, that statistic only indicates raw
construction cost and in no way reflects the immediate savings in energy
expenses which will result as soon as occupancy begins.
If the difference in cost of green building vs. traditional building is so
narrow, why has it not become more prevalent? The reasons are varied. Some
development companies claim that their customers seldom ask about green building
practices and options. In other places, there is a lack of experienced civil
engineers who can guide the process of building structures to green standards
such as L.E.E.D.
Continue reading "In Northern California, Green Building vs. Traditional Building Now a Question of Culture" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: California | Green Building | Green Building vs Traditional Building
January 25, 2008
Opponents to California's Green Building Plan Lose Allies, Resign Themselves

2008 has been an historic year yet it barely has begun. Given that 2007 was
the second-warmest year on record, the alignment of environmental and market
forces to move us toward a more sustainable future could not be needed more
urgently. Green building plans are an excellent way to begin addressing the vast
challenges of a changing climate and in recent weeks they received a warm
embrace from factions within California’s construction industry.
In the United States, energy for buildings (cooling, electricity, heating,
etc.) accounts for 40% of the nation’s greenhouse gas emissions. Of that, homes
are a significant contributor. Anything we can do to reduce those numbers can
produce a dramatic and immediate benefit. However, until this month,
collaborations between builders, real estate managers and environmentalists were
rare to say the least.
In short, environmental considerations and practices were determined in
corporate board rooms and environmentalists seldom were offered a seat at the
table. Fortunately, the situation has begun to change and California has taken
up a leadership role, especially in the northern region.
What changed? How have we progressed to having not just a genuine dialog
between opposing camps but collaboration and alliances? The simple fact is that
some of the opponents to California’s green building plan realized that there
are green backs to be made in green building and switched sides of the argument.
Continue reading "Opponents to California's Green Building Plan Lose Allies, Resign Themselves" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Green Building | Green Building Plan | Opponents to California's Green Building Plan
January 28, 2008
Apple Decides to Go Green and Small for All

I’d like to remain with the California theme which I have embraced this month
and give you a bit of follow-up coverage at the same time. Electronic waste is a
serious problem and one which must be tackled by the business community and
government in tandem. I recently shared with you a handy website maintained by
the Environmental Protection Agency for recycling of electronic waste through
the Plug-In To eCycling program. The URL is:
http://www.epa.gov/epaoswer/osw/conserve/plugin/partners.htm
Apple is not one of the companies listed. I found that surprising since it
has a comprehensive program for recycling electronic waste as part of its larger
environmental efforts. For that, Steve Jobs is to be commended, although there
is almost always room to do more.
One example is in the design phase. At the risk of allowing this thread to
become a commercial advertisement (I do not own Apple products), I would like to
turn your attention to the recent announcement by Steve Jobs of the new MacBook
Air.
Continue reading "Apple Decides to Go Green and Small for All" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Apple | Go green | Go Green and Small For All | Steve Jobs
January 30, 2008
Unspoiled Tropical Rain Forest Biomes Enable Key Research

Merriam-Webster dictionary defines a biome as “A major ecological community
type (as tropical rain forest, grassland, or desert).” That definition is good
but omits a key implied detail: “under the climatic conditions of the region.” I
am no lexicographer so I will not argue with the esteemed authors of that
dictionary but my point is important.
As we acquire a greater understanding of the impacts on wildlife of
commercial forestry and reforestation projects which seek to mitigate the
effects, we must take into account scientific research in unspoiled areas.
Simply put, some animal species have generational memories which span decades
and can be lost easily.
Continue reading "Unspoiled Tropical Rain Forest Biomes Enable Key Research" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Biome | Rain Forest | Tropical Rain Forest | Tropical Rain Forest Biome
February 1, 2008
Website Shows Us How To Go Green In a House and Points to Living Green Curriculum

As I explained in a recent posting here, about 40% of the energy used in the
United States is for buildings and homes constitute a large portion of that.
Since everyone needs a place to live and since one indication of a person’s
socioeconomic status is the site of one’s dwelling, the aforementioned statistic
should come as little surprise.
If we want to do something about wasted energy, we must approach the problem
from every angle, including residential construction, including educating the
public, mandating green building standards in new structures and encouraging the
application of strict efficiency standards in remodeling projects.
That’s a tall order to fill. Fortunately, there are excellent websites such
as www.HomeEnergy.org which provide us
with oodles of material. In fact, so much good material can be found there that
the site is worthy of use in any living green curriculum for classroom
instruction. Likewise, for those of who no longer attend school but wish to go
green in a house design or remodeling project, it is a superb place to go.
Continue reading "Website Shows Us How To Go Green In a House and Points to Living Green Curriculum" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Go Green | Go Green in a House | Living Green | Living Green Curriculum
February 6, 2008
Wind Power Bears on Future Sea Level Rise and the US Coast Line

In the quest to stop global warming, we all need to give a little. In recent
posts, I have covered the importance of embracing commercial forestry operations
which are sustainable because our need for wood products will not stop just
because we have wrecked our atmosphere. Some of my allies in the environmental
movement disagree with my stance. I understand their position.
Another group which may object to this thread is beach enthusiasts. You see,
wind power is an important component in the blended approach which we need to
take toward reducing greenhouse gas emissions and, as a result, preserving our
coast line from rising seas. However, no one solution works everywhere, wind
power included. Hence, everyone must compromise a bit.
Arborists and those who cherish trees above all else in nature must come to
understand that working forests can protect wildlife, help clean our air and
provide wood at the same time, if done sustainably. A similar position is
required of people who would like to see our coast line kept free from
development.
Continue reading "Wind Power Bears on Future Sea Level Rise and the US Coast Line" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Coast Line | Future Sea Level Rise and the US Coast Line | Sea Level | Wind Power
February 8, 2008
Pros and Cons of NASA Include Experiments in Habitat Preservation at Kennedy Space Center

I just returned from an amazing experience. My good friend Adam Nehr helped
me arrange a behind-the-scenes tour of the Kennedy Space Center, the main NASA
facility in Central Florida. I had a blast! I had the opportunity to stand
directly under a Space Shuttle for several minutes and watch it be prepared for
orbital flight! I did many other wonderful things, too.
As something of a space nut, I knew that my NASA escort would provide all
sorts of interesting details. I also knew that when the Kennedy Space Center was
created, tens of thousands of acres of pristine natural habitat were placed in
permanent preservation so that NASA workers could labor on the space program
without encroachment from the surrounding community.
What I didn’t know is that habitat preservation is a very big deal at the
Kenney Space Center. Impressive! The scrub jay is an imperiled species in
Florida and habitat preservation is one of the best things we can do to help
these precious creatures. It turns out that NASA and its sister agencies which
manage Kennedy Space Center spend big bucks preserving and restoring scrub
habitat throughout the facility. This is very good news.
Continue reading "Pros and Cons of NASA Include Experiments in Habitat Preservation at Kennedy Space Center" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Habitat Preservation | Kennedy Space Center | NASA | Pros and Cons of NASA | Space
February 11, 2008
Important Move by Whole Foods Market Among Basic Ways to Prevent Air Pollution

Yesterday, I made my usual weekly pilgrimage to Publix, Catrin’s and my local
supermarket. During our 16+ years of wedded bliss, we have alternated between
competing grocery chains. Because of its distance from us, we seldom shop at
Whole Foods Market. However, a recent policy change on the part of this national
grocer may well compel us to modify our buying pattern.
As I have written in recent months, shopping bags used in supermarkets count
for a very large chunk of the air pollution which the United States generates
each year. Whether you choose paper or plastic, many natural resources are
consumed to create the bag and pollution spewed into the air in the process.
That’s why I advocate so strongly for using canvas bags or, even better, no bags
at all whenever possible, just as I do.
Continue reading "Important Move by Whole Foods Market Among Basic Ways to Prevent Air Pollution" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Air Pollution | Basic Ways to Prevent Air Pollution | Prevent Air Pollution | Whole Foods
February 13, 2008
Fuel Poverty and Reforestation in Conflict Zones

Residents of the Western world such as this author rail against needlessly
wasteful forest practices as a significant inhibitor to reforestation. Our
argument is valid. However, the air we breathe is blind to territorial borders,
as are cyclones, forest fires and hurricanes. In short, if we wish to save
ourselves from the worst effects of global warming, we need to take a global
perspective on reforestation.
Poverty around the world, including fuel poverty, whether in cities or rural
areas, is a big problem not just for the moral fabric of society but for
environmental protection. What’s more, many of the regions with the most at-risk
species of wildlife are desperately poor, with the average resident earning less
than $2.00 per day.
Such regions also are fraught with civil war, coup d’etat activity and
rebellion. Arguably the worst side effect of these conflicts between people is
the fact that aid workers cannot do their job because of the danger – including
the management of reforestation projects.
Since my previous column covered the role of plastic shopping bags in
supermarkets, today’s installment may seem a departure. Trust me, my friend. The
two issues are related. If we ever hope to succeed in jump starting
reforestation projects around the world in order to return our biome to its
pre-industrialization state, we must address the question of reforestation in
conflict zones.
Continue reading "Fuel Poverty and Reforestation in Conflict Zones" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Conflict Zones | Fuel Poverty | Poverty | Reforestation | Reforestation in Conflict Zones
February 15, 2008
Greenpeace Helps Remind Us That Some Still Believe Polar Bears Not In Danger From Global Warming

The image above is from an excellent video clip of a January 31 stunt by the
good folks at Greenpeace. I am aware that some find the methods and tactics of
the environmental advocacy group Greenpeace objectionable. Nevertheless, they
are peaceful and effective. Generally, I support them with a smile, as in this
case.
A prime example of their methods is the aforementioned video, which is linked
below. You see, despite the fact that 2007 was the second-warmest year on record
and that the permanent ice pack, which is the foundation of polar bear habitat,
withstood unprecedented melting, some people, including government officials,
still declare polar bears not in danger from global warming.
Continue reading "Greenpeace Helps Remind Us That Some Still Believe Polar Bears Not In Danger From Global Warming" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Global Warming | Greenpeace | Polar Bear | Polar Bears Not in Danger
February 18, 2008
Eventual Polar Bear Extinction Among Consequences of Polar Ice Melting In Northern Canada

Last time, I showed you a brief but important video about the type of peaceful
protest needed to prevent the loss of more polar ice and eventual polar bear
extinction. Lest my writings seem alarmist, let us take a sober examination of
the problem.
If you didn't have a chance to watch it, the video points to a failure on the
part of the government of the United States to list the polar bear as an
endangered species.
Why is that a problem? The initial answer may seem obvious. Polar bears are
endangered. However, there’s another reason of equal importance. Without global
cooperation to reduce greenhouse gas emissions, we cannot fix the problem. By
extension, since polar bears live in northern Canada as well as Alaska, the
Canadian government has an equal responsibility to act.
Sadly, our friends to the north are correct in one element of their
justification for deferring action. Canadians produce much less pollution than
their Yankee neighbors so they should not be compelled to act until the
government of the United States does.
Continue reading "Eventual Polar Bear Extinction Among Consequences of Polar Ice Melting In Northern Canada" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Consequences of Polar Ice Melting in Northern Canada | Extinction | Polar Bear | Polar Bear Extinction | Polar Ice | Polar Ice Melting
February 20, 2008
Intel Examines Prices of Wind Energy Compared to Fossil Fuels and Chooses Sterling Planet To Provide Renewable Credits

Last month, the electronics giant Intel made a very large commitment to
renewable energy by signing a multi-year agreement with Sterling Planet, the
2007 Renewable Energy Marketer of the Year, to offset more than 1 billion
kilowatt hours of fossil-derived electricity. Wow! That is a very impressive
achievement! Everyone involved is to be commended!
The arrangement between Intel and Sterling Planet was certified by the United
States Environmental Protection Agency as making Intel the single-largest
corporate purchaser of green power in the United States. Kudos all around!
Producing electronics involves a great deal of energy. The folks at Intel know
this and take their responsibility seriously. While there’s room to do more,
this most recent commitment by Intel left my mouth agape with its scope. Well
done, folks!
Continue reading "Intel Examines Prices of Wind Energy Compared to Fossil Fuels and Chooses Sterling Planet To Provide Renewable Credits" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Fossil Fuel | Intel | Prices of Wind Energy Compared to Fossil Fuel | Renewable Credits | Sterling Planet | Wind Energy
February 22, 2008
Masdar City Will Feature Green Sustainable Modular Buildings and Mutualism in the Desert

In recent posts, I have tiptoed around politically sensitive topics. Today’s
thread will be no different. However, I ask that you strive to remain focused on
the environmental theme at the core of the story. Folks in the United Arab
Emirates are building a new metropolis, called Masdar City. Green sustainable
modular buildings are a central theme and many topographic design principles
borrow from mutualism in the desert.
At the following URL, you will find some interesting coverage of Masdar City. I
ask that you pay particular attention to the 5½-minute video. It contains some
exaggerations about carbon neutrality and the achievement of a zero waste
stream. Nevertheless, Masdar City will be an impressive metropolis when complete
(assuming that it lives up to its own hype).
http://dotearth.blogs.nytimes.com/2008/02/04/solar-city-to-rise-in-persian-gulf-why-not-arizona
Continue reading "Masdar City Will Feature Green Sustainable Modular Buildings and Mutualism in the Desert" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Green Sustainable Modular Buildings | Masdar City | Mutualism | Mutualism in the Desert | Sustainable Modular Buildings
February 25, 2008
NAHB Finds Nearly All Members Interested In Green Home Building Requirements

The National Home Builders Association (NAHB) is one of the loudest and most
influential voices in residential construction in North America. I have been
pleased to see NAHB take important steps toward embracing green home building
requirements. In fact, they were included in the New American Home 2006 project
just a 30-minute drive from my home in Orlando. The finished product is pictured
above and at the end of this thread.
If you would like to learn more, I encourage you to watch the video clip linked
below. It was the promotional piece shown in advance of the 2006 builders show
but remains informative on the question of green home building requirements and
the construction industry. In short, the message of green building has begun to
permeate.
http://www.buildersshow.com/documents/newamericanhome/newamericanhomemid.wvx
As a zealous environmentalist, though, I can’t allow the discussion to stop with
one commendable home project, especially since residences are a large
contributor to global warming through inefficiencies in energy use - and because
the New American Home 2006 falls into the popular culture definition of
McMansion.
Continue reading "NAHB Finds Nearly All Members Interested In Green Home Building Requirements" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Green Home Building Requirements | Home Building Requirements | NAHB
February 27, 2008
Charitable Website Highlights Many Ways To Stop Global Warming

Since my earliest days as an expert here on Keyboard Culture, I have focused on
the need for reducing our emissions of greenhouse gases and carbon as much as
possible, through any practical means necessary. One of the most important ways
is through carbon offsets, also known as renewable energy credits.
I gave you a list of the 3 carbon offset websites which Catrin and I use as well
as the reason for our favoring them. Our opinion of those wonderful sites (Krystal
Planet, NWF Wind Current and TerraPass) has not changed. However, I have
discovered a charitable website which gives you the opportunity of seeing
multiple ways to stop global warming all on a single page. The URL is
http://www.changingthepresent.org/global_warming/gifts
Why is this charitable website important?
Continue reading "Charitable Website Highlights Many Ways To Stop Global Warming" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Charitable Website | Stop Global Warming | Ways to Stop Global Warming
February 29, 2008
My Definition Of Green Washing

Do you read Colette Chandler’s writings here on Keyboard Culture? If you do not,
I strongly recommend that you begin doing so immediately. You’ll find the link
along the right margin of my column. The name is
Green Marketing .
Colette and I have shared real estate here on KBC for quite some time and
recently have begun collaborating offline. At the same time we formalized the
crossover between our two columns, Colette initiated coverage of the topic of
green washing.
It’s a really big deal which we in the environmental community must explain
adequately, lest two undesirable consequences come to pass:
1) Our credibility is damaged because consumers who seek an unbiased opinion
about a company’s green initiatives distrust us; and
2) Those who engage in pernicious green washing score significant victories.
Here, then, is my take. The term green washing means:
Continue reading "My Definition Of Green Washing" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Definition of Green Washing | Green Washing
March 3, 2008
Does Sierra Club Alliance With Clorox Constitute Green Washing? Is It Among Valid Ways to Stop Global Warming?

Partnerships between the environmental community and leading manufacturers are
among the vital ways to stop global warming. As I stated in this column’s
earliest weeks, if we are to succeed in our quest to stop global warming, we
must make the solutions cultural. Doing so involves driving the debate so that
the phrase Stop Global Warming becomes common parlance, just as Acid
Rain was 20 years ago in North America and western Europe.
In capitalist economies such as the western world has, manufacturers and their
retail partners are large contributors to the culture with their products and
advertising methods. Neither government nor the environmental community can
drive our culture alone. We must have commercial partners. This is one reason
why the Sierra Club alliance with Clorox is a milestone event.
To be clear, there are strong (and in some cases vehement) divisions within the
Sierra Club leadership and larger environmental community over this new
partnership. While I remain plugged in to Sierra’s internal operations, what I
state in this column is as a journalist, not a former Sierra leader.
Carl Pope is a good man. He leads the Sierra Club and does so with aplomb. He
speaks openly about solutions to environmental challenges and global warming
tops his list consistently. Here is what he had to say about his new official
relationship with Clorox.
Continue reading "Does Sierra Club Alliance With Clorox Constitute Green Washing? Is It Among Valid Ways to Stop Global Warming?" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Clorox | Global Warming | Green Washing | Sierra Club | Sierra Club Alliance | Stop Global Warming | Ways to Stop Global Warming
March 5, 2008
Hurricanes Are Vital to a Healthy Atmosphere

Despite the awful damage which they can inflict on people and property,
hurricanes play an important role in the functioning of our atmosphere. My
assertion may seem counterintuitive and I will endeavor to share with you here
that it is not (and include an anecdote to help me be more persuasive).
As you may know from geology, our planet is in constant motion, spinning and
tilting on its axis and orbiting the sun. This motion gives us the force of
gravity and an electromagnetic field which helps deflect harmful cosmic rays.
For a demonstration of what would happen if we lost the field, rent the DVD
The Core because Stanley Tucci’s character explains it well.
The importance of hurricanes is this: even as the planet’s electromagnetic field
wards off spaceborne nasties, we need to harness some of the sun’s radiation in
order to heat our world and produce oxygen through photosynthesis (without the
sun, plants would die and cease to produce oxygen for us to breathe).
So, what we need is a way of keeping the good aspects of sunlight but shedding
the bad. Temperature is a big deal in this equation. Because of our orbital
track, orbital tilt and the position of the moon, the sun heats the surface of
the planet to varying extents at any given moment. If it didn’t, we’d be more
like Mars or Venus.
Continue reading "Hurricanes Are Vital to a Healthy Atmosphere" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Healthy Atmosphere | Hurricanes
March 7, 2008
Importance of Hurricanes Demonstrated on Exterior of Commercial Airline Flight

The intensity differential of sunlight striking the dark side of the world and
the light side at any given moment is tremendous. It is the difference between
night and day, no pun intended.
This is why the spacesuit visor for astronauts is so highly reflective.
Conditions in space are such that without a proper suit, an astronaut literally
could fry on one side of his/her body and freeze on the other because of the
importance of solar radiation. Here on earth, those conditions also point to the
importance of hurricanes.
Simply put, sunlight is very harsh. We need our atmosphere to regulate that
harshness. During my second commercial airline flight Down Under, I flew between
Los Angeles and Honolulu. It was a morning flight so the position of the sun was
nearly constant along the port side of the aircraft. Indeed, the sunlight was so
intense that my wife Catrin had to close the window shade for our row of seats.
Continue reading "Importance of Hurricanes Demonstrated on Exterior of Commercial Airline Flight" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Commercial Airline Flight | Hurricanes | Importance of Hurricanes
March 10, 2008
Consequences of Polar Ice Melting in Northern Canada Visible From Tundra Buggy In Churchill, Manitoba

Last month, I had the distinct privilege of attending the third International
Solar Cities Congress in the charming city of Adelaide, along Australia’s south
coast. The event was tremendous and several of my upcoming threads here on KBC
will be inspired from the many revelations I had during my time Down Under.
Among the most fascinating was related by Gary Doer, Premier of Manitoba,
Canada. In his remarks, Mr. Doer illustrated beautifully the contemporary
effects of global warming and the consequences of polar ice melting in northern
Canada.
Churchill, Manitoba is among the most accessible locations for viewing polar
bears. Because these majestic beasts can kill a person with one swat of their
front paws, it is necessary to enter their habitat in a tundra buggy as pictured
above. It is, in essence, a mobile entertainment venue suitable for the harsh
weather conditions and strong enough to protect its occupants from excessive
bear inquisitiveness or aggression.

Continue reading "Consequences of Polar Ice Melting in Northern Canada Visible From Tundra Buggy In Churchill, Manitoba" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Consequences of Polar Ice Melting in Northern Canada | Polar Bears | Polar Ice Melting | Tundra Buggy
March 12, 2008
Province of Manitoba, Canada Raises Political Carbon Flash Point by Addressing Air Pollution And Causes of Global Warming Simultaneously

The alarming tale of the need for polar bear refrigerators in Churchill,
Manitoba which I shared with you last time disturbed me greatly when I first
heard it. However, in the same speech, Premier Gary Doer also shared some very
good news. His province is on track to decommission all of its coal-fired
electrical power plants by the year 2010. Impressive!
Cynics might decry Manitoba’s move as relatively insignificant given the
province’s small population compared with other places. That is not the point.
The key here is that a province which derives so much of its economic growth
from fossil fuels is recognizing in a very formal way that burning coal for
electricity is bad. Mr. Doer and his colleagues in the Manitoba legislature have
raised the political carbon flash point. It’s just that simple.
As natural gas and petroleum prices continue to fluctuate and as global warming
deepens the devastating droughts which are causing hydroelectric and nuclear
fission power plants to reduce their capacity, coal advocates point to the
merits of their preferred fuel source. Under that narrow definition, they are
correct to an extent. Where they go wrong, however, is in the broad side effects
of mining and burning the black rocks.
Continue reading "Province of Manitoba, Canada Raises Political Carbon Flash Point by Addressing Air Pollution And Causes of Global Warming Simultaneously" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Air Pollution | Air Pollution and Causes of Global Warming | Carbon Flash Point | Causes of Global Warming
March 14, 2008
National Geographic Video Reinforces Terrifying Beauty and Ecological Importance of Prairie Twisters

Recently, I shared with you the importance of hurricanes. These killer storms
are nothing we should wish on anyone but they play an important part in how our
atmosphere regulates temperature. Prairie twisters are similar in the damage
they inflict and the role they play in maintaining the health of our atmosphere.
Considering how fatal and costly they can be, you might question the balance
between the importance of prairie twisters and our atmosphere. I would not blame
you if you did. Fortunately, there’s a new National Geographic video clip which
illustrates my point better than any amount of prose. I encourage you to view it
at
http://video.msn.com/video.aspx?mkt=en-US&brand=&vid=122307ce-66e2-4478-8aa9-9d2bc5629e30
Isn’t that something? The action film Twister with Bill Paxton and Helen
Hunt used visual effects inspired by actual storms but the clip linked above
documents the real thing and the people who tempted fate for an up-close
examination of a prairie twister.
Continue reading "National Geographic Video Reinforces Terrifying Beauty and Ecological Importance of Prairie Twisters" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Importance of Prairie Twister | National Geographic | National Geographic Video | Prairie Twister
March 17, 2008
Opponents to California's Green Building Plan Losing Ground to Green Residential and Green Office Building Innovations
“Enough
people think climate change is real to cause developers to change the way we do
business.”
- Professor Steven Kellenberg, University of Southern California
Principal, EDAW Green Communities initiative
The 2008 International Solar Cities Congress was an amazing event. When it comes
to the environment, I am a very tough audience and am delighted to report to you
that I learned many exciting facts at the event in Adelaide. Having returned
from it just a few short weeks ago, I did not think that I would attend a
conference or forum which surpassed it but, lo and behold, I just did.
Mere hours ago, I returned home from the Urban Land Institute’s Sustainable
Communities forum just a 20-minute drive from my home. A very prestigious event,
the full name was Creating Sustainable Communities: Strategies for Succeeding
in Florida’s Unique Environment. It was superb! Our keynote speaker traveled
all the way from California to make the statement quoted at the beginning of
this thread during his broader and truly fascinating slideshow presentation.
My friend, the 2007 landmark California green building plan represents a
quantum leap in the green building movement!
Professor Kellenberg’s presentation was about much more, though, than how he and
his colleagues have worked to convert opponents to California’s green building
plan into true believers. He also shared with us the myriad economic and social
benefits of green office building innovations and their residential counterparts
and the fact that more and more developments around America and the whole world
are adhering to green building plans.
Here are two quick statistics:
Continue reading "Opponents to California's Green Building Plan Losing Ground to Green Residential and Green Office Building Innovations" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Green Building | Green Building Plan | Green Office Building Innovations | Office Building Innovations | Opponents to California's Green Building Plan
March 19, 2008
Green Office Building Innovations Point to Triple Bottom Line of Sustainability and Eco-Luxury

Guy Dauncey is an environmental pioneer. He’s one of the good guys. As president
of the British Columbia Sustainable Energy Association, he continues to
accomplish many great deeds for the cause of sustainability, such as the British
Columbia provincial government’s Solar Hot Water Acceleration Project. Mr.
Dauncey is quoted widely and one of his current recurring themes is that of the
Triple Bottom Line.
Simply put, we sustainability experts know that businesses which go green and
stay that way expose themselves to additional opportunities which conventional
businesses could not seize. Capsulated into a single concept, this is the triple
bottom line (TBL).
Born of green office building innovations, the TBL is the intersection of
economic success, social equity and environmental sustainability. Think of
it as holistic sustainability. Companies which excel at the TBL enter a market
segment known as eco-luxury.
A distant cousin of eco-tourism, eco-luxury is a group of goods and services for
clients who wish to engage in green commerce and for whom price is a secondary
consideration. I will cover this growing trend in future posts but I wanted to
make you aware of the scope of the movement today because it refers back quite
nicely to its origins, green office building innovations.
Continue reading "Green Office Building Innovations Point to Triple Bottom Line of Sustainability and Eco-Luxury" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Eco-Luxury | Green Office Building Innovations | Sustainability | Triple Bottom Line
March 21, 2008
University of Florida among Schools Working to Go Green

The sprawling college town of Gainesville, Florida is situated about a 3-hour
drive from my home in the heart of one of the most biodiverse wildlife corridors
in North America. If the town of Gainesville is the heart, then the primary
campus of the University of Florida is the left ventricle, for it keeps things
flowing.
While it still has much work to do, I am proud to report that the University of
Florida is among the growing list of schools working to go green. It has made a
significant investment in sustainability and other environmental programs for
students, alumni and the general public alike through its Solutions For Your
Life initiative, among other efforts.

Recently, I had the wonderful opportunity to hear a presentation by Dr. Pierce
Jones who runs the school’s Program for Resource Efficient Communities,
affectionately known as Build Green. Due to time constraints of a packed
seminar roster, Dr. Jones limited his remarks to the subject of the efficient
use of potable groundwater resources. He did a wonderful job!
Continue reading "University of Florida among Schools Working to Go Green" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Go Green | Schools Working to Go Green | University of Florida
March 24, 2008
National Geographic Provides Excellent Video of What Would Happen if Sea Levels Rise

The map which begins this thread is a decade old and the red shaded areas show
what will happen to my home if sea levels rise 3 feet. Sadly, it has become a
best case scenario because most of the predictions from the scientific community
about sea levels have come to fruition since the map was created.
How dire are our straits, then? I could overwhelm you with facts and figures.
Fortunately, our allies at National Geographic have done the heavy lifting for
us in the form of an excellent series entitled “Six Degrees.” I commend it to
your immediate attention but be warned, it may give you nightmares.
http://channel.nationalgeographic.com/channel/sixdegrees
Continue reading "National Geographic Provides Excellent Video of What Would Happen if Sea Levels Rise" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: National Geographic | Sea Levels | Sea Levels Rise | Video of What Would Happen if Sea Levels Rise
March 26, 2008
Natural Home Magazine Highlights Green Sustainable Modular Buildings

In its January/February 2008 issue, Natural Home Magazine published an
impressive list of the top 10 best green-built neighborhoods in America,
including the Navy Yard at Noisette in South Carolina, which claims to be the
most sustainable community in the United States.
I will allow the public relations departments of the other 9 featured projects
to vie for the true definition of success and turn my focus to a recurring theme
here in my section of Keyboard Culture, that of green sustainable modular
buildings. They are very much a part of the Noisette project, as they no doubt
are in the others.
Continue reading "Natural Home Magazine Highlights Green Sustainable Modular Buildings" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Green Sustainable Modular Buildings | Natural Home | Natural Home Magazine | Sustainable Modular Buildings
March 28, 2008
Do You Wonder, How Does Global Warming Affect the Weather? Atlanta Tornado is a Part of the Answer

There’s an old saying in the Northern Hemisphere which is supposed to help us
deal with the chronic recurrence of killer storm events during the first
calendar quarter of each year: Spring comes in like a lion and goes out like
a lamb.
Like you, in the age of global warming, I find it of no comfort when I see
nearly constant news coverage of natural disasters, especially those which leave
shattered lives in their wake. The Atlanta tornado of mid-March 2008 and its
accompanying weather disturbances compelled me back to a question, though. How
does global warming affect the weather?
The simple answer is that it disrupts the planet’s natural ability to regulate
itself. As I explained in recent threads, hurricanes and tornados are one of the
ways in which our atmosphere dissipates excess energy caused by the temperature
differentials which occur every single day of the year as the Earth orbits the
sun. However, global warming causes those differentials to fluctuate abnormally.
Continue reading "Do You Wonder, How Does Global Warming Affect the Weather? Atlanta Tornado is a Part of the Answer" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Atlanta Tornado | Global Warming | How Does Global Warming Affect the Weather | Tornado
March 30, 2008
Atlanta Tornado Emphasizes Need to Plant Good Windbreak Trees in an Age of Global Warming

As the New York of the South, Atlanta is the economic and social anchor of its
region, home to the world’s busiest airport, among other key distinctions such
as the horrific Atlanta tornado of mid-March 2008. As reconstruction progresses
and grieving families mourn the fallen, it is important that we learn from what
nature taught us during that fateful week.
The death toll and collateral damage, of course, are the source of greatest
shock from the horrible Atlanta tornado and related storms but the fact that
they occurred in a dense urban area is a close third on the list of frightening
aspects. Why was Atlanta hit so hard? The lack of good windbreak trees is a big
reason but more on that in a moment.
Global warming expands the zones where killer storms such as hurricanes (and the
Atlanta tornado) form. If you have followed my blog here on Keyboard Culture for
some time, then you know that the solutions which we embrace to combat global
warming must include the planting of millions of trees. If we do that in a
concerted way, we will be on the right track.
There is a large ancillary benefit to doing so, however. Good windbreak trees
help reduce the occurrence of killer storms and if Georgia still had its vast,
historic forest canopy, there is a good chance that the Atlanta tornado would
have dissipated faster and, not coincidentally, the Atlanta region would not be
in the deep drought which currently afflicts it (a separate topic best left for
a future post here on KBC).
Trees perform many, many important jobs in our environment. Windbreak trees are
among the most important because they do the same job as others but add the
benefit of regulating wind speed.
Continue reading "Atlanta Tornado Emphasizes Need to Plant Good Windbreak Trees in an Age of Global Warming" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Atlanta Tornado | Global Warming | Good Windbreak Trees | Tornado | Windbreak Trees
March 31, 2008
New York Times Bestseller EARTH: The Sequel from Environmental Defense President Fred Krupp Emphasizes Innovation Among Ways to Stop Global Warming
My first anniversary as the global warming expert here on Keyboard Culture is
just two months away. Since joining this wonderful community, I have passed two
key milestones:
1) This section of KBC now sees more than 5,000 unique visitors per month;
and
2) I have answered the question, “So, how did you become an
environmentalist?” more often than during the previous decade
Another milestone occurred recently. Earth: The Sequel, an essential
book about how innovation can figure prominently among ways to stop global
warming, became a New York Times bestseller. That’s big news!

Co-written by Fred Krupp, president of Environmental Defense, I commend
Earth: The Sequel to your attention for one simple reason: in it Fred Krupp
and his co-author Miriam Horn send a clear message that capitalism can be a key
ally as we seek new and more effective ways to stop global warming – and in Mr.
Krupp the reader finds an authoritative, conservationist source with credentials
above reproach. No wonder Earth: The Sequel became a New York Times
bestseller! It teaches about fun ways to stop global warming!
Continue reading "New York Times Bestseller EARTH: The Sequel from Environmental Defense President Fred Krupp Emphasizes Innovation Among Ways to Stop Global Warming" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Earth The Sequel | Environmental Defense | Fred Krupp | Global Warming | New York Times | New York Times Bestseller | Ways to Stop Global Warming
April 2, 2008
Horrific Midwest Flooding Foretells the Scope of Environmental Migration and the Impact of Global Warming in Costa Rica

As I write this, the Midwest flooding which struck much of the middle section of
the United States has receded in many areas and life has begun the slow,
grueling process of restoration. Thousands of victims and their families have
been changed forever. We will see mass environmental migration (people!), just
as we did in the wake of Hurricane Katrina 2½ years ago.
So, how does the tragedy of March, 2008 help us predict the impact of global
warming in Costa Rica? It seems a far-flung notion, does it not? Well, it is
true that the weather patterns of Central America are driven by distinct
atmospheric forces which have little in common with the Mississippi Valley.
However, the patterns of devastation has been and will be alarmingly similar.
Despite its size, Costa Rica contains varied ecosystems, from mountainous
regions to agricultural plains to beach areas and then, of course, rain forests
and jungle. This blend of biomes in a compact area helps to bring rain in the
proper amounts – that is, until recently. Over the last decade or so, Latin
America has suffered increasing cycles of drought and flooding, bringing
horrific deluges similar to the Midwest flooding of 2006, 2007 and 2008.
Continue reading "Horrific Midwest Flooding Foretells the Scope of Environmental Migration and the Impact of Global Warming in Costa Rica" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Costa Rica | Environmental Migration | Global Warming | Impact of Global Warming | Midwest Flooding | The Impact of Global Warming in Costa Rica
April 4, 2008
Aftermath of Midwest Flooding an Opportune Time to Examine Optimized Value Engineering and Green Building Practices Used by Habitat for Humanity

Habitat for Humanity benefits greatly from the close
association and visibility of Jimmy Carter, former President of the United
States, and his beloved wife, Rosalynn. However, this fine organization, which
addresses a key area of human need, affordable housing, does not operate without
controversy, not of a political nature but an environmental one. Some of my
allies in the environmental community maintain that all projects which Habitat
for Humanity undertakes should employ green building practices. They have a
point.
Habitat for Humanity does fine, commendable work but
there's room for improvement on the environmental front.
Now, in the aftermath of the Midwest flooding of 2008,
when Habitat for Humanity prepares to tackle yet another housing crisis, we have
a duty to emphasize the green building practices used by Habitat for Humanity,
especially their application of optimized value engineering (OVE).
Beginning with my next post, I will cover green building practices in greater
depth than I have at any time in the 10 months I have been an expert here on KBC.
The good news is that great strides have been made just in the last year or so,
particularly in the area of optimized value engineering, the quest to strike a
balance between erecting greener structures and keeping the cost of labor and
materials in check.

Habitat for Humanity, of course, controls labor costs through
altruism and community engagement which President and Mrs. Carter help to
foment. Good for them! As a commercial enterprise, though, we must employ green
building practices within the context of optimized value engineering at all
times. Fortunately, the Habitat for Humanity standard can help there, too.
Continue reading "Aftermath of Midwest Flooding an Opportune Time to Examine Optimized Value Engineering and Green Building Practices Used by Habitat for Humanity" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Green Building Practices | Green Building Practices Used By Habitat for Humanity | Habitat for Humanity | Jimmy Carter | Midwest Flooding | Optimized Value Engineering | President Jimmy Carter
April 7, 2008
Green Builder Homes in High Desert Emphasize Practicality of Green Building vs. Traditional Building Methods and Triple Bottom Line of Sustainability

Last month, I told you about a green building project in South Carolina, the
Navy Yard at Noisette. It was featured along with 9 other green building
projects in the first issue of 2008 of Natural Home Magazine. In addition
to shining the international spotlight on praiseworthy undertakings, the
magazine article helps us address the practicality of green building vs.
traditional building methods and the larger issue of triple bottom line
sustainability.

One commendable real estate initiative which was not included in Natural Home
Magazine’s coverage is Playa Vista in Los Angeles, California. In addition to
being located in an area with an accelerating turn toward green building vs.
traditional building methods, Los Angeles has a climate nearly ideal for
demonstrating green builder homes in high desert surroundings.
Few places on the planet call for the use of green building methods more than
the desert. Residents are under threat of death from exposure most every day of
the year. Likewise, water shortages are chronic. However, desert climes also can
be quite attractive. Where, then, do these seemingly contradictory forces meet?
The triple bottom line of sustainability is the answer.
Continue reading "Green Builder Homes in High Desert Emphasize Practicality of Green Building vs. Traditional Building Methods and Triple Bottom Line of Sustainability" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Builder Homes | Builder Homes in High Desert | Green Building | Green Building vs. Traditional Building | Sustainability | Triple Bottom Line
April 9, 2008
Wondering About Pros and Cons of Green Buildings? For Starters, They Address the Effect Air Pollution Has on Earth's Ecosystem

Air pollution has no long-term benefits. There are short-term economic
benefits to some because they have learned to turn a profit from directly or
indirectly spewing air pollution into the atmosphere. It is a well-documented
fact which no credible person would dispute that air pollution is bad for people
and wildlife. What, though, is the effect air pollution has on the Earth’s
ecosystem and what can we do about it?
The effect is broad but can be summarized concisely: air pollution, as a
component of global warming, disrupts the ability of the atmosphere to regulate
itself, leading to erratic weather patterns. In turn, these patterns impinge
upon natural systems and we wind up with a big mess, including insect species
where they don’t belong, melting glaciers, widespread famines and the list goes
on.
Continue reading "Wondering About Pros and Cons of Green Buildings? For Starters, They Address the Effect Air Pollution Has on Earth's Ecosystem" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Air Pollution | Green Buildings | Pros and Cons of Green Buildings | The Effect Air Pollution Has on Earth's Ecosystem
April 11, 2008
Green Builder Homes in High Desert Benefit Communities Which Incorporate Integrated Design Process and Triple Bottom Line of Sustainability

Last time, I told you that cost can be a downside to green building practices
but that a proper calculation of the cost must include the question of
infrastructure and the overall effect on natural systems. Since transportation
is the greatest source of pollution when communities are established or
expanded, our measurements must include the transportation infrastructure and
the impact of such on natural systems.
Green builder homes can assist with both questions because they have a reduced
impact on the environment in their construction and operation but also on
infrastructure since they consume less energy. I maintain, however, that we must
go much further, to include the triple bottom of sustainability, which I have
covered here recently at KBC, as well as the even larger aspect of
sustainability, the integrated design process.
Continue reading "Green Builder Homes in High Desert Benefit Communities Which Incorporate Integrated Design Process and Triple Bottom Line of Sustainability" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Builder Homes | Builder Homes in High Desert | Green Builder Homes | Integrated Design Process | Sustainability | Triple Bottom Line
April 14, 2008
How Did Al Gore Win an Oscar And An Emmy in a Year's Time? Al Gore Global Warming Website WeCanSolveIt.org Reminds Us

For months now, I have wondered when the world would see
the greatest impact from Al Gore’s work since leaving public office. His sharing
of the 2007 Nobel Peace Prize with the United Nations Intergovernmental Panel on
Climate Change focused a great deal of attention on global affairs and rightly
so. We also must remember the answer to the earlier question which came from his
brilliant film: “Did Al Gore win an Oscar AND an Emmy?”
That would be a yes, my friend!
Let’s cast aside cynicism about global warming for a
moment and focus on the entertainment value of Al Gore’s work. After all, if we
are to mollify the climate crisis, we need the participation of a large segment
of the population of every nation on earth. In order to leverage that many
people, we must make the process cultural, entertaining, even.

Well, since the former Vice President is not a household
name per se, how do we accomplish this? We don’t have to worry about this
challenge because he is doing it for us. Yes, a new section of the Al Gore
global warming website at WeCanSolveIt.org has gone live and features the first
of what promises to be a series of excellent public service announcements. You
can access this superb content for free at
Continue reading "How Did Al Gore Win an Oscar And An Emmy in a Year's Time? Al Gore Global Warming Website WeCanSolveIt.org Reminds Us" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Al Gore | Al Gore Global Warming Website | Did Al Gore Win an Oscar and an Emmy | Global Warming | Global Warming Website | WeCanSolveIt
April 16, 2008
Van Jones and Green For All Initiative Help Bring Economic Vision of Martin Luther King, Jr. to Fruition with Dream Reborn Conference
Earlier this month, the world mourned and commemorated the 40th anniversary of a moment in global history, the soul-shattering assassination of the Reverend Dr.Martin Luther King, Jr.
The occasion was marked by various public events and extensive coverage by the news media. I wouldn’t have it any other way. What was covered less, however, was the Dream Reborn Conference in Memphis, Tennessee. It took place in parallel with and in honor of Martin Luther King’s vision of national unity.
Continue reading "Van Jones and Green For All Initiative Help Bring Economic Vision of Martin Luther King, Jr. to Fruition with Dream Reborn Conference" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Dream Reborn | Dream Reborn Conference | Green For All | Martin Luther King | Van Jones
April 18, 2008
Green For All Initiative Showcases Innovative Solar Richmond Program Among Alameda County Photovoltaic Projects. Together They Demonstrate Positive Economic Impact by Using Solar Energy in Depressed Areas. Martin Luther King Would Be Very Proud
The vision of Van Jones and the Green For All Initiative is lovely. It focuses
on bright futures, bright for the United States as we embrace the positive
economic impact by using solar energy and bright because programs such as Solar
Richmond help bring the long-term goal of color-blind economic opportunity which
Dr. King helped foment to fruition.

Continue reading "Green For All Initiative Showcases Innovative Solar Richmond Program Among Alameda County Photovoltaic Projects. Together They Demonstrate Positive Economic Impact by Using Solar Energy in Depressed Areas. Martin Luther King Would Be Very Proud" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Alameda County Photovoltaic Projects | Economic Impact by Using Solar Energy | Green For All | Martin Luther Kin | Solar | Solar Energy | Solar Richmond
April 21, 2008
Green For All Initiative and Solar Richmond Program Exemplify Unified Earth Theory and Triple Bottom Line by Establishing Sustainability Plan for Non-Profits

One of the recurring themes I embrace here in my section of Keyboard Culture is
that of making environmental reform and tackling the global climate crisis a
cultural effort. People must enjoy living greener and embracing change
before a meaningful transformation will occur.
This is the lesson of both the Green For All initiative and the Solar Richmond
program, two efforts which connect people with their planet to yield
profitability, the triple bottom line. In my previous posts, I have shared video
content with you to emphasize the point that a sustainability plan for
non-profits can be an excellent starting point in the larger effort to effect
cultural change. Now, I’d like to share a long-form video with you regarding the
Unified Earth Theory.
Continue reading "Green For All Initiative and Solar Richmond Program Exemplify Unified Earth Theory and Triple Bottom Line by Establishing Sustainability Plan for Non-Profits" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Green For All | Solar Richmond | Sustainability | Sustainability Plan for Non-Profits | Triple bottom line | Unified Earth Theory
April 23, 2008
Atlanta-Based Delta Airlines Responds to Drought in Georgia, USA by Embracing International Corporate Social Responsibility, Sustainability and Reforestation with Force For Global Good Initiative

In early April, the 2008 weather effect known as La Niña faded suddenly and more
than expected. This has brought much-needed rainfall to a parched nation.
However, the drought in Georgia, USA remains a profound crisis which even
prolonged torrential rains only will begin to address. What’s to be done? We
can’t just raze millions of structures and replant the forests which used to
occupy that territory but we can engage in something almost as good and Delta
Airlines is helping to lead the effort.
With its Force For Global Good initiative, Delta Airlines not only has embraced
international corporate social responsibility but taken a very forward position,
much like General Electric has with its Ecomagination program. Well done,
folks!
Continue reading "Atlanta-Based Delta Airlines Responds to Drought in Georgia, USA by Embracing International Corporate Social Responsibility, Sustainability and Reforestation with Force For Global Good Initiative" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Delta Airlines | Drought in Georgia | Force For Global Good | International Corporate Cocial Responsibility Sustainability | Reforestation | USA
April 25, 2008
Landmark Study Emphasizes Importance of Universal Carbon Credit Definition, Site Credits, Rational Carbon Management System

On February 11, 2008, carbon economist Johannes Ebeling and scientist Maï Yasué
published a landmark study entitled Generating carbon finance through avoided
deforestation and its potential to create climatic, conservation and human
development benefits. The title is long but the Journals of the Royal
Society in the United Kingdom saw fit not only to assist these great minds in
publishing their work but in aiding its promotion as well.
I bring it to your attention because this magnificent work combines the economic
and environmental consequences not just of deforestation but reforestation and
then adds yet another layer, the somewhat newer concept of avoided deforestation
in the valuation of carbon credits.
Whew! I know. I am delving much deeper into economics and hard science than I
usually do. Hang with me, dear reader. One of the very first topics I covered
when this blog went live was my carbon credit definition, a vital concept which
relates to how we reverse global warming without shuttering the world’s economy.
In the succeeding months, I covered reforestation extensively. I only have
touched on rational carbon management, though, and now is the time to report on
all of it.

Continue reading "Landmark Study Emphasizes Importance of Universal Carbon Credit Definition, Site Credits, Rational Carbon Management System" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Carbon Credit | Carbon Credit Definition | Rational Carbon Management | Site Credits Rational Carbon Management
April 28, 2008
Unified Earth Theory and Triple Bottom Line of Sustainability Benefit Indigenous Populations in the Tropical Rain Forest

During the month of April, I painted a financial picture for you, one in which
the unified earth theory can be applied in the United States and elsewhere
through adherence of the triple bottom line of sustainability. These crucial
principles can help us respond to global warming better and faster than simply
taking a step-by-step approach. However, there’s another benefit which we must
consider. It has an environmental and humanitarian aspect.
You see, indigenous populations in the tropical rain forest, such as in South
America, suffer greater and greater encroachment from city dwellers and farmers
every year. This is caused by economic mismanagement on the part of local and
state government but also pressure from industrialized nations to
continue providing cheap imported goods while ignoring the principles of
sustainability.
Continue reading "Unified Earth Theory and Triple Bottom Line of Sustainability Benefit Indigenous Populations in the Tropical Rain Forest" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Populations in the Tropical Rain Forest | Rain Forest | Sustainability | Triple Bottom Line | Unified Earth Theory
April 30, 2008
Target Corporation Partners With TerraCycle Inc. and Newsweek Magazine to Make Retote Recycled Plastic Shopping Bag Cultural

Tom Szaky, cofounder and CEO of Recycle Inc., is an environmental pioneer and
inspiring success story. As a promising student at Ivy League Princeton
University a few short years ago, Mr. Szaky saw the great potential of a
tried-and-true environmental technology, vermiculture (the science of worms and
their role in our biome) and, much like Microsoft Chairman Bill Gates did
several years earlier, promptly dropped out of school to pursue his dream.
Fast forward to the present day and his company, TerraCycle, plays a vital role
in a program worthy of everyone’s attention, the Retote recycled plastic
shopping bag from Target Corporation.
Continue reading "Target Corporation Partners With TerraCycle Inc. and Newsweek Magazine to Make Retote Recycled Plastic Shopping Bag Cultural" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Newsweek Magazine | Plastic Shopping Bag | Recycled Plastic Shopping Bag | Retote Recycled Plastic Shopping Bag | Target Corporation | TerraCycle | Tom Skazy
May 2, 2008
Retote Recycled Plastic Shopping Bag Earth Day Promotion a Compelling Collaboration between Target Corporation, TerraCycle Inc. and Newsweek Magazine

“This is a one-of-a-kind promotion that lets everyone who gets the magazine
take part in an environmental program ... Target shoppers will recycle their
shopping bags and, in return, get a practical bag that can be used all the
time.”
- Newsweek President Greg Osberg
While much of the mainstream press in the United States and around the world
does at least a competent job reporting on environmental issues, especially
global warming, Newsweek magazine set the bar very high in its special April 14,
2008 issue, Environment & Leadership: Who’s the Greenest of Them All?
How? Newsweek magazine collaborated with Target Corporation and TerraCycle Inc.
to help promote Target Corporation’s Retote recycled plastic shopping bag in a
unique way.
Continue reading "Retote Recycled Plastic Shopping Bag Earth Day Promotion a Compelling Collaboration between Target Corporation, TerraCycle Inc. and Newsweek Magazine" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Earth Day | Newsweek Magazine | Plastic Shopping Bag | Recycled Plastic Shopping Bag | Retote Recycled Plastic Shopping Bag | Target Corporation | TerraCycle
May 5, 2008
Why is the Georgia Drought a Problem? Compelling TED Video Gives the Answer along with the Latest News on Al Gore and Includes Lake Lanier Drought Pics
T.E.D., which stands for Technology, Entertainment, Design, began in 1984
as an annual conference. Now owned by The Sapling Foundation, TED is the
preeminent gathering for thought leaders from around the world and amplified by
the power of the Internet. Host to weekly talks, the TED.com website is a
wonderful hub of information.

Back in February, a TED video was posted which gives us the latest news on Al
Gore and an important update on the facts and predictions offered in Mr. Gore’s
Oscar-winning film, An Inconvenient Truth. It is a 30-minute update which
everyone who breathes needs to see. It is truly superb and the Lake
Lanier drought pics alone will open your eyes.
Continue reading "Why is the Georgia Drought a Problem? Compelling TED Video Gives the Answer along with the Latest News on Al Gore and Includes Lake Lanier Drought Pics" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Al Gore | Drought Pics | Georgia Drought | Lake Lanier Drought Pics | TED Video | The Latest News on Al Gore | Why is the Georgia Drought a Problem
May 7, 2008
Glacier and Icecap Science Activities Point to Further Disruptive Avalanches

DATELINE: JUNEAU, Alaska, April 18, 2008 – Montpelier, Vermont is known as one
of the most picturesque capital cities in America. Having lived near there for
almost 3 years in the 1980’s, I can attest that Montpelier’s reputation for
natural splendor is very well earned. However, the tiny capital with the golden
dome pales by comparison with Juneau, Alaska, located on the historic Marine
highway.
Another key difference between these cities is that millennia ago, Montpelier
sat atop a glacier. Juneau sits near one today, the Mendenhall Glacier, just a
20-minute drive from the center of town.
For decades, glacier and icecap science activities have been relatively
convenient for researchers and tourists alike. Now, they are downright
treacherous because of the record melting underway there. In recent years,
Alaska has seen summertime high temperatures at or above 95° Fahrenheit and now
Juneau has begun to pay the price.
Continue reading "Glacier and Icecap Science Activities Point to Further Disruptive Avalanches" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Disruptive Avalanche | Glacier and Icecap | Glacier and Icecap Science Activities | Global Warming
May 9, 2008
Pros and Cons of Green Buildings Must Take Into Account Indoor Air Quality Certification. Living Green Paint such as The Freshaire Choice Can Help
In February of this year, my wife Catrin and I had the great pleasure and
privilege of traveling to Adelaide, Australia for the third International Solar
Cities Congress. Living in Florida as we do, we assumed that we could tolerate
the arid summer weather which the state of South Australia had in store for us.
We were wrong.

As it turned out, the damage to our planet’s ozone layer, which
received so much attention during the 1980’s and was supposed to be ameliorated
by the global ban on chlorofluorocarbons (CFCs), has left a lingering effect
Down under, oppressive solar radiation. As a result, although we managed to
arrange our schedule so that we saw many wonderful sites and sounds, we also
spent much more time indoors than we originally had planned.
Continue reading "Pros and Cons of Green Buildings Must Take Into Account Indoor Air Quality Certification. Living Green Paint such as The Freshaire Choice Can Help" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Freshaire Choice | Global Warming | Indoor Air Quality | Indoor Air Quality Certification | Living Green Paint | Pros and Cons of Green Buildings | The Freshaire Choice
May 14, 2008
Top 7 Ways to Tell You're a Global Warming Loser – Way 1 of 7: Get a Cause (Just Another Mouth Breather?)

If you’ve spent any amount of time reading my thoughts here on Keyboard Culture,
then you know that I fit the textbook definition of tree hugger. However,
you don’t have to be like me, or believe in global warming for that matter, to
become part of the solution. Why? Because, as you will read in this top 7 list,
the steps we need to take to reverse the climate crisis have ancillary benefits.
So, way 1 of 7 is to take up a cause. How do you live day to day? When you open
your eyes in the morning, do you ponder the fact that tens of thousands of
people and several endangered species of wildlife will die before you next
sleep? Does the connection between people and our environment even cross your
mind?
Well, I don’t want to preach so let me just tell you this: modern technology
only protects us to a certain extent. We need each other and a healthy
environment in order for civilization to survive the growing climate crisis.
Period.
Fortunately, you don’t have to be Al Gore in order to do your part. The best way
to begin is to choose a cause. For example: automotive tailpipe emissions cause
global warming but they also cause emphysema and lung cancer, two maladies not
directly related to global warming. It’s reasonable to hope that you’d like to
see fewer people die from lung disease, right?
Continue reading "Top 7 Ways to Tell You're a Global Warming Loser – Way 1 of 7: Get a Cause (Just Another Mouth Breather?)" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: 7 Ways To Tell You're A Global Warming Loser | Al Gore | Global Warming
May 16, 2008
Top 7 Ways to Tell You're a Global Warming Loser – Way 2 of 7: Get a Clue (Why is Global Warming Occurring? Father of Global Warming Science Required Reading at OSAC, NASA)
In the middle of the 19th Century, an Irish scientist by the name of John
Tyndall established the correlation between carbon particles in the atmosphere
of our planet and increases in global average temperatures. So, if you dispute
the phenomenon global warming or hear others doing so, the argument goes against
more than a century of hard science, science which was not controversial until
multinational conglomerates decided to invest some of their billions of dollars
in quarterly profits into disinformation in favor of maintaining the status quo.
This fact does not escape the watchful eyes of OSAC, NASA, NOAA and agencies of
governments large and small the world over.
Here’s a brief quote from Tyndall:
Continue reading "Top 7 Ways to Tell You're a Global Warming Loser – Way 2 of 7: Get a Clue (Why is Global Warming Occurring? Father of Global Warming Science Required Reading at OSAC, NASA)" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: 7 Ways To Tell You're A Global Warming Loser | Global Warming | OSAC NASA | Why Is Global Warming Occurring
May 19, 2008
Top 7 Ways to Tell You're a Global Warming Loser – Way 3 of 7: Get a Job (As More People Buy Photovoltaic Products, Is the Retail Community Ready?)
I was born in 1969, around the same time as the first human set foot on the
moon, and I can remember the days when the job of retail sales clerk required
specialized training. As a boy, I can remember visiting an appliance shop with
my parents and the need for an assistant manager to be called in order to answer
questions of any substance.

During the last 20 years, the industrialized world has trended away from such
core competencies in favor of cutthroat retail skirmishes. This change has
helped keep prices low but customer service even lower. The good news in this
age of global warming is that renewable energy technologies, especially solar,
are unforgiving types of merchandise. They demand a competent, well trained
sales crew. So, we are left with a question: as more people buy photovoltaic
products, for their home, car, bicycle, etc., is the retail community ready?
My assertion is that it is not. In fact, despite great strides in design and
manufacturing techniques, solar technology can be complex to install and
utilize. At the same time, everyone who cares about energy independence, the
environment, job creation and sustainability hopes that people buy photovoltaic
products with growing rapidity.
I smell opportunity!
Continue reading "Top 7 Ways to Tell You're a Global Warming Loser – Way 3 of 7: Get a Job (As More People Buy Photovoltaic Products, Is the Retail Community Ready?)" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: 7 Ways To Tell You're A Global Warming Loser | Buy Photovoltaic Products | Global Warming
May 21, 2008
Top 7 Ways to Tell You're a Global Warming Loser – Way 4 of 7: Get Down (Hypermiling Bumper Stickers Tell an Important Story)
I often am asked about the fastest and easiest steps which people can take to
reduce their carbon footprint and help reverse global warming. Among my favorite
responses is to drive more sensibly. In fact, I harp on the subject, perhaps
because I commuted by bus for nearly a decade from my home in Orlando.

What I didn’t realize until recently, though, was that everything I advocate
about driving was part of a smart driving movement, known as hypermiling.
It turns out that people from coast to coast and around the world are so
distressed by retail fuel prices (and rightly so) that they have taken to
adopting new behavior. You can read what to do at a handy website
http://www.HyperMiling.com
I am so impressed with the movement that I call for all drivers to display a hypermiling bumper sticker on their car. If we all drive smarter, we can reduce
fuel prices, we can reduce our addiction to fossil fuels and we can reduce our
contribution to global warming.
You may ask, though: what does this have to do with getting down?
Good question! The simple answer is that being a global warming loser at its
core means that you live wastefully. While it is good to park your car and
travel by pedal power or shoe leather as often as you can, I don’t expect you to
stop driving altogether. However, I do expect you to do more with less,
especially less pollution.
Prior to the industrial revolution, most people lived with a relatively benign
carbon footprint. Slowly, over the span of more than a century, we in the
western world have participated in a fundamental change, one in which the
consumption of natural resources is a secondary or tertiary consideration at
best against happiness and personal wealth.
That has to change!
Continue reading "Top 7 Ways to Tell You're a Global Warming Loser – Way 4 of 7: Get Down (Hypermiling Bumper Stickers Tell an Important Story)" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: 7 Ways To Tell You're A Global Warming Loser | Global Warming | Hypermiling | Hypermiling Bumper Sticker
May 23, 2008
Top 7 Ways to Tell You're a Global Warming Loser – Way 5 of 7: Get Out (Natural Deficit Disorder Will Stunt Your Retirement Years)
I love the great outdoors. Spending my formative years in northern New England
contributed to that liking, I’m sure. Nevertheless, in the digital age, it is
very easy to retreat into our binary cove of constant entertainment and the
ideal book, movie or music for every mood and forget that the world is much
larger than our tiny sliver of it. When we do, we expose ourselves to natural
deficit disorder.

Not coincidentally, people who spend time outdoors tend
to be healthier, with reduced risk of heart disease and other life-shortening
maladies. The point here is to embrace nature. That doesn’t mean that you have
to plant a neighborhood garden or volunteer at the local wildlife refuge. It
does mean that you need to combine regular exercise with the need to get out of
the house. My top recommendation is to take up cycling.
Why exertion of the two-wheeled variety? Well, if you’ve been following this top
7 list from the beginning, you know that I encourage everyone to drive less.
There are many benefits to reducing time in your automobile, with reductions in
pollution topping the list, but even if I succeed in guiding you toward this
change, you still need locomotion, movement from place to place. Cycling can be
the answer.
Continue reading "Top 7 Ways to Tell You're a Global Warming Loser – Way 5 of 7: Get Out (Natural Deficit Disorder Will Stunt Your Retirement Years)" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: 7 Ways To Tell You're A Global Warming Loser | Global Warming | Natural Deficit Disorder
May 26, 2008
Top 7 Ways to Tell You're a Global Warming Loser – Way 6 of 7: Get Up (Greensburg, Kansas Tornado of 2007 Leaves Hope In Its Wake)

In the spring of 2007, a 2-mile-wide tornado sliced through the town of
Greensburg, Kansas, leaving an unspeakable trail of destruction in its wake. If
the survivors of that awful night had decided to pick of the pieces of what
remained and move elsewhere, no one would have blamed them. Instead, they stayed
put. In effect, they said that no tragedy, even the now-famous Kansas tornado,
was enough to make them leave.
This tale of courage doesn’t end there, though. No, the survivors of the Kansas
tornado of 2007 decided to do their part to reduce the frequency and strength of
future killer storms. They drew a line in the fertile prairie soil and declared
that Greensburg would be rebuilt green. The results have been impressive.
Entirely new structures have been designed and erected to green building
standards and the local John Deere dealership has embraced wind power.
The survivors of the Greensburg, Kansas tornado of 2007 know that global warming
causes cyclones to form more frequently and achieve higher wind speeds. They
also know that burning fossil fuels is a significant contributor to global
warming. So, they made municipal recovery and atmospheric recovery part of the
same plan.
Continue reading "Top 7 Ways to Tell You're a Global Warming Loser – Way 6 of 7: Get Up (Greensburg, Kansas Tornado of 2007 Leaves Hope In Its Wake)" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: 7 Ways To Tell You're A Global Warming Loser | Global Warming | Kansas Tornado
May 28, 2008
Top 7 Ways to Tell You're a Global Warming Loser – Way 7 of 7: Get On (Eco-Libris Aids Schools Working to Go Green by Funding Reforestation in Conflict Zones, You Can, Too)
I began this top 7 list series with an exhortation to choose a cause and apply
it in your life. Since there are so very many humanitarian causes which are
aided by the fight against global warming and its impacts, you really can’t go
wrong in your selection, whether you believe in the science of global warming or
not.
So, if my previous posts have driven you to choose a cause, great! Now, get on
with it! Get going! If you haven’t chosen a cause, I will take an even stronger
swing at you, citing a very specific example of an initiative which makes tree
huggers like me smile and has very real humanitarian benefits.

When I’m done, you’ll see how wonderful it is and feel a bit
intimidated, I hope, because with schools working to go green by aiding
reforestation projects in conflict zones and with you sitting on the sidelines,
the need for swift action should propel you off the couch.
Continue reading "Top 7 Ways to Tell You're a Global Warming Loser – Way 7 of 7: Get On (Eco-Libris Aids Schools Working to Go Green by Funding Reforestation in Conflict Zones, You Can, Too)" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: 7 Ways To Tell You're A Global Warming Loser | Eco-Libris | Global Warming | Go Green | Reforestation | Reforestation In Conflict Zones | Schools Working To Go Green
May 30, 2008
Delta Air Lines Extends Partnership with Habitat For Humanity for Mississippi Reconstruction Project
The laudable partnership between Delta Air Lines and Habitat For Humanity is
headed toward its second anniversary. Both of these fine organizations continue
to drive public awareness of environmental issues. As part of its Force for
Global Good initiative, Delta Air Lines has raised hundreds of thousands of
dollars for various worthy causes. Second only to its carbon offset program, in
my estimation, though, is Delta’s close interaction with Habitat for Humanity.

Continue reading "Delta Air Lines Extends Partnership with Habitat For Humanity for Mississippi Reconstruction Project" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Delta Air Lines | Habitat For Humanity | Mississippi Reconstruction
June 2, 2008
Cindy Crawford Video Excerpt Explains Partnership with PUR Water Filters, StopGlobalWarming.org and Thirsty For Change Bottle Recycling Project

It’s time for me to hop on my virtual soap box, so to say. Plastic beverage
containers are an environmental menace. Once quite rare, they have become so
commonplace that millions of them are used once and then discarded every
single day. The illogic of waste!
Recycling helps and the Cindy Crawford video excerpt which I would like you to
watch explains that recycling is a very good thing. I have purchased a reusable
water bottle much like the one in the Cindy Crawford video excerpt and encourage
you to do likewise. However, the real solution is quite different and more
difficult to achieve. What we ought to do is understand the role which water
quality plays in the life of every living thing on earth. First, though, the
video...
http://www.youtube.com/watch?v=O7wEiuaSbmo
Continue reading "Cindy Crawford Video Excerpt Explains Partnership with PUR Water Filters, StopGlobalWarming.org and Thirsty For Change Bottle Recycling Project" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Bottle Recycling | Cindy Crawford Video | Global Warming | Pur Water Filters | StopGlobalWarming.org | Thirsty For Change
June 4, 2008
PlantABillion.org Billion Tree Campaign from Nature Conservancy Key Among Solutions to Deforestation, Aiding Global Forest Dynamics, Silviculture and Populations in the Tropical Rain Forest of Brazil

"Plant communities are vital to climate system regulation but, surprisingly,
these communities, especially the world’s forests, are the single largest source
of uncertainty in climate models because so little is known about their
biological processes across individual-to-global scales.”
- Dr. Stephen Emmott
European Science Initiative
As I pass my first anniversary as a founding expert here at Keyboard Culture, I
take pride in many things.
• I have a growing audience which consists of more than 7,500 unique visitors
per month.
• I narrate each and every thread, giving you, the reader, my most valuable
asset, the opportunity to hear my thoughts as I utter them.
• Organizations which I have covered in my thrice-weekly posts have built upon
their pattern of success to achieve greater things.
The Nature Conservancy is a splendid example. A global leader in offering
solutions to deforestation, the Nature Conservancy has launched an intrepid
billion tree campaign aimed at protecting populations in the tropical rain
forest of Brazil and global forest dynamics, a woefully under explored field
within botany, climatology and silviculture.

Since the beginning of industrialization, the planet has lost about
9 billion trees, many of them in Brazil. Although deforestation of tropical rain
forest habitat is rampant in every corner of the world, the devastation in
Brazil is arguably the saddest and most grievous. For a sampling of the pain, I
recommend that you listen to Inutil Paisagem by Antonio Carlos Jobim.
Continue reading "PlantABillion.org Billion Tree Campaign from Nature Conservancy Key Among Solutions to Deforestation, Aiding Global Forest Dynamics, Silviculture and Populations in the Tropical Rain Forest of Brazil" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Billion Tree Campaign | Brazil | Deforestation | Forest Dynamics | Global Forest Dynamics | Nature Conservancy | PlantABillion.org | Populations In The Tropical Rain Forest | Rain Forest of Brazil | Silviculture | Solutions to Deforestation | Tree Campaign | Tropical Rain Forest
June 6, 2008
Microsoft Environmental Initiatives Point to Importance of Data Center Energy Efficiency Plans
In the world of high technology, it is an accepted rule of thumb that computing
technology undergoes a revolution about every 7 years. If we agree that the
Internet was launched 14 years ago and that today we operate on its third
iteration, then the math holds.
One of the most influential companies which relies on the Internet for their
existence, Microsoft, is undergoing its own revolution, into a kinder, gentler
giant. Where once it was a tyrannical exemplar of greed gone wrong, now what is
known affectionately as the Evil Empire has an undeniable
humanitarian streak and earns even greater profits than when it tried to grind
each and every competitor into the ground.
In no area is this more readily apparent than the Microsoft environmental
initiatives which were begun a decade ago. While much work remains to be done,
data center energy efficiency plans and advocacy, among other Microsoft
environmental initiatives, have set the standard by which the rest of the
high-tech industry should operate.
Here’s a relevant quote from the top
executive...
Continue reading "Microsoft Environmental Initiatives Point to Importance of Data Center Energy Efficiency Plans" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Data Center Energy Efficiency | Energy Efficiency | Energy Efficiency Plans | Global Warming | Microsoft | Microsoft Environmental Initiative
June 9, 2008
With C-Blox Container Data Center Design, Microsoft Aims at Gains in Energy Efficiency
Last time, I shared with you some of the rhetoric behind Microsoft’s bold moves
into container data center design, which they call C-Blox, in
the quest for greater energy efficiency. Now, I’d like to share some specific
details of what the company has done so far and what these sustainability gains
spell for the next wave of expansion of the backbone of the Internet, including
data center architecture which facilitates acclimatization to hot desert
environments.
Here, once again, is a quote from Steve Ballmer...

“Sustainability is an important issue, really, for all of us. I think, more
and more as a social issue around the globe, this has gotten embraced. It’s a
big issue at Microsoft also because if you look at non-travel power consumption
in the world today, perhaps PCs (and information technology) is one of the most
rapidly growing power consumers on the planet and we think that we have a real
responsibility as well as some real innovation that can really help focus in on
the opportunities to reduce the power consumption by the I.T. industry, to use
I.T. to help people reduce their overall power consumption needs and to use I.T.
as a tool for some of the core scientific research that will fundamentally
change the way energy gets produced and used in the years to come.
We formed an entire group at Microsoft just dedicated to drive our products
to be more and more suitable for scientific research, whether that’s in areas of
energy and environment, pharmaceutical research or many, many others. There is a
very long list which our team has come up with as we’ve partnered with
scientists in academia, scientists in corporations, scientists in government …
there is a very long list of improvements that we need to make in the modeling
tools, the performances tools, etc., and at the end of the day, many of the most
important advances won’t just come from all of our conservation efforts but if
we really want to be more green, we need the scientific research that powers
green energy.”
- Steve Ballmer, Chief Executive Officer
Microsoft Corporation
March 3, 2008

Mr. Ballmer’s words sound good. However, as environmentalists know too well, the
high technology industry can be an ally of the Earth and among its worst enemies
at the same time. Indeed, as of this writing, Microsoft is the target of
environmental protests because of its use of toxic substances in the design and
manufacture of the Xbox gaming console.
Continue reading "With C-Blox Container Data Center Design, Microsoft Aims at Gains in Energy Efficiency" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: C-Blox | Container Data Center | Data Center Design | Energy Efficiency | Global Warming | Microsoft | Sustainability | XBox
June 11, 2008
Microsoft C-Blox Container Data Center Makes Enhancement and Expansion of Backbone of the Internet Compatible with Acclimatization to Hot Desert Environments
In less than fifteen years’ time, the Internet has gone from being a commercial
novelty, limited in use to the military and university system, to an integral
part of global commerce and daily life for roughly a billion people. Extending
its reach to the next billion will require enhancement and expansion of the
backbone of the Internet. A key player in those efforts is Microsoft,
particularly in the areas of software and data center design.

While far from being a green company (but working at it every day), Microsoft’s
innovations in energy efficiency and the C-Blox container data center allow for
greater flexibility in the choice of power source. For example, in Boulder,
Colorado, the addition of C-Blox container data center design to supplement the
processing power of Microsoft’s Virtual Earth hub increased energy efficiency by
a factor of 100. Consequently, Microsoft was able to specify the use of 100%
wind power not just within the C-Blox container data center but throughout the
first floor of the facility.
The flexibility born of innovations such as the C-Blox container data center
produces new opportunities for enhancement and expansion of the backbone of the
Internet into areas ordinarily deemed impractical because of local weather
conditions or other climatic concerns.
Continue reading "Microsoft C-Blox Container Data Center Makes Enhancement and Expansion of Backbone of the Internet Compatible with Acclimatization to Hot Desert Environments" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Acclimatization to Hot Desert Environments | Backbone of the Internet | C-Blox | Container Data Center | Data Center | Global Warming | Microsoft | Wind Power
June 13, 2008
Inaugural Green Earth Expo a Flattering Success – Proving Power of "Why Not?"
Since becoming a professional environmentalist a few years ago, I have come to
understand the profound ability to effect real change of the simple, 2-syllable
question Why not?

Today, Spain is a world leader in encouraging its citizens to go
solar because more than a decade ago, a newly-elected city councilman in the
Mediterranean haven of Barcelona noted that few if any citizens harnessed the
sun to heat their water. His response? Why not?
His question was answered with, “That’s not the way we do things.” yet he
persisted. Over time, heating water with sunshine in a city with hundreds of
sunny days per year simply made too much sense and it became standard procedure.
Soon, it was the standard for the whole Spanish state of Cataluña and
eventually, the whole country. Is there power in Why not? You betcha!
There are countless other examples in history. The Green Earth Expo, which just
concluded its first event last month in Orlando, Florida, is a poignant one. The
way it came into being began with the question Why not? and then morphed
into a kernel of an idea when I asked Jim Griffin, Why don’t you have a
global warming trade show?
Continue reading "Inaugural Green Earth Expo a Flattering Success – Proving Power of "Why Not?"" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Go Solar | Green Earth | Green Earth Alliance | Green Earth Expo | Jim Griffin | Why Not
June 16, 2008
Green Earth Expo Reinforces Marked Uptick in Current Status of Solar Power for Residential Use

The vast hall of the Orange County Convention Center which hosted the
inaugural Green Earth Expo facilitated a heavy focus on solar power. It was a
good thing, too! When Jim Griffin and I conceived the Green Earth Expo, we spoke
at length about how silly it is that the Sunshine State does not lead the world
in the adoption of solar.
At that moment (and during the countless planning meetings in which I
participated with Jim and his staff), I failed to anticipate just how zealous
the crowd at the Expo would be about the current status of solar power for
residential use when the Expo finally occurred. The intensity was something to
behold.
Jim and I were delighted that multiple solar contractors and installers from
Florida participated as exhibitors, panelists and speakers at the Green Earth
Expo. They did a very good job because the current state of solar power for
residential use by far gathered the most interest at the event.
Wondering as to the extent? Well, allow me to give you a firsthand example.
Continue reading "Green Earth Expo Reinforces Marked Uptick in Current Status of Solar Power for Residential Use" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Current Status of Solar Power For Residential Use | Global Warming | Green Earth | Green Earth Expo | Jim Griffin | Solar Power
June 18, 2008
Solar-Powered Interstate Traveler to Assist Global Economy and Help Consumers Find Taiwan Photovoltaic Products

Award-winning inventor Justin Sutton was a top-tier supporter, exhibitor and
presenter at the Green Earth Expo. He told hundreds of new acquaintances about
his solar-powered Interstate Traveler platform. Since I first shared my
excitement about Justin’s work
with you in November, global interest in the Interstate Traveler has grown
and grown.

One region in which active dialog is underway even as you read this is the Far
East. The Internet is run by computers which run on microprocessors, many of
which are manufactured in Taiwan. Microprocessors are based on silicate
technology, as are solar-electric power cells. Well, as the world’s largest
solar power facility when fully constructed, the Interstate Traveler will
consume a great deal of available solar power systems: 85,000 square feet of
solar paneling per mile of rail. That’s a whole lot of solar!
The good news is that the vast population centers and vast rural expanses
between cities in Asia make the region an ideal location for a solar-powered
transportation platform such as the Interstate Traveler.
Continue reading "Solar-Powered Interstate Traveler to Assist Global Economy and Help Consumers Find Taiwan Photovoltaic Products" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Find Taiwan Photovoltaic Products | Global Warming | Interstate Traveler | Justin Sutton | Photovoltaic Products | Solar | Solar-Powered | Taiwan Photovoltaic Product
June 20, 2008
Interview with Interstate Traveler Creator Justin Sutton Points to New Energy Future with Solar Radiation Explosions
NOTE: Audio for this post is accessible at the end

Justin Sutton is full of bright ideas, no pun intended. He invented the
Interstate Traveler – which is on track to break ground in 2009 – but as
impressive as that revolutionary system is, it really is just the beginning of
the good deeds he has planned for his countrymen and all of humanity.
The sun is at the heart of much of what Justin Sutton does. One might say that
it fuels his genius. Well, one of the objections which global warming skeptics
hurl at us true believers is that sun spots are to blame for increases in global
average temperatures. In effect, they are saying that solar radiation explosions
are the culprit, not the burning of fossil fuels, deforestation on a planetary
scale and widespread ocean poisoning.
Basic geology explains away any correlation between solar radiation explosions
and the pace at which our world is warming but the genius of Justin Sutton is
that his inventions work no matter what happens to the sun. So long as it keeps
shining at much the same intensity, we are in good shape. Moreover, the
Interstate Traveler transports more people, provides more free hydrogen and
provides more clean water if solar radiation explosions persist. In other words,
he has us covered.
As you will come to understand by listening to the interview which he gave to me
on May 31, shortly after returning home from a successful visit to Orlando for
the Green Earth Expo, Justin Sutton has found a way to provide for many of our
needs while boosting our economy. The running time of the telephone
interview is almost 50 minutes and the topics have a wide range but I am
confident that you will find it a fascinating listen.
Continue reading "Interview with Interstate Traveler Creator Justin Sutton Points to New Energy Future with Solar Radiation Explosions" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Global Warming | Interstate Traveler | Justin Sutton | Radiation Explosion | Solar Radiation | Solar Radiation Explosion
June 23, 2008
2008 Tornadoes in the US Add Validity to Global Warming Predictions
Hail, tornado, flood! Hail, tornado, flood! We sure have seen a mess of
tornadoes this year!
When describing killer storms which leave unspeakable devastation in their wake,
it’s easy for a journalist to seem glib. Allow me to contextualize the following
statements. They take into account only the atmospheric significance of
tornadoes in the US which have struck thus far in 2008.
Living in an area which sees multiple fatalities from tornadoes most every year,
I have nothing but sympathy for storm victims and their families. Nevertheless,
the 2008 tornadoes in the US point to larger, equally ominous results.
The atmosphere of the Earth is self-regulating. It has to be on account of the
fact that conditions in space are very harsh. Between the outermost layers of
our atmosphere and the surface of the moon, temperatures drop to well below
minus 400° F. That’s cold.
Outside those same protective atmospheric layers, the levels of heat and
radiation are so great as to sear flesh to a crisp in a moment’s time. In other
words, our atmosphere keeps us in the habitable range of roughly 100° F as a
global average, from 0° F to 100° F.
How does this relate to tornadoes and global warming predictions? In previous
posts here at KBC, I have noted that hurricanes are important to the health of
our atmosphere. Speaking strictly in terms of our environment, hurricanes are
vital. Tornadoes are similarly important. Here’s how that works...

At any given moment, the sun, the same ball of radiation which can sear flesh to
a crisp in a moment’s time, heats the surface of the Earth differently. This is
simple physics, driven by our orbital pattern and axial rotation. Those
differences cause tension to build in the atmosphere. That tension must be
dissipated. Wind storms such as hurricanes and tornadoes are, in effect,
pressure release valves for the atmosphere.
In 2008, we’ve seen tornadoes in the US strike with unusually high frequency and
ferocity. This is caused by several factors, primarily wind sheer. The
disruptions to our typical atmospheric patterns which global warming causes in
turn cause large swings in temperature, usually from hot to cold. Tornadoes are
the localized atmospheric response to rapid shifts. Hurricanes are macro (or
regional) responses but differ in two ways:
Continue reading "2008 Tornadoes in the US Add Validity to Global Warming Predictions" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Global Warming | Tornadoes | Tornadoes in The US
June 25, 2008
Review of "I Am Not Plastic" Message of SIGG Aluminum Water Bottle from StopGlobalWarming.org
The quest for clean, potable water is an understandable one. All mammals (and
many other forms of life on this planet) need water to sustain them. It is
elemental. Sadly, clean drinking water and tasty drinking water are not always
synonyms. What’s more, since global populations have exploded without a
corresponding increase in municipal infrastructure, many locations around the
world now have sour water as the standard at the tap.

This avoidable situation is the reason bottled water has become a huge growth
industry, leaving environmental devastation in its wake, in my home state of
Florida and around the world. We need to move away from the status quo and
earlier this month,
I shared with you
the fact that the I Am Not Plastic SIGG
aluminum water bottle from StopGlobalWarming.org represents a workable solution.
I am the first to admit that bottled water can be a comforting luxury. Dasani is
my favorite brand but as I have traveled the world, I have encountered several
brands of water which go down great by themselves or with a meal. The
problem? Huge consumption of natural resources!
Continue reading "Review of "I Am Not Plastic" Message of SIGG Aluminum Water Bottle from StopGlobalWarming.org" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Aluminum Water Bottle | Global Warming | I Am Not Plastic | SIGG Aluminum | SIGG Aluminum Water Bottle | StopGlobalWarming.org
June 27, 2008
Saving the Amazon Rainforest Made Easier With Brazilian Springs Water? Well, Yes and No

Last time, I told you about the commendable gains made in the promotion of the
SIGG aluminum water bottle by StopGlobalWarming.org It’s a wonderful product but
perhaps impractical for your situation. What are your alternatives?
You may have heard about Brazilian Springs water, which claims to be the first
and only eco-friendly bottled water in the world. Is that possible? It’s a
question of degree. First the good news...

Brazilian Springs Water as a firm created a foundation and then partnered with
Fundaçâo de Preservaçâo da Floresta Amazônica, FundAmazon for short, to protect
sensitive lands which have been cleared (or are under threat of clearing) plus
engage in broad reforestation along Brazil’s Atlantic coast. A portion of the
revenue from the sale of the bottled water, which comes from Arkansas, is
directed into the foundation to go toward saving the Amazon rainforest.
The goal is sound. The urgency is great and the need for international
involvement cannot be overstated. Two thumbs up for creativity and mission!
Now, the bad news – the water is bottled in only one place yet available in
many. In other words, the product must be shipped, a carbon-intensive practice.
Of equal damage is the fact that the water is packaged in PET (polyethylene
terephthalate) bottles, which, while recyclable, is a carbon-intense material
which usually winds up in landfills.
Continue reading "Saving the Amazon Rainforest Made Easier With Brazilian Springs Water? Well, Yes and No" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Amazon Rainforest | Brazilian Springs Water | Global Warming | Saving the Amazon | Saving the Amazon Rainforest
June 30, 2008
Can a Carbon-Negative Company Send a Bad Environmental Message? Fiji Artesian Water Can
The term carbon-neutral has become something of a buzz word. Through a
combination of conservation efforts and offsets, my wife Catrin and I have lived
carbon-neutral since the year 2004. Carbon-neutral simply means to live as if
there were no industrialization, producing only as much pollution as is
necessary for a basic existence.

Sadly, if the entire world became carbon-neutral overnight, if we parked every
car, decommissioned every fossil-fueled power plant and extinguished every
forest fire, we could not save the Greenland ice shelf from melting into the
North Atlantic.
Put another way, if we want to save ourselves from the ravages of global warming
and reverse the crisis, we must become carbon-negative. We must return our
planet’s atmosphere to its cleaner, earlier state while expanding the global
economy at the same time.
It’s a tall order but it can be done. Fiji Artesian Water claims to be a
carbon-negative company. I have reviewed the assertions of its FijiGreen.com
website. There is much to admire about what Fiji Artesian Water is doing
to expand its business, protect biodiversity in Fiji and reverse global warming.
However, despite its commendable alliance with Conservation International and
other environmental organizations, Fiji Artesian Water sends a bad environmental
message because it encourages people to drink water from the other side of the
world.
Continue reading "Can a Carbon-Negative Company Send a Bad Environmental Message? Fiji Artesian Water Can" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Artesian Water | Bad Environmental Message | Carbon-Negative | Carbon-Negative Company | Fiji Artesian Water | Global Warming
July 2, 2008
2008 Failure of Mississippi River Levees Points to New Disaster Planning Models in Age of Global Warming

“Is everything spinning out of control? Midwestern levees are bursting. Polar
bears are adrift. Gas prices are skyrocketing. Home values are abysmal. Air
fares, college tuition and health care border on unaffordable.... Horatio Alger,
twist in your grave.”
Alan Fram and Eileen Putnam
Associated Press
June 22, 2008
With so many natural disasters occurring simultaneously, it can be quite
tempting to lump them into a single nightmarish disaster. If we are to survive
the growing frequency and ferocity of killer storms in this age of global
warming, we must resist the temptation to wallow in helplessness. Humanity can
and will learn from the Mississippi River levee failures of 2008 and adapt our
disaster planning models where possible.

So, was the horrendous flooding of 2008, which caused multiple Mississippi River
levees to fail, all that different from what happened along the American Gulf
Coast in 2005 with Hurricane Katrina? The answer is yes and no but we can learn
from both.
Katrina was at the time the largest and fastest hurricane on record. While much
blame justifiably was passed from one government agency to another, from a
mechanical perspective, the sea swells which Katrina sent hurtling toward New
Orleans and the rest of that section of coastline were quite high but not
unimaginably so.
Continue reading "2008 Failure of Mississippi River Levees Points to New Disaster Planning Models in Age of Global Warming" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Disaster Planning Model | Flooding | Global Warming | Midwest Flooding | Mississippi River | Mississippi River Levee
July 4, 2008
Debunking of Clean Coal Technologies Leads Environmental Defense to Launch Innovative Partnership with Kohlbert Kravis Roberts

There is no such thing as clean coal! Period!
In my first year as a Keyboard Culture Expert, I have mentioned my position on
clean coal but never as affirmatively as right now. Why the change? Well, it’s
not really a change so much as a tweak in my narrative style. It is precipitated
by two events of historical significance.
Firstly, we have the nomination for President of the United States of Senator
Barack Obama. No matter whether you follow politics passionately with an
inclination toward one political party or away from another, or are lukewarm
about all of it, you are or will become aware of the fact that Senator Obama’s
nomination by the Democratic Party has caused a marked uptick in
budget allocations for television advertising by fossil fuel companies,
including mining interests.
In a word, fossilized conglomerates which have been embraced by many national
politicians in recent years have become frightened. Whereas earlier in this
decade they have spoken occasionally about clean coal technologies, now they
can’t seem to refer to them often enough.
Since this is not a political blog, I will leave the matter there with a simple
statement of fact. These companies are frightened.
Secondly, though, is the preceding event to Senator Obama’s nomination, the
partnership between Environmental Defense, a standard bearer in the quest for a
clean environment and a reversal of global warming, and one of the world’s
largest investment firms, Kohlbert Kravis Roberts.
Continue reading "Debunking of Clean Coal Technologies Leads Environmental Defense to Launch Innovative Partnership with Kohlbert Kravis Roberts" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Clean Coal Technologies | Coal Technologies | Environmental Defense | Global Warming | Kohlbert Kravis Roberts
July 7, 2008
Important Message from NRDC.org Website StopDirtyFuels.org Reminds Us of Truth about Clean Coal Technologies

“We don’t want to spend taxpayer dollars on fuels that make global warming
worse.”
– Hon. Kitty Piercy, Mayor
Eugene, Oregon
June 23, 2008
Last time, I gave you my position on clean coal
technologies. They are a myth. However, since no reasonable environmentalist can
expect the world to abandon coal overnight, the most important thing for us to
do is disseminate the truth about clean coal technologies and drive consumers of
coal toward clean, renewable resources.
One area where the environmental community can obtain the fastest results is in
educating government bodies. NRDC, the Natural Resources Defense Council, is a
very influential organization doing just that. The quote above came in part as a
response to their work.
Continue reading "Important Message from NRDC.org Website StopDirtyFuels.org Reminds Us of Truth about Clean Coal Technologies" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Clean Coal Technologies | Global Warming | NRDC org | StopDirtyFuels
July 9, 2008
Why is Global Warming Occurring? For Twenty Years, NASA Global Warming Authority Dr. James Hansen Has Answered with Pictures and Graphs of Global Warming Causes and Effects
June was my anniversary month as a Keyboard Culture expert. My tenure has been a
wild but highly rewarding ride. It’s also been historic. In a year’s time, I
went from having just a handful of readers to more than 20,000 unique
visitors per month! For that, the thanks go to you, dear reader, so,
thank you!

June also was historic because NASA global warming authority Dr. James Hansen
commemorated the twentieth anniversary of his congressional testimony by giving
an update on Capitol Hill. Not surprisingly, his performance was exemplary.
Since he first raised a billowing red flag over the Capitol building that human
behavior was at the core of global warming causes and effects, Dr. James Hansen
has done nothing but speak louder, more frequently and to growing audiences.
This man knows his subject.
Continue reading "Why is Global Warming Occurring? For Twenty Years, NASA Global Warming Authority Dr. James Hansen Has Answered with Pictures and Graphs of Global Warming Causes and Effects" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Dr. James Hansen | Global Warming | Global Warming Causes and Effects | Graphs of Global Warming | NASA | NASA Global Warming | Why is Global Warming Occurring
July 11, 2008
Dr. James Hansen Global Warming Testimony before Congress Reminds Us That OSAC, NASA and Others Have Worried For Years about Climaticide

“Climate can reach points such that amplifying feedbacks spur large rapid
changes. Arctic sea ice is a current example.... the Arctic soon will be
ice-free in the summer [and] more ominous tipping points loom.”
- Dr. James Hansen
briefing before United States Congress
June 23, 2008
As America’s leading authority on global warming (and arguably the top mind on
the subject living anywhere in the world today), Dr. James Hansen has a very
difficult job. He wears many hats, many of them tilted to the side of a
crusader. As the director of the NASA Goddard Institute for Space Studies, James
Hansen is the top mind on the climate crisis on the payroll of the government of
the United States.
Continue reading "Dr. James Hansen Global Warming Testimony before Congress Reminds Us That OSAC, NASA and Others Have Worried For Years about Climaticide" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Climaticide | Dr James Hansen | Global Warming | James Hansen | James Hansen Global Warming | NASA | OSAC | OSAC NASA
July 14, 2008
From the Holocene Epoch to the Anthropocene Epoch, How Global Warming Led to Climaticide and Melted Humanity’s Ice Shelf
“Our world, our old world that we have inhabited for the last 12,000 years,
has ended, even if no newspaper in North America or Europe has yet printed its
scientific obituary.”
- Professor Mike Davis
University of California at Irvine
Although science is at the heart of this blog, I am neither a scientist nor a
science writer. I am an environmental journalist. However, science is at the
heart of everything I write and advocate because without scientific laws, there
is no existence.
Science has told us that we have poisoned our atmosphere and oceans but also
that human landscape transformation now exceeds natural sediment production by
an order of magnitude. In other words, the Earth really isn’t the Earth which
humanity inherited.
Continue reading "From the Holocene Epoch to the Anthropocene Epoch, How Global Warming Led to Climaticide and Melted Humanity’s Ice Shelf" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Anthropocene Epoch | Climaticide | Global Warming | Holocene Epoch | Polar Ice Cap Melting
July 16, 2008
In Northern Hemisphere, Melting of Polar Ice Well Ahead of Many Predictions – Next Month Could See Ice-Free Arctic
There’s an old saying which some believe originated as a Chinese curse: May
you live in interesting times. The new millennium certainly qualifies! It
often seems that the weather has become our worst enemy. If I were a polar bear,
I know that I’d feel that way.

Greenland photo credit: Kim Hansen
So far this month, I’ve been telling you about the significance of proclamations
about global warming which have emerged from the scientific community this year.
The news is not good. In fact, it’s horrible. All peer-reviewed predictions
about the causes and effects of global warming are coming to fruition and it may
well happen that next month, summertime melting of polar ice in the Northern
Hemisphere will be complete. We could have an ice-free Arctic for the first time
in the history of humankind.
That’s a very big deal. In fact, some of the more conservative estimates by very
respected academic bodies gave us until 2050 before we’d see a completely
ice-free Arctic, even in summer. They were way off. Why? Was there a flaw in
their interpretation? Could it be that atmospheric carbon content is not the
best measure of the doom we have leveled on ourselves?
Continue reading "In Northern Hemisphere, Melting of Polar Ice Well Ahead of Many Predictions – Next Month Could See Ice-Free Arctic" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Global Warming | Ice-Free Arctic | Melting of Polar Ice | Polar Ice Cap Melting
July 18, 2008
American CAFE Standard for Automobiles Woefully Inadequate – European Compact Cars Already Achieving the Impossible
The American system of mandating and measuring the fuel efficiency in
automobiles is called the CAFE Standard, Corporate Average Fuel Efficiency.
The United States Department of Transportation defines it as, “the sales
weighted average fuel economy, expressed in miles per gallon (MPG), of a
manufacturer’s fleet of passenger cars or light trucks with a gross vehicle
weight rating (GVWR) of 8,500 lbs. or less, manufactured for sale in the United
States, for any given model year.”

The program has existed since 1975, when it was instituted in response to the
first gasoline crisis in the United States and has been tweaked very seldom
since then. In fact, average fuel efficiency ratings of automobiles on American
roads are lower now than when the mass-production automobile was invented a
century ago!
How can this be?
Continue reading "American CAFE Standard for Automobiles Woefully Inadequate – European Compact Cars Already Achieving the Impossible" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: CAFE Standard | Global Warming
July 21, 2008
Furman Cliffs Cottage Redefines Role of Sunshine in Passive Solar Ranch Homes
Back in March, I told you about an amazingly green housing project in South
Carolina, the Navy Yard at Noisette. The developers and everyone in the
community can be very proud of the accomplishments but some of their fellow
Carolinians took the Noisette project as a challenge to elevate the design of
passive solar ranch homes to a whole new level.

Meet the Furman Cliffs Cottage. An impressive collaboration between Furman
University, Johnston Design Group, Innocenti & Webel, Triangle Construction and
others, the Furman Cliffs Cottage has set a new standard for passive solar ranch
homes in a novel way.
Continue reading "Furman Cliffs Cottage Redefines Role of Sunshine in Passive Solar Ranch Homes" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Furman | Furman Cliffs Cottage | Global Warming | Passive Solar | Passive Solar Ranch Homes | Solar Ranch Homes
July 23, 2008
Drake Landing Solar Community Proves Viability of Passive Solar House Design Even in Cold Climates, Blending Geothermal Heating with Solar Water Heating

"Okotoks can fairly call itself the greenest community in Canada, maybe the
world."
– Stephen Harper
Prime Minister of Canada
The Drake Landing Solar Community, in Okotoks, Alberta has reached a highly
commendable and very remarkable milestone in passive solar house design,
blending geothermal heating in the summertime with year-round solar water
heating. That may read like a mouthful but, in short, this 52-home solar
community in Central Canada soaks up heat in the summer and uses it to keep
families warm in the winter while using just the tiniest fraction of grid power
and natural gas versus what it would through conventional design.
Now, we’re talking!
Continue reading "Drake Landing Solar Community Proves Viability of Passive Solar House Design Even in Cold Climates, Blending Geothermal Heating with Solar Water Heating" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Drake Landing Solar Community | Geothermal Heating | Global Warming | Passive Solar House Design | Solar Community | Solar House Design | Solar Water Heating
July 25, 2008
Triage Traveler Mobile Trauma Center Ideal Platform for Rescuing Environmental Refugees and Other Disaster Victims
Last month, it was my great pleasure to present to you a full-length
interview with Justin Sutton. Hundreds of people listened to it. As the buzz
gathered force and other high-traffic blogs invited me to make guest appearances
on their platforms to discuss such topics as the millions of environmental
refugees who will be displaced by global warming, I came to realize that a
follow-up is needed.
At first glance, the Triage Traveler mobile trauma center may appear to lack a
global warming aspect. In truth, it has a very large one. During my first 13
months of posting content every Monday, Wednesday and Friday here at Keyboard
Culture, the techniques and technologies which I have showcased for the most
part mitigate or reverse the effects of global warming. While vital, they leave
one aspect of the climate crisis more or less unaddressed.
Continue reading "Triage Traveler Mobile Trauma Center Ideal Platform for Rescuing Environmental Refugees and Other Disaster Victims" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Environmental Refugee | Global Warming | Mobile Trauma Center | Triage Traveler
July 28, 2008
Interview With Justin Sutton Focused On Triage Traveler Mobile Trauma Center
NOTE: Audio for this post is accessible at the end
The benefits of the Triage Traveler mobile trauma center over conventional air
and rail-based Medevac platforms are many. In the second part of my interview
with Justin Sutton (available at the end of this thread), we focus on several.
The largest difference has to do with the level of care which casualties
and disaster victims will receive.
When I ponder the word triage, the meaning which comes to mind most often is:
the sorting of patients according to the urgency of their need for care. The
application of this in the field can be tricky because most modern diagnostic
tools are unavailable.

That’s where the power of the Triage Traveler mobile trauma center enters the
situation because it brings a full-function MRI facility right to the scene.
Imagine the benefits! Even if the average hospital or Medevac provider could
afford to equip a mobile trauma center with an MRI facility, the logistics of
bringing it where it is needed within the golden hour of emergency medical
response would be prohibitive in many cases.
Having the amazing power of an MRI in the field only is part of the solution,
however. Since critical care is, by definition, critical, the diagnosis which
emerges from a reading of MRI results often can point to emergency surgery. Even
with the speed of helicopters, though, in some situations, patients can’t wait
for a ride to the operating room. They need immediate attention from a surgical
trauma team.
Continue reading "Interview With Justin Sutton Focused On Triage Traveler Mobile Trauma Center" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Mobile Trauma Center | Triage Traveler
July 30, 2008
Battlefield Earth Competition from Planet Green Emphasizes Importance of Recycling and Sustainability
Hot Buttered Fun
As a movie buff, the title Battlefield Earth means only one
thing: a middling John Travolta science fiction film from the year 2000. Here in
the summer of 2008, it has taken on an entirely new meaning on the wonderful new
cable television channel, Planet Green. It is a reality show.
I used to follow contemporary music as much as I do modern cinema but have
drifted toward movies a bit in recent years. Nevertheless, Heavy Metal and Rap
are two types of music which I enjoy thoroughly. Really! Since Aerosmith and Run
DMC created the first melding of the two styles in the mid-1980’s, I have
enjoyed them in equal quantities.
Sadly, though, neither Heavy Metal nor Rap music is known for promoting
environmental messages such as the importance of recycling and sustainability.
Now, according to Eileen O’Neill, Planet Green has. Good for them!
Luda the Polluta vs. Toxic Tommy
Continue reading "Battlefield Earth Competition from Planet Green Emphasizes Importance of Recycling and Sustainability" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Battlefield Earth | Global Warming | Importance of Recycling | Planet Green | Sustainability
August 1, 2008
Global Acceptance of Al Gore Environment Quotes Proves Effectiveness of We Campaign at WeCanSolveIt.org in Addressing Global Warming

“Renewable fuels - sun, wind, geothermal - are free; they’re not traded on
the global market so they are not subject to huge spikes in price. This is the
kind of economic security American families want and deserve.”
- Hon. Al Gore
Former Vice President of the United States
July 17, 2008
Whew! The summer of 2008 has been an historic one and it’s only half-over!
Amidst all the bad news, people around the United States and on every continent
are paying attention to Al Gore in numbers never seen, even when he was Vice
President of the United States. Through the We Campaign which he founded
and I featured here back in April, more than a million people have signed a
new online commitment to fight global warming. Not bad for just a few months’
time!
Continue reading "Global Acceptance of Al Gore Environment Quotes Proves Effectiveness of We Campaign at WeCanSolveIt.org in Addressing Global Warming" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Al Gore | Al Gore Environment Quotes | Global Warming | We Campaign | WeCanSolveIt.org
August 4, 2008
Two Percent Solution from Sierra Club Delivers Celebrity Endorsements to Help Address Global Warming

The Two Percent Solution initiative from the Sierra Club was launched several
years ago. At the time of its unveiling, the figure of a reduction in global
greenhouse gas emissions of two percent per year was correct if we need to
arrive at a comprehensive drop of eighty percent by the year 2050. Since
emissions have risen in the intervening years rather than fallen, we now
need to reduce by three percent. Nevertheless, the principles which undergird
the initiative are sound and worthy of attention.
The goods news is that the intensity of the efforts of the leadership of the
Sierra Club has increased at the same time and the Two Percent Solution now has
multiple celebrity endorsements from luminaries such as David Strathairn, Danny
DeVito, William Shatner and Missy Higgins.
Continue reading "Two Percent Solution from Sierra Club Delivers Celebrity Endorsements to Help Address Global Warming" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Global Warming | Sierra Club | Two Percent Solution
August 6, 2008
Mortgage Costs of a Green Home Can Be Inconsequential as Evinced By Drake Landing Solar Community
Last month, I told you about the
Drake Landing Solar Community, which the Prime Minister of Canada dubbed the
greenest community in Canada. It’s an impressive project and the fact that the
52-unit community sold out before construction was complete points us to
an important question. What are the mortgage costs of a green home?

The answer is, the increase in the up-front costs (which affect the monthly
payment) minus the amortized savings in the homeowners’ energy costs.
The formula may sound complex but its bottom line involves just two
computations, both percentages. The rule of thumb within the green building
industry is that a green home costs 10% more to build if the green attributes
are included in the project from the outset. Hence, the mortgage costs of a
green home will be about 10% higher when all is said and done. However, the
average green home consumes well in excess of 10% less energy than its
conventional counterpart.
Continue reading "Mortgage Costs of a Green Home Can Be Inconsequential as Evinced By Drake Landing Solar Community" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Drake Landing Solar Community | Green Home | Mortgage Costs of a Green Home | Solar Community
August 8, 2008
California Forest Fire Updates and Maps of Global Warming in Canada Provide Incontrovertible Proof
The last 12 months have been truly awful in the area of forest fires, especially
California. While forest fires generally are bad everywhere (and the massive
losses in South America and the South Pacific are tragic), the California forest
fire updates which every caring human being has been forced to digest can cause
chronic nightmares.

Maps of global warming in Canada, Alaska and, indeed, the entire Arctic Circle
are equally tragic. Just a few short years ago, the thought of negotiating a new
global treaty for shipping rights through the permanent ice pack of the Arctic
Circle would have been laughable. Now, multinational oil and shipping companies
are operating under a model of unhindered year-round access!
My friend, this year, I have provided all of my loyal readers with morsel after
morsel of proof that global warming is real and that human behavior is the main
cause. Some may quibble or attempt to distract the issue with apparent
contradictions. Such contradictions do not exist. The only area of
disagreement within the scientific community is that of degree, no pun intended,
of how fast we will lose such lovely places as Tuvalu forever.
Continue reading "California Forest Fire Updates and Maps of Global Warming in Canada Provide Incontrovertible Proof" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: California Forest Fire | California Forest Fire Updates | Maps of Global Warming | Maps of Global Warming in Canada
August 11, 2008
North Pacific Gyre Informal Garbage Dump Mocks Our Dual Assault on World’s Oceans
Long before traveling to Australia for the third International Solar Cities
Congress this past February, I knew that water swirls counterclockwise from a
sink south of the equator, versus clockwise in Florida (and everywhere in the
United States). I knew that it is caused by the Earth’s rotation and recently
learned the name of the cause, the Coriolis Effect. When I finally drained a
sink in the lovely seaside city of Sydney, I grinned.
Before I had the chance, though, I sat on the longest airline flight of my life,
Honolulu to Sydney. I stared out the window for much of the journey and, oddly,
the Pacific Ocean didn’t seem so deep from cruising altitude. The Pacific Ocean
is big! My five-hour flight from California to Hawaii, the day before I flew to
Sydney, proved that!

Because of this, of course, the Pacific Ocean has immense currents. One of the
largest is known as the North Pacific Gyre. It, too, is caused by the Coriolis
Effect and originates from the same Latin root which gives us the word gyrate.
The North Pacific Gyre spans thousands of miles. Imagine a slow-moving
undercurrent from the Aleutian Islands to Hawaii. Yes, it’s that big and it is
in constant motion, just as the whole planet is.
Continue reading "North Pacific Gyre Informal Garbage Dump Mocks Our Dual Assault on World’s Oceans" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Coriolis Effect | Global Warming | North Pacific Gyre | Pollution
August 13, 2008
Florida Rainfall Patterns Help Illustrate Sources and Dangers of Ocean Acidification
Clear to Mostly Cloudy in Moments
The atmospheric patterns which give Florida its pleasant weather also used to
provide it with adequate rainfall to keep skiable lakes and the aquifer topped
off nicely during every month of the year.

Overdevelopment (which I refer to as urban sprawl), global warming and the El
Niño effect have changed that in recent years. In fact, when I moved to Florida
two decades ago, we enjoyed regular afternoon downpours during 9 months of the
year or more. Residents, including this author, almost could set our clocks to
the weather. If the time was 3PM, cloud fronts were due to begin building over
the Atlantic Coast and move westward. If it was 5PM and the cable television or
electrical service had not flickered, we were due for at least a brownout at any
moment.
Continue reading "Florida Rainfall Patterns Help Illustrate Sources and Dangers of Ocean Acidification" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Dangers of Ocean Acidification | Florida Rainfall | Florida Rainfall Patterns | Global Warming | Ocean Acidification
August 15, 2008
Incomplete Legislative Solution to Acid Rain Has Morphed into Ocean Acidification Crisis
Different Pollutant, Similar Result

The world’s oceans are every bit as important to the inhabitability of the
planet as forests and prairies are because they produce immense quantities of
oxygen and, until we short circuited the atmosphere, absorbed billions of BTUs
of solar radiation.
The oceans are their own unique biosphere, excreting and metabolizing in manners
quite different from most terrestrial life. Like the rest of the planet, though,
the atmosphere within the oceans is self-regulating, providing food and shelter
in harmonious balance, until greedy Homo sapiens came along and treated the
oceans like a garbage dump.
Continue reading "Incomplete Legislative Solution to Acid Rain Has Morphed into Ocean Acidification Crisis" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Ocean Acidification
August 18, 2008
Battery Corrosion Experiment Points to Dangers of Ocean Acidification and Carbonic Acid
Soda Pop and Slushies

The dialog surrounding dead trees and bodies of fresh water in the Northeastern
United States and Maritime Canadian Provinces (which I mentioned last time)
ultimately yielded an hemispheric alert. Soon thereafter, the Clean Air Act of
the United States was amended and updated to address acid rain, as it was known
at the time, and thousands of lakes and surrounding forests were given a fair
shot at recovery. As important as the landmark legislation was, though, it only
postponed the inevitable, acidification of the world’s oceans.
If acid rain was caused by nitrogen and sulfur in smokestack and tailpipe
emissions, why does an acidification problem remain if nitrogen and sulfur now
are under control?
Continue reading "Battery Corrosion Experiment Points to Dangers of Ocean Acidification and Carbonic Acid" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Battery Corrosion Experiment | Carbonic Acid | Dangers of Ocean Acidification | Ocean Acidification
August 20, 2008
Meteoric Success of French Bicycle Sharing Programs Proves Need for Transportation Paradigm Shift
Bicycle Sharing Beauty

Vélib’, short for vélo libre, free bike, is an unparalleled
success in the industrialized world. According to the Institute for
Transportation & Development Policy, more than 1,000,000 people joined the
Parisian bicycle sharing program in its first three weeks of existence.
What does this tell us? Three key points emerge:
Continue reading "Meteoric Success of French Bicycle Sharing Programs Proves Need for Transportation Paradigm Shift" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Bicycle Sharing Program
August 22, 2008
Rock Port, Missouri Proves Viability of Wind Power for Municipal Use
Always Blowing
Wind power? What happens when the wind stops blowing?
The almighty cry of the renewable energy skeptic reveals an incomplete grasp of
how our atmosphere works. It is an ocean. Rather than being comprised of water,
though, it is an ocean of air, in constant motion. It is true that wind speeds
at the surface often dwindle to a mere zephyr from time to time but a few
hundred feet up, it never stops blowing.
Shoot! I still don’t buy it. Give me a coal-fired furnace any day! At least
we know where the fuel is located!

Considering his background in oil and gas exploration, it may surprise you to
know that I concur with billionaire T. Boone Pickens’ plan for liberating the
United States from imported energy. Naturally, I dispute his position on the
need for natural gas. In truth, hydrogen can do the job just fine if we embrace
it properly.
However, America’s oil addiction is so great that the environmental community
dare not allow perfect to be the enemy of good. Mr. Pickens is to be applauded
for the bold position he has taken. While it is true that he stands to make
billions off his media investment, he just as easily could have sat back and
lived off passive income from his already vast fortune.
Continue reading "Rock Port, Missouri Proves Viability of Wind Power for Municipal Use" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Fossil Fuels | Picken Plan | Rock Port | Sustainability | Wind Mills | Wind Power
August 25, 2008
Defenders of Wildlife Calls for Nature Poems to Help Combat Global Warming and Natural Deficit Disorder
America’s Natural Lands
Between rural areas which are under permanent military protection and others
which have been designated as wildlife refuges, parks and research facilities,
the government of the United States is the holder of one of the largest areas of
environmentally sensitive lands on Earth.

Sadly, the willingness of that landlord to protect its real estate is subject to
political whims, whims so variable, in fact, that they often span partisanship.
Sadly, in recent years, lands under the protection of the Department of the
Interior’s Bureau of Land Management, have seen levels of neglect reach historic
proportions. This neglect comes in two general forms:
1) Failure to provide maintenance of key facilities on public lands, especially
in public parks; and
2) Failure to police public lands to prevent illegal activity such as the
growing of marijuana.
America’s public lands are a vital tool which can help us combat global warming
because, in general, they are left in their original, natural state.
Additionally, they offer the immediate palliative effect of fighting natural
deficit disorder, a psychological condition which only recently has entered
public awareness.
Back in May,
I told you about natural deficit disorder and the health effects gained by
fighting it. Cycling can be a valuable tool in doing just that. Sadly, though,
as I will explain next time, many locations offer few if any safe spots to ride
a bicycle.
Defenders of Wildlife
Continue reading "Defenders of Wildlife Calls for Nature Poems to Help Combat Global Warming and Natural Deficit Disorder" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Combat Global Warming | Defenders of Wildlife | Global Warming | Natural Deficit Disorder | Nature Poems
August 27, 2008
Warm Embracing of Bicycle Culture Key to Metropolitan Livability Standards
From Intolerable to Idyllic

Dr. Enrique Peñalosa was Mayor of Bogotá, Columbia from 1998 through 2001. He
inherited a city in crisis. Entire sections of his 8-million-strong metropolis
were considered off-limits by families because of smog and sky-high crime rates.
Quality of life in Bogotá essentially had ground to a halt.
Mayor Peñalosa realized that a new approach was the only way to go. He knew that
automobiles were facilitating suffocating rates of smog, drive-by shootings and
kidnappings. Cars, while important, of course, had become the enemy of his once
pedestrian-friendly city.
His solution? Dr. Enrique Peñalosa pondered the early success of Bogotá and
other Latin American cities before the mass-production automobile. Then, he
closed his eyes and envisioned Bogotá as a pedestrian paradise.
Today, this ancient city has reduced its crime rate significantly and added to
its streets hundreds of thousands of cyclists and pedestrians who used to feel
forced to choose between driving and self-imposed confinement. How was this
accomplished? Mayor Peñalosa realized that he needed a grand vision, one of a
car-free city. Even though such a position would be impractical and rejected by
many citizens and members of the business community, Bogotá came close, banning
all automobile traffic on Thursdays.
Initial Resistance becomes Enthusiastic Acceptance
Continue reading "Warm Embracing of Bicycle Culture Key to Metropolitan Livability Standards" »
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Bicycle Culture | Global Warming
August 29, 2008
Historic Tropical Storm Fay Portends Atmospheric Anomalies Fueled by Global Warming
Tropical Storm Fay Clarifies Global Warming Future

News headlines surrounding Tropical Storm Fay were as much a study in contrast
as was the storm itself. Reports of flooding and wind damage were accurate but
the overall effects were unexpected. No fewer than 4 members of my circle of
family and friends contacted me to ask how bad the flooding was. In reality,
even though many areas near the Edgewood section of Orlando where Cat and
I live were flooded very badly, Tropical Storm Fay was largely beneficial to the
Kroehler household because of the foot of rain which our parched lawn needed
desperately.
This apparent disconnect between meteorological expectation and fact is poised
to widen broadly as global warming further destabilizes our atmosphere and our
biosphere attempts to compensate for the millions of tons of pollution which we
continue to spew each and every day. That, my friend, is arguably the most
lasting and significant legacy of a storm which set new records during her
historically long life.
Tropical Storm Fay entered the record books with no fewer than 3 shocking feats:
1) She gathered strength over land – while not constituting a large increase in
wind speed, Tropical Storm Fay actually became more powerful after making
landfall in southwest Florida, an event never recorded in the annals of
weather history;
2) She dumped the equivalent of 6 months of rainfall accumulation on the central
Atlantic coast of Florida in a single day, more than 2 feet in just 24 hours;
and
3) She made landfall over the state of Florida 4 times in total.
Now, before the age of global warming, whenever the weather did something never
before witnessed, the most common expression was, There’s one for the record
books. Alas, because global warming has a direct effect on the frequency and
strength of tropical wind storms, the record books soon will become mere
anachronisms. So, if you have wondered how global warming will affect the
weather or how life will be in a chaotic future when we pass the tipping point
of planetary habitability, you need look no further than news reports and eye
witness testimony from the Sunshine State as of August 2008.
Tropical Storm Fay was a terrifyingly unique and deadly phenomenon. In Florida,
tropical storms and hurricanes seldom last more than a day or two but Tropical
Storm Fay lasted more than a week. In Florida, tropical storms and hurricanes
generally make landfall once or twice. Katrina only made landfall twice, once in
the southeast and once in the far northwest. Tropical Storm Fay doubled that
pattern. In Florida, tropical storms and hurricanes always lose strength
once they make landfall but Tropical Storm Fay not only retained her wind speeds
but even gained a notch or two on the anemometer.
One for the record books? Perhaps but, more importantly, one for a new global
warming almanac. I lived through Tropical Storm Fay. She was something else and
I attest that we truly have entered new territory. More and more, people will
pay for the experience of climate change with their lives.

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Florida | Global Warming | Tropical Storm Fay
September 1, 2008
Could Water Injection for Gas Engines Be Solution to Record Fuel Prices?

The nose-bleed prices which motorists around the world saw during the first half
of 2008 owe their heights to causes geological, psychological and political.
However, no matter where we place the blame, the simple fact is this: with Iraq
still producing a mere trickle of oil and the Saudi royal family struggling to
perpetuate the myth that it can remain one of the largest oil producers in the
world, demand will continue to outstrip supply for many years.
As you well know, dear reader, high fuel prices have broad impacts on the modern
world and can drive us, pardon the pun, to desperate acts. One of them is a
modern form of alchemy, the migration to water injection for gas engines.
In the United States, Mischief Night comes every October 30, a night when
otherwise upstanding citizens do foolish things in the name of foolishness, such
as adding sand, sugar or water to the fuel tank of a neighbor’s automobile. Such
naughtiness generally causes more inconvenience than damage but the parallels to
water injection for gas engines are most apt.
After all, if adding water to a fuel tank can lead to engine failure, water
injection can’t be much better, can it? Could the solution to record fuel prices
be that simple? If we approach the problem backwards, we may find the answer.
After all, automobile tailpipes often drip water. So, there must be water in
gasoline, right?
In order to help you understand all of the ramifications of water injection for
gas engines, I will engage in a full explanation of the role of gasoline in the
modern internal combustion engine in my next post.
Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Record Fuel Prices | Water Injection For Gas Engines
September 3, 2008
Considering a Kit for Running a Car on Water as a Christmas Present? There Are Just 100 Shopping Days Left!
Disastrous Versus Merely Inefficient

Henry Ford’s Model T went 25 miles for every gallon of gasoline in its tank.
Today, a full century later, the average mass-production automobile performs
worse than Mr. Ford’s early benchmark. There are many reasons for this, of
course, including such necessities as power steering but the ultimate truth is
this: little has changed in the fundamental design of the internal combustion
gasoline engine.
Given this neglect of a vital economic and environmental aspect of personal
transportation, it is tempting to assume that great gains in fuel efficiency are
ripe for the taking. Purchase of a kit for running a car on water is a small
mental leap from there. So, what’s the truth? Well, I have a rare treat in store
for you, an interview with Adam Nehr of the Kennedy Space Center who knows a
great deal about mechanical engineering. Adam will elucidate the inescapable
facts about bringing a kit for running a car on water into your garage including
the law of physics known as entropy.
Before sharing Adam’s recorded thoughts with you, though, I need to explain the
role of water in conventional gasoline engines. After all, as I mentioned last
time, automotive tailpipes often drip water.

So, what is gasoline? Also known as benzene and petrol, gasoline is a noxious
mixture of 200+ volatile hydrocarbons. In laymen’s terms, it is a string of
carbon atoms connected with hydrogen atoms floating in a viscous mixture of
other poisons. We use it in our engines because it is relatively resistant to
catching fire but also is highly explosive under the right conditions.
When vaporized and then exposed to pressure and a spark inside an engine, the
gasoline molecule explodes, resulting in thrust and expelling the constituent
elements through the tailpipe. The constituent elements freed by the combustion
process include hydrogen. At or near sea level, hydrogen cannot exist by itself.
It naturally seeks to join with other elements, including oxygen. Free oxygen
molecules, in turn, are only too happy to join with hydrogen to form water.
Boring On Their Own, Intriguing When Taken Together
The water which we see dripping from automobile tailpipes might lead us to
believe that gasoline contains water. It’s a liquid, after all. However, the
reality is that only the hydrogen is in the fuel and when we burn it, we free
some of the hydrogen, which bonds with ambient oxygen to form water. Put another
way, water expelled from our cars is much like a serving of rice and beans –
very nutritious but if we ate the rice for one meal and the beans later, we
wouldn’t derive nearly the benefit of consuming them together.
All kidding aside, we are left with a question, aren’t we? If automobile engines
always have run on hydrocarbons such as gasoline and we know that billions of
dollars are being spent experimenting with hydrogen in engines, won’t the
purchase of a kit for running a car on water be a good idea? In the third and
final part of this series, my friend Adam Nehr will explain the ins and outs to
you.

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Gasoline | Gasoline Prices | Kit For Running A Car On Water | Running A Car On Water
September 5, 2008
Viability of Converting a Car to Burn Water and Gas
NOTE: audio and presentation file for this post are linked at the end
Life is dangerous. Driving an automobile is dangerous. Burning any type of fuel
is dangerous. However, millions of people drive gasoline-powered automobiles
every day because the risks are known and manageable.
Depending on the application, hydrogen is less dangerous than gasoline. That is
a known, demonstrable fact. Converting a car to burn water and gas involves
blending hydrogen with gasoline, adding one explosive compound to another.
However, as my friend Adam Nehr of the Kennedy Space Center explains below,
converting a car to burn water and gas involves the addition of hydrogen from
water which has been reformulated from H2O into HHO, or oxyhydrogen, a useful
but highly volatile substance.

Please read on for all the details or, better yet, scroll all the way
to the bottom of this post to listen to my in-depth telephone conversation
with Adam. It contains all of the information which appears below in a greatly
expanded version along with a PowerPoint presentation (in Adobe format). As you
will come to see, the idea of converting a car to burn water and gas is
appealing but ultimately can’t work without violating entropy, not a good idea
no matter how high fuel prices go.
Enough Danger To Make Even Will Robinson Tremble
CORBETT: Many of our readers have heard that conventional internal
combustion gasoline engines convert to thrust only 40% of the kinetic potential
of the fuel – and on a good day. Why is this?
ADAM: The mechanical conversion of combustion to linear and then rotary
motion is inefficient. It’s really a mechanical problem due to the fact that as
gases expand they become less dense relative to the square of expansion. As
combustion happens the pressure builds and pushes the piston down but as the
piston moves, the gas has a greater space to fill and soon it reaches the point
where it is too weak to push further. It is still very hot, however, and that
heat now has to go somewhere. That’s where the cooling system takes over but
just like the alternator, it costs some horsepower to do its job. When you add
it all up, the average engine only returns 30 – 40% of the energy potential of
the gasoline in the form of power to move the car and the rest goes to heat
dissipation and electrical generation.
CORBETT: Here on Keyboard Culture Global Warming,
I
have featured the fact that Ford currently makes a diesel version of the
Fiesta and some owners report fuel economy of 60 miles per gallon. Back in the
1990’s, I knew a gentleman from Scotland who drove the diesel version of the
Ford Escort and obtained upwards of 80 miles per gallon.
If it is possible for diesel automobiles to have such high efficiencies without
exotic technologies such as regenerative braking, why don’t we have
high-efficiency gasoline engines?
ADAM: Well first, the core problem is that we like BIG cars and, with big
cars, come big energy needs. The more wind drag a car has, the more horsepower
is required to push it against the invisible sea of air all around us. If you
think about the root of my first answer, the engineering of today’s gasoline
engine is pretty wasteful fuel -wise but it is about as good as a
gasoline-burning mechanical engine can be made in a practical sense. We either
have to drive smaller or think bigger when it comes to energy conversion for the
size of cars we drive.
If we could find a low entropy means of using all of that heat the engine
wastes to provide propulsion, it would be a start, but a better solution would
be to get away from gasoline altogether. The diesel is more efficient than a
gasoline engine because it compresses the air first – and because the fuel has a
higher energy specific or energy content per liquid volume. The difference is
around 15% more energy per gallon of diesel compared to regular gasoline.
The hypermiling figures you stated are the result of many factors, all being
optimized....including tire inflation. Good mileage has to be approached from a
holistic system point of view.
CORBETT: We have heard prominent people, including George W. Bush,
express enthusiasm about hydrogen in automobiles. If hydrogen is part of water,
why won’t technologies which claim to allow us to run our car on water function?
ADAM: Well it’s a problem of entropy. If you made the hydrogen from
solar energy at a station designed for high volume production and stored it in a
high-pressure or nickel-metal-hydride tank onboard the car, like some of the H2
cars currently on the road, hydrogen is a good fuel but not a great one. The
problem here is that the tanks are heavy plus the fuel cell is stuffed in and
inaccessible to easy maintenance. Electric cars are ideal but that does not stop
the use of hydrogen for energy storage – in fact, it encourages it! If you use
hydrogen to store energy from solar production and then use the stored gas to
create electricity when the sun is not shining, you are getting much closer to a
viable and sustainable use of hydrogen for personal transportation, like the way
the
Interstate Traveler is designed. Batteries and super capacitors are making
chemical propulsion look like it is in its last few decades and if we really put
a push on the development of the new technologies, we can realize this dream
quickly. Note that I talk only about hydrogen and not oxyhydrogen (or HHO) gas.
That’s for safety reasons.
If you split water into its component parts, you get hydrogen AND
oxygen at a ratio of 2:1. If you keep the gases together, you have oxyhydrogen
(or HHO), which is very explosive. In fact, welders use this gas when they need
to melt metals with melting points as high as 2700°F. In a car, this gas can be
lethal in moderate quantities because it is so explosive. It is like running
your car on acetylene and oxygen mixed together....not a good idea. Even more
importantly, the systems for converting a car to burn water and gas take energy
from the gasoline engine to make the HHO gas right in the engine compartment.
That is not only dangerous but completely inefficient. In fact, it costs
you a small amount of mileage which some of the systems for converting a
car to burn water and gas cover up by convincing you to lean out the fuel
mixture by reprogramming your engine computer. This decreases engine life but it
does increase mileage right up to the point where the engine fails.
The
attached presentation tells the story...
CORBETT: If HHO technologies don’t function, what alternatives do
automobile drivers have to improve fuel economy?
ADAM: Well, smaller cars for one – perhaps owning two cars, one for commuting
and another for general hauling and errands. That’s what I am doing – I ordered
a Smart for Two and will use it on my daily 45-minute commute instead of my mini
pickup truck. There’s also tire inflation, good maintenance and using public
transport when possible. As far as a miracle fix for fuel consumption, there
isn’t one out there yet, but the electric car and the hydrogen storage of solar
and wind energy is coming up fast! Right now, conserve, be smart and be patient.
Click
here for written presentation (PDF)
Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Converting A Car To Burn Water And Gas | Diesel | H2O | HHO | Hydrogen | Hypermiling | Kennedy Space Center | Solar | Wind Power
September 8, 2008
America’s Natural Lands Key Locations in Perfecting Process of Harnessing Geothermal for Electricity Generation
Power to the People

Last month, I told you about Defenders of Wildlife’s wonderful
Your Lands, Your Wildlife initiative. One of its main goals is to help
spread the word that many wonderful experiences occur on America’s natural lands
every day so that more people will patronize them and so that the government of
the United States will provide adequately for their maintenance and expansion.
Communing with nature is very important in combating
natural deficit disorder but America’s natural lands are playing an
increasingly important role in harnessing geothermal for electricity generation.
That’s right. As of this writing, America’s natural lands comprise half
of the real estate used for electricity generation from geothermal energy in the
United States.

During the middle of the summer of 2008, several new or expanded projects in
Nevada and New Mexico were announced which point to the bright promise of
harnessing geothermal for electricity generation. One of the key lessons which
this green energy technology can teach us is that, at the macro level, we really
only have 2 truly renewable sources: the Earth and the sun.
Solar power comes directly from the sun. Wind power comes from the intersection
of solar and terrestrial energy – the Earth’s core maintains an electromagnetic
field around the planet which keeps the atmosphere from escaping into space and
the heat from the sun causes the atmosphere to spin in all directions, giving us
wind. All of the other sources come from those two.
Hydroelectric power occurs because the sun causes evaporation of the oceans
which falls on the surface as rain which is transported by the wind. Biofuels
come from agricultural crops which would not exist without the Earth and the
sun. Well, you get the point.
So, if the planet is half of the equation in providing truly green sources of
energy, it is appropriate that they should play a vital role in harnessing
geothermal for electricity generation. That’s what I call
fomenting the triple bottom line.

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: America’s Natural Lands | Electricity Generation | Global Warming | Harnessing Geothermal For Electricity Generation
September 10, 2008
Knowledge of Our Individual and Collective Carbon Footprint Vital in Combating Global Warming
Stepping Lightly

Back in December, I told you about the splendid online video,
The Story of Stuff. It explains in brilliant terms the reality of pollution
created in order to provide the amenities of modern life, including air
pollution and the waste stream (especially landfills and electronic waste (ewaste)).
The main message of The Story of Stuff is to consume less. Naturally, I am in
full agreement. It is a lifestyle I have adopted. However, since I wrote about
the aforementioned exemplary video, the green revolution has made several key
strides in the consumer marketplace. We have
Clorox selling a line of green cleaners. We have Delta Air Lines embracing a
green operating model in a very public way. So, with all this positivity
occurring, how can you hop on the bandwagon and not just consume less but take
the next step and become as green as possible?

Knowing, monitoring and reducing your carbon footprint are the key steps. So,
how does that differ from consuming less? The two points most definitely are
interrelated. However, leveraging the knowledge of your carbon footprint helps
you achieve another vital aspect, insulating yourself from green washing.
A quick definition: Green washing is the willful process through marketing
and/or propaganda of defining a practice, product or service as being sensitive
to the environment or greener than that of a competitor when the opposite is
true.
While measuring the carbon footprint of a practice, product or service is not
the only way of determining the precise hue of its green credentials, it is the
most meaningful and effective way of assessing its role in combating or
exacerbating global warming.
The good folks at the Earth Day Network have created a brand new online
calculator of everyone’s carbon (or eco) footprint. Arguably the most wonderful
aspect of this nifty tool is the fact that it includes nationality in the
calculation. I exhort you to surf over to
www.earthday.net/ecofootprint today and
assess yourself. If everyone did likewise, we’d be a whole lot wiser about where
we stand on an individual and collective mark and have a serviceable grasp on
the length of the journey which lies before us as we fight global warming and
reduce atmospheric carbon footprint by
2% per year.

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Carbon | Carbon Footprint | Global Warming
September 12, 2008
Calculating Electricity Generating Efficiency of My Solar Water Heater Always Raises a Smile

My wife Cat and I live with the smallest carbon footprint possible for a modern
couple residing in a city with poor mass transit and cycling options. One area
in which we excel (as recently confirmed by an air conditioning salesman) is in
conserving electricity. While our methods won’t work everywhere, they have
proved quite effective for us. In fact, when annualized, our monthly electric
bill never exceeds $90.
It wasn’t always that way, of course. In fact, we used to hover just above $100
per month. Then, we upgraded our home to a solar water heater. What a great
decision! It is wonderful. We have had it for more than a year and our water
always is hot and our electric bill consistently is $20 below what we used to
pay. So, as we enjoy our monthly pastime of calculating electricity generating
efficiency of our water heater, or the equivalent thereof, the number
consistently tops 20%.

If you own your home or live in a complex which allows for upgrading to a solar
water heater, I exhort you to give the possibility due consideration. As to the
logistics of having a solar water heater on cloudy days, the unit has an
electrical back-up. In our case, we have it set to the lowest possible
temperature. Recently, during Tropical Storm Fay, we had no sun for more
than 3 straight days. And our water? Mighty comfy the whole time!
Solar water heaters harness the sun very effectively and keep the hot water hot.
To learn more about the installation process, check out my very first
online video here at Keyboard Culture for a recap of how it went at the
Kroehler household.
Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Calculating Electricity Generating Efficiency | Carbon Footprint | Solar Water Heater
September 15, 2008
Van Jones and Green For All Initiative Expand Good Deeds with Nationwide Day of Action
Green Jobs Now

Van Jones is a modern day environmental hero. Not just concerned with global
warming and green living, Mr. Jones has become a crusader in the quest to help
everyone not only embrace environmental sustainability but benefit from it. His
wonderful
Green For All initiative is the embodiment of his vision.
Building upon a proven track record of success, Van Jones has expanded his
laudable focus to include politics and the need for a revolution in every
industrialized nation which moves us away from old solutions and embraces what
is clean and green. To wit, at the end of this month, the Green Jobs Now project
will hold community events in every corner of the United States in order to
motivate people to engage in the political process and to persuade political
candidates to add green jobs as a plank of their platform.
Here at Keyboard Culture, I have resisted the temptation to inject politics into
my prose and by commending the Green Jobs Now project to your attention, I am
comfortable that I continue to strike the right balance. My reasoning is simple:
the real reforms which we need in order to combat global warming adequately will
not be achieved without new government policies.
To be clear, this is not a call for you to vote for one candidate or another.
Instead, it is a call to become involved in the political process or, if you
already are involved, to press your favorite candidate to take a bold position
in favor of green jobs. Details on the September 27 Green Jobs Now day of action
are available at
GreenJobsNow.com
Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Global Warming | Green For All | Van Jones
September 17, 2008
Essay Contest Named for Henry David Thoreau Can Inspire Americans to Join the Global Warming Fight
Early American Literature Continues to Inspire Environmentalists Everywhere

My journey from carefree consumer to conservationist has its roots in Maine.
However, those roots did not lead to the flowering tree hugger I am today until
I relocated to Florida, Greater Orlando to be specific. The lifestyle contrast
with respect to the conservation of our natural resources between Maine and
Florida was so stark in the year 1990 (and remains with us in 2008) that my
attention was drawn to it nearly every day.
In addition to converting me to a tree hugger, the aforementioned journey has
placed me in a small group of people who have lived for extended periods in the
state which the great auteur Henry David Thoreau featured in his seminal work
The Maine Woods and in the state which led the widow of world-famous
naturalist John James Audubon to collaborate in the formation of a conservation
society named for her late husband. That’s right, the Audubon Society was born
just a few short miles from the Edgewood section of Orlando where I reside.
In the case of Thoreau and Audubon, the conscience of a nation was changed
through literature, brilliantly written and very well renowned, but literature
nonetheless.
The Last Shall Be First
Given that the United States is the world’s leading polluter in terms of
greenhouse gas emissions which cause global warming, it is eminently fitting
that another American organization should leverage its effectiveness to bring
about modern change regarding the climate crisis.
In my August 25 post here on Keyboard Culture
, I told you about the fabulous poetry contest being conducted
by Defenders of Wildlife. If you have not examined the website associated with
that marvelous call to literature, I exhort you to do so immediately.
Now, the Union of Concerned Scientists is running a literary contest of its own
and I am overjoyed because it is targeted directly at global warming. Entitled
Thoreau's Legacy: American Stories about Global Warming, the UCS contest
draws on the eloquent words of Thoreau and Audubon (as well as many of their
contemporaries who were inspired by them) to capture in prose the call to action
which scientists such as Dr. James Hansen have been preaching for decades.
Even if you haven’t participated in an essay contest before, you owe it to
yourself to visit ucsusa.org/americanstories today and give it a try. Nothing
short of the entire planet will benefit from your creativity and effort.
I leave you with the official UCS introduction for the contest:
The American outdoors has been central to some of this country’s greatest
books, from Henry David Thoreau’s The Maine Woods to Mark Twain’s Life
on the Mississippi. Writers like Ralph Waldo Emerson, John Muir, Rachel
Carson, Peter Matthiessen, and E.O. Wilson have inspired us to make positive
changes in our lives with their wisdom and words about our lands, geographical
riches, and wildlife.

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Defenders of Wildlife | Global Warming | Henry David Thoreau | UCS | Union of Concerned Scientists
September 19, 2008
Partnership Between Environmental Defense Fund and FedEx Continues to Bear Low-Emission Fruit
New Approaches to Old Problems
Nearly a decade has passed since the Environmental Defense Fund, one of my
favorite American charities, began its broad effort to reform the courier and
freight industry. Contributing significantly to air pollution, smog and global
warming, the hundreds of thousands of vehicles in use every day around the world
to deliver goods on demand constitute a superb opportunity to engage the problem
head on and collaborate with the courier and shipping services to help them
improve their bottom lines and embrace sustainability at the same time.
While United Parcel Service, UPS, has engaged in its own laudable innovations
with respect to hybrid-electric delivery vans, hydrogen fuel and enhanced route
planning to reduce engine idling, Federal Express, FedEx, has been the true
leader.

Roughly 5 years ago, FedEx agreed to a revolutionary partnership with the
Environmental Defense Fund with a very simple goal: prove that hybrid-electric
engines can work in the heavy-duty, stop-and-go daily operations of a typical
FedEx delivery van just as well as dirty old diesel systems which FedEx uses
every day. To call the initiative a success is an understatement!
Having surpassed the impressive milestone of 2 million miles traveled, the FedEx
hybrid-electric operating model has proved itself day after day and the shipping
leader is on track to have 170 of the rugged yet low-emission vehicles on the
road by the end of this calendar year, operating in more than a dozen North
American cities with a parallel program in western Europe ramping up.

I commend the leadership of FedEx for having an open mind about low-emission
delivery vehicles at a time when petroleum diesel fuel cost less than $2 per
gallon but this success story hardly ends with the impressive achievements of
2008. You see, the personnel structure of FedEx is tightly integrated. It is one
of the reasons that the company consistently wins awards as one of the most
admired employers in the world.
When delivery drivers who participated in the proving process for the
hybrid-electric vans learned that they wouldn’t have to change their daily
practices one iota yet would consume roughly half the volume of fuel per day
that they had on the standard vehicle, they rejoiced and sent a clear message up
through the management chain that they wanted to see FedEx embrace low-emission
business practices wherever possible.
People Power Impresses Corporate Power Structure
The clamoring from the labor base of the company for a greater corporate posture
toward environmental sustainability has led not only to the expansion of the
hybrid-electric delivery van fleet but two other key innovations as well.

That’s right. FedEx is on track not only to have well over 100 diesel-electric
delivery vans on the road but the shipping leader also has begun an important
initiative to utilize hybrid-electric gasoline vehicles in North America. Long
considered standard in Europe, the inclusion of a specially-designed hybrid gas
model for the North American marketplace will give FedEx another distinction and
competitive edge. For this reason, when I need to ship documents and parcels of
high importance, FedEx is the only service I use.
Reducing fuel consumption, while vital, is only one side of the savings which
FedEx has embraced. It also is a leader in covering the rooftop of no fewer than
two of its freight sorting facilities with photovoltaic arrays. Oh yes, FedEx
now has the largest corporate installation of solar generating capacity in the
state of California with no plans to stop there.
Naturally, if we really wish to stave off the worst impacts of global warming,
everyone must pitch in and do more. FedEx and its rivals have a long way to go.
Nevertheless, the year 2008 has shown that it not only is possible but
profitable for leading service providers from around the world to go green and
as a consumer of such services, you can help commend companies such as FedEx for
acting responsibly by voting with your wallet. I do and exhort you to follow my
lead.

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Environmental Defense Fund | FedEx | Go Green | Hybrid-Electric Delivery Van | Low Emission Business Practices | United Parcel Service | UPS. Federal Express
September 22, 2008
Frightening Acceleration of Hurricane Gustav and Immensity of Hurricane Ike Point to Future in the Age of Global Warming
Giant Wind Storm Incubators

Everyone can be grateful that Hurricane Gustav and Hurricane Ike left in their
wake a death toll well below that of Hurricane Katrina. However, the
similarities remain quite destructive. Hurricane Gustav gave us widespread
flooding, displaced more than 1 million people and left more than 2 million
homes without electrical service for weeks. At its worst, Hurricane Ike
covered an area roughly equal in size to the unified nation of Germany and
erased entire towns along the Texas coast rendering more than 100,000 people
permanently homeless.
As regards global warming, Gustav’s acceleration from a relatively weak storm to
a powerhouse category 4 hurricane in under 3 days’ time points us back to the
contemporary effects of abnormally high water temperatures. Hurricane Ike
approached the Caribbean Basin as a strong storm before raining down death and
destruction on Hispaniola and Cuba. When it was done killing islanders, it took
its dear, sweet time gathering ferocity on its way to shred Galveston and
immerse Houston.

I have written about Katrina’s record acceleration. Frightening as it was, the
record was broken just 2 years later by Hurricane Felix. Then, Gustav came along
and nearly entered itself in the record books. When Gustav failed to break the
record, residents of the Gulf Coast region of the United States breathed a sigh
of relief. It lasted just a few days, though, because in crossing from the
Atlantic Ocean to the Caribbean Sea, Hurricane Ike went from a category 1 to a
category 4 in just 6 hours – 6 hours!
To global warming skeptics, I ask: how can you explain away these statistics?
Atlantic hurricanes form in 2 two general ways:
1) When prevailing winds of central Africa meet the ocean; and
2) When tropical waves spawned by equatorial wind patterns are nourished by the
recycling currents of the Caribbean Sea and Gulf of Mexico.
Hence, if the prevailing winds of Africa accelerated because of deforestation
and desertification (both of which are ameliorated by a proper response to
global warming), how can we ignore the effects on North America?
If the Caribbean Sea and Gulf of Mexico contain large dead zones because of
skewed temperature cycles and atmospheric wind patterns which have shifted
because of high carbon content, how can we ignore either the consequences or our
responsibility?
The bottom line is this: everyone benefits from fighting global warming, even
energy companies because winning the battle requires innovation. When humanity
innovates, there are ancillary benefits. So, if you doubt the existence of
global warming or the fact that human behavior is the main cause, you still can
climb aboard the Remediation Express and help millions of people who live in
coastal areas fret a little less often about the frequency of killer hurricanes.

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Global Warming | Hurricane Gustav | Hurricane Ike
September 24, 2008
Carbon Credit Definition of Environmental Defense Fund on CarbonOffsetList.org Focuses on Methane Capture
Carbon Credit Definitions Must Be Comprehensive
So, what is your ecofootprint? In my
September 10 post I gave you the means to determine your carbon (eco)
footprint with your nationality taken into consideration. So, once you know your
footprint, what should you do?

The simple answer is that you should reduce it but, naturally, there’s more to
the matter than a simple exhortation. Besides, by reading this thread, we know
that you utilize a computer which is connected to the Internet and consumes
electricity. In other words, you do not live the simple life of 200 years ago.
You have embraced the modern, industrialized world. Hence, unless you are ready
to embrace an agrarian existence, you need a way of reducing your carbon
footprint to the same level as if you lived on a farm and grew your own food.
That’s where the carbon credit definition comes into play. Last summer, I
explained
how carbon credits work for purposes of consumers. I went on to list my
favorite carbon credit companies and the reasons for my favoritism. I stand by
those reasons every bit as much today as back then. However, the Environmental
Defense Fund, a charity which all of my readers know that I adore, has created
its own list at CarbonOffsetList.org

This wonderful section of the website of the Environmental Defense Fund does a
fabulous job of explaining the charity’s carbon credit definition. As you will
find from reading the list at CarbonOffsetList.org the Environmental Defense
Fund focuses in like a laser on methane capture. There is no denying that
capturing methane is a vital priority in the quest to stop global warming. I
will offer no criticism of such an approach. However, I will add one point.
Global warming by definition affects the whole planet. There are billions of
other inhabitants besides people. We rely on those inhabitants for the
functioning of our biosphere. In other words, those inhabitants help pollinate
crops and prevent rainfall from eroding our topsoil. Ergo, truly comprehensive
solutions to such challenges as methane capture must protect habitat for
wildlife in order to fit my short list of preferred options.
This is why I have become enamored with CarbonFund.org Its projects include
methane capture and reforestation as priorities. After reducing pollution at the
source, these two steps are the most important. No wonder that the Environmental
Defense Fund has added it to CarbonOffsetList.org
CarbonFund.org belongs on everyone’s list and if you do not currently purchase
carbon credits, the best time to begin is right now.

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Carbon Credit Definition | Environmental Defense Fund | Methane Capture
September 26, 2008
I Can Save The Earth Sweepstakes from Simon & Schuster and Eco-Libris Can Help Inspire the Next Generation just as Audubon did Over a Century Ago
Helping Youngsters Utter The Words I Can Save The Earth

Eco-Libris is a wonderful organization. Striving to bring the youngest
generation closer to the joys and edifications of literature while planting
trees at the same time, Eco-Libris represents the future of brick and mortar
publishing.
Publishing giant Simon & Schuster has been part of the problem, though, failing
time and again to embrace low-impact printing methods and recycled paper. Now,
Simon & Schuster has engaged with Eco-Libris to herald the launch of its new
publishing arm, Little Green Books, a delightful concept. The good news doesn’t
stop there. You guessed it! The launch of Little Green Books coincides with a
literature contest, this time for children.
Over the course of the last 6 weeks, I have shared with you two posts about
literary contests sponsored by conservation charities,
Defenders of Wildlife and
Environmental Defense. Now, we have a third: I Can Save The Earth!
What a great title!

It is a documented fact that youngsters learn difficult concepts such as
computing and multilingualism much faster than adults because their neural nets
are in developmental stages. Instilling in them the urgency of naturalism and
the need to combat global warming also is most effective at young ages.
I commend Eco-Libris and Simon & Schuster for their I Can Save The Earth contest
and encourage you to share with all the children you know that they have the
chance to submit to the contest until December 1. You’ll find all of the details
at
ecolibris.net/littlegreenbooks.asp

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Eco-Libris | I Can Save The Earth | Simon & Schuster
September 29, 2008
Auto Rickshaw Could Be Solution to Transportation Challenges of Decaying Cities

Newer does not always mean better. As a movie buff, I know this to be true.
Still, there are other areas in which humanity’s progress truly improves upon
the ways in which we used to do things. As regards personal transportation,
especially in large cities, the first decade of the new millennium has produced
mixed results. On the one hand, we have the Prius and Segway, both evolutionary
leaps in the right direction. On the other hand, we’ve had the pervasion of
sport utility vehicles (SUVs) on every continent.
As we seek to move ever more people and merchandise, we must find ways which
consistently are better. No doubt you know by now that the
Interstate Traveler is a great solution and I am pleased to inform you that
it draws closer to breaking ground with each passing day. However, it cannot be
everything to everyone. So, in order to solve all of the world’s ills in the
realm of transportation, we need multiple solutions. Some, as above, will be
modern; others will be retro.
Given the depth of the problem of air pollution and its march toward suffocating
levels in most of our largest cities, urgency informs us that we should embrace
whatever works so long as we keep our eye on the ultimate prize of 100% clean
transportation. Luckily, by embracing assorted solutions in order to keep
progress moving, we can solve problems of congestion at the same time.
Vehicles which are powered through the burning of fossil fuels operate at their
dirtiest when idling and when first started. Congested roads cause thousands if
not hundreds of thousands of dirty engines to run at their dirtiest for many
hours a day every day. Naturally, this situation leads to smog and respiratory
ailments for the people unfortunate enough to live in congested cities.
Traffic gridlock also places a large strain on municipal infrastructure due to
fender benders and road surfaces which exceed their designed load factors. A
vicious circle begins because cities with clogged streets spend too much money
filling potholes and deploying traffic police and hence have inadequate funds to
invest in mass transit systems.
The auto rickshaw may be an old solution to a very modern problem, however. In
the second part of this thread, I will elaborate.

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Air Pollution | Auto Rickshaw | Smog | Transportation
October 1, 2008
Permeation of Auto Rickshaws throughout Streets of Decaying Cities Could Supplant More Expensive Transit Solutions

The depth of the world’s air pollution and transportation problems is such that
we need to embrace reasonable solutions wherever we find them, even if they are
short-term remedies. It’s just that simple. The auto rickshaw, long a staple of
urban transportation in many of our largest cities, has the potential to
contribute greatly to our quest for permanent solutions.
Consider, it already is a popular means of metropolitan transport. Because its
construction can be a combination of components both new and used from a variety
of sources, there are fewer entrenched manufacturers to convince to build the
machinery. Arguably best of all, since most of the vehicles have owner-operators
who are interested in steady profits and cleaner air, engaging them to become
part of the solution is relatively easy.
That’s why Tata Motors, one of the largest auto manufacturers in the world, is
engaging the auto rickshaw marketplace with full force. Now with a voice just as
loud as that of Ford and Chrysler, Tata Motors has realized that the future of
its profit margins comes in affordable transportation. This also is the reason
that local governments in India and elsewhere are awakening to the need to
formalize an auto rickshaw-based transportation system, especially in those
places where there is little or no funding for large infrastructure improvements
such as bus rapid transit and light rail.
Where the auto rickshaw becomes really interesting is in the move away from
fossil fuels. The first and arguably easiest step is toward clean-burning
natural gas. Still a fossil fuel and thus a contributor to global warming,
natural gas makes sense as a very short-term modification because it tends to be
more plentiful than petroleum fuels and the engine modifications needed to use
it in an auto rickshaw are relatively minor. Ethanol, hydrogen and/or ultra
capacitors for running on electricity would be far better choices but also much
more complex and expensive.
Naturally, this global warming expert knows that fossil fuels must become a
thing of the past if we are to save the planet from ourselves but victory will
not occur in one giant leap. It will be gradual. Our daily goal must be to
accelerate the changes but perfect cannot be the enemy of good. The auto
rickshaw is good because it is better than many alternatives but not perfect.
For now, that suits me just fine.

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Air Pollution | Auto Richshaw | Global Warming | Metropolitan Transit | Tata Motors | Transportation
October 3, 2008
LocalHarvest.org is a Locavore’s Ally in the Quest to Reduce Food Miles and Fight Global Warming

The concept of reducing food miles in order to fight global warming is a
somewhat controversial topic within the environmental community. Measured
globally, it makes sense that transporting food from one nation to another for
consumption can help fight global warming if production and shipping methods are
highly efficient in the exporting nation and grossly inefficient in the
importing nation.
Of course, such an approach also provides the luxury of having many types of
produce in season during all 12 months of the year. My point is this: importing
food from another nation because we cannot reform the production methods in our
own is a harmful concession not unlike the American practice of
shipping electronic waste to China where it can be dumped in environmentally
sensitive areas without repercussions.
Put another way, since we all must fight global warming together, we all must
become locavores, people who take into account the distance our food traveled
when making our retail purchases.
Nutritional science has evolved to the point that we all can feed ourselves
adequately during all 12 months of the year consuming food which is grown or
produced locally. The definition of local in this case is about 100 miles. I
encourage you to adopt this mentality while at the supermarket or green grocer.
Of course, since many of us go so far as to drink bottled water which is
shipped from the other side of the world, the move to 100% local food cannot
occur overnight. I don’t expect immediate results from you and would like to
recommend a very valuable tool to assist in the step-by-step process of going
green by going local.
LocalHarvest.org is a wonderful website which assists consumers in calculating
food miles and finding local vendors who offer the items they need which are
grown or produced within a reasonable geographic distance. You can feel
confident in using the free service as a key starting point in coming to grips
with just how far your food travels. I maintain that local is better and I have
a feeling that you will come around to my way of thinking after visiting
LocalHarvest.org

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Fight Global Warming | Food Miles | Global Warming | LocalHarvest.org | Locavore
October 6, 2008
Repurposing of Abandoned Mines a Fitting Response to Coal’s Immense Contribution to Global Warming

Despite what many political candidates and incumbents espouse during election
years,
there is no such thing as clean coal. That being said, the immense
contribution to global warming of the mining and burning of coal has the
potential to be offset to a certain extent. To be clear, what I am about to
share with you in no way addresses mercury hotspots or other mercury-related
issues which arise from our reliance on coal.
Coal mines often contain byproducts which in some cases we capture and in other
cases we vent into the atmosphere. Methane gas in a common example and,
tragically, its ubiquity in mines is a leading cause of sudden disasters in
mining communities. The geological history of our planet is one of the main
reasons that the methane is present. The gas was created and compressed over
eons of planetary evolution and then trapped beneath the surface. Slicing into
the Earth’s crust to extract the coal can allow the methane to escape.
If we think of mines as rudimentary tombs, the potential for repurposing becomes
an intriguing concept. After all, if the Earth’s crust was solid enough and
strong enough to create and retain billions of BTUs of methane, might it not be
possible to use this tomb concept to store other substances? Indeed it can and
sequestration is the operative word!

Environmentally speaking, we should desist all coal mining today, right now as
you read this. For a variety of reasons, that won’t happen so let’s make the
best of a dirty situation. The same politicians who love to blather on about
clean coal also are enamored with the concept of carbon sequestration as a means
of fighting global warming. The hard science behind such positions indicates
that it can help but is very, very far from being a panacea.
Nevertheless, the sequestration of carbon in mines can be an important stop gap
measure which I support, mostly for sentimental reasons since it was the bitumen
and coke previously located in the mines which brought us the climate crisis of
the new millennium. What more logical place to store some of the byproducts is
there?
In my next installment, I will share with you an encouraging yet distinct
repurposing of abandoned mines. It does not sequester carbon directly but can
result in significant decreases in the use of fossil fuels, having a similar net
effect.

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Abandoned Mines | Coal | Global Warming
October 8, 2008
Aquaculture in Abandoned Mines May Hold Key to Low-Carbon Synergies in Food Production
Last time,
I told you about repurposing abandoned mines for carbon
sequestration. While better than leaving them as useless crevasses, this
approach has a new rival, aquaculture. You may be wondering how this could work.
As it turns out, in some places it is highly effective.
One of the greatest impacts on the planet caused by global warming is shifting
weather patterns, especially precipitation. This is the main reasons that Mount
Kilimanjaro will be free of its permanent snow pack very soon. Fortunately, some
places continue to have adequate rainfall throughout the year. One such location
is the mountainous terrain of West Virginia, a spot, not coincidentally, with
many abandoned mines.
The rainfall in West Virginia often accumulates in the mines. Luckily, the state
of some of the mines is such that the water is suitable for raising fish with
the only technical need being of circulating and purifying the water on a
regular basis.
HOW ABOUT THAT!
The situation gets better, too. Because the large bodies of water are located
deep underground, the temperature is fairly constant throughout the year and
there is very little sunlight, which means that they are suitable for raising
species of fish which grow naturally in the Arctic Ocean!

This wonderful practice is very real and occurring today. Ponder the
possibilities! Appalachian aquaculture allows many of the most popular species
of fish to be harvested much closer to most of North America’s urban population
centers without endangering scarce natural stocks. What’s more, by growing
millions of pounds of fish every year in close proximity to cities, carbon
emissions are reduced greatly since much less fuel is consumed in the process.
TALK ABOUT A WIN-WIN!
Needless to say, I am very excited about aquaculture in abandoned mines and
can’t think of a better way of repurposing these scars on the face of the Earth.
It represents real progress and a delightful departure from the old ways of
doing things!

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Abandoned Mines | Aquaculture | Carbon Sequestration | Global Warming | Weather Patterns
October 10, 2008
Success of Green Jobs Now Nationwide Day of Action Points to Clean Energy Future
Green Jobs Benefit Everyone Who Breathes

I would like to congratulate Van Jones and the members of his coalition for the
broad success of the inaugural
Green Jobs Now Nationwide Day of Action. The gleeful passion with which the
message of Green Jobs Now was received is further proof that citizens of the
industrialized world are receptive to the notion that embracing a sustainable
future does not mean suffering a reduction in quality of life.
Of long standing in the green jobs community is the wonderful organization the
Apollo Alliance. Named for a grassroots initiative to call upon the President of
the United States to declare a national initiative for clean energy just as John
F. Kennedy did in launching the American space program, the Apollo Alliance
gains strength with each passing day. Now that a pattern has emerged of
announcements of groundbreaking renewable energy projects, including the massive
wind farm off the Atlantic Coast of New Jersey (unveiled just a few days ago)
the message of the Apollo Alliance is at the cusp of achieving critical mass.
For this reason, it is eminently appropriate that the Apollo Alliance has
launched version 2 of itself, The New Apollo Program. Complete with
compelling quotes and multimedia content, the New Apollo Program strikes me as
containing the ideal blend of a pro-jobs, pro-environment, country-first group of
themes.
Here are the key points:

1) Rebuild America Clean and Green
2) Make It in America
3) Restore America’s Technological Leadership
4) Tap the Productivity of the American People
5) Reinvest in America
Strong words! Best of all, even though it is targeted right at all levels
of government in the United States, the strategy and tactics of the New Apollo
Program can be copied in any nation.
Surf on over today to
ApolloAlliance.org to learn more.
Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Apollo | Apollo Alliance | Green Jobs | Green Jobs Now | New Apollo Program | Wind Power
October 13, 2008
Carbon Cap Video Contest from Environmental Defense Fund Provides Important Outlet for Creativity in Fight Against Global Warming
A Picture Could Be Worth A Thousand Tons Of Carbon
Here at Keyboard Culture, I utilize repetition sparingly and only for dramatic
effect. Indeed, I almost never exceed 3 parts in a series or posts on a
particular topic. The greatest exception was my
Global Warming Loser series back in May. During the second half of this
year, though, I have engaged in an accidental series on environmental contests,
as in who can write the most clever poem or story about the environment.
This was never planned but I am deeply gratified to leverage the broad
readership of this blog to disseminate vital information. The
Environmental Defense Fund already has been featured here for another
contest and the deadline for that one has not yet past
You can read more here but this latest offering from Environmental Defense
has the potential to change another whole demographic group and I just had to
share the details with you.
First a quick explanation of the topic...

In previous threads, I have told you about
carbon credits. In essence, they allow us to pay money to use clean
practices elsewhere as a replacement for the carbon which we produce through
daily living. They are not the cure for the disease which is global warming.
However, much like fighting malaria, they are an important tool in bringing down
the suffering until we don’t need medicine anymore.
Carbon caps are the next logical step. They are a self-imposed limit on carbon
emissions which can be utilized by companies, government bodies, entire
industries or people. Whereas carbon credits merely place us on the path to
recovery, carbon caps are the cure. Both approaches cause us to be aware of our
carbon emissions but carbon caps limit our production of carbon, a key
difference.
Well, carbon particles in the air are invisible except in the smoggiest cities.
They are, to most people, an abstraction. So, how do we communicate such an
ethereal concept to people in a persuasive manner which compels them to care
about their carbon emissions and take steps to reduce them permanently? That’s
where the Environmental Defense Fund enters the picture once again!

A leader among environmental non-profit organizations the world over, the
Environmental Defense Fund is running yet another contest, this time for video
or graphic submissions which convey a simple point about a solution to the
greatest cause of global warming, the use of petroleum products for energy.
Way to go, EDF!
The content does not have to be produced in a fancy software environment like
Illustrator or shot on a professional soundstage in order to be considered a
valid entry. The message is the key so if you have a creative bent, enter today.
The URL with all of the details is
http://edf.org/page.cfm?tagID=27811
Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Carbon Cap | Environmental Defense | Global Warming
October 15, 2008
Explosion in Ubiquity of Mobile Telephones Has Potential to Expand Individual Awareness of Carbon Emissions Thanks to Carbon Diem Software
Can You Hear Me Now?

Back in January, I shared with you the importance and convenience of
cell phone recycling. Discarded mobile phones are a growing source of land
and water pollution and the associated reclamation industry is trying to keep
pace. Now, let’s approach the environmental impact of mobile telephones from a
different angle.
With each passing day, mobile phones become more popular, not just in the
industrialized world but most everywhere because of the relatively low expense
of adding cellular infrastructure to population centers. Naturally, charging all
of these devices can lead to a great increase in carbon emissions because they
consume a great deal of electricity whereas conventional corded telephones use
little if any mains current. The problem is compounded by the fact that
old-fashioned bridge rectifier (wall wart) power supplies consume mains current
even when the phones to be charged are disconnected from them.
In short, while mobile phones have added significantly to quality of life for
nearly a billion people around the world, their penetration as a consumer device
has caused a marked uptick in carbon emissions. Enter the ingenious software
program for calculating carbon emissions from travel!

Except when traveling in outer space, a device which is enabled to access the
satellite-based Global Positioning System (GPS) can indicate where its owner is
most anywhere on Earth. Since average folks are unaware of how much carbon they
emit when they travel, why not offer a program for their mobile phone which
crunches the numbers for them? The concept is simple but the folks at Carbon
Diem deserve all the credit for their invention.
Already having received numerous awards and entry into the business incubation
program of the European Space Agency, Carbon Diem is just the sort of
technological solution to global warming which I love to feature here. So, if
you have a mobile phone or would like to learn more, just visit
CarbonDiem.com
Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Carbon Diem | Carbon Emissions | Global Warming
October 18, 2008
Roving Chemical Equator Points to Role of Wind Currents in Regulation of Smog Patterns
The Intercontinental Smog Express
I told you recently about the awful reality of the
North Pacific Gyre, an informal oceanic garbage dump which is caused by
casual dumping of solid waste at sea and along the world’s shorelines and formed
by planetary wind patterns and water currents. Larger in area than the
continental United States, the North Pacific Gyre is as large a stain on the
face of the Earth as the unspeakable loss of tropical rain forests on most every
continent.
Sadly, it turns out that there is something of an atmospheric cousin to the
North Pacific Gyre, known affectionately among climatologists and meteorologists
as the Chemical Equator. Confined to a range of latitudinal boundaries, the
Chemical Equator is a vast pocket of dirty air which shifts throughout the year
with monsoon winds but remains confined to the Intertropical Convergence Zone –
a belt of low-pressure air which circles the Earth near the equator.

Driven by Hadley cells, the same results of solar radiation on the atmosphere as
give us jet streams, trade winds and subtropical deserts, these cells occupy the
intersection of the oceanic and atmospheric patterns of each hemisphere.
Strangely enough, this chemical equator generally is dirtier in the north
because the land mass north of the Equator contains millions more people than
the south and thus millions of additional sources of air pollution.
What strikes me the most is that smoggy metropolitan and industrial areas have
an effect so vast that it can be measured on a global scale. Now, thanks to the
fine work of the Natural Environment Research Council in the United Kingdom and
Clean Up The World in Australia, it is possible for each of us to see with
amazing accuracy just where the results of the air pollution which we create
will be trapped in the sky and rotated as the planet spins on its axis.
That’s right, through the power of Google Earth, we can see where the dirty air
which we caused is located. Give it a try. You may find the results quite
compelling. I know I did. Just visit the interactive map at
activities.cleanuptheworld.org

Fomenting the Triple Bottom Line
Corbett Kroehler
Photocredit: sealevel.jpl.nasa.gov
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Air Poluition | Chemical Equator | Global Warming | North Pacific Gyre | Smog
October 20, 2008
Citibank Proves Profitability of Going Green with Paperless Initiative
During my first few weeks as a founding expert here at Keyboard Culture, I wrote
that the quest to go green in the consumer marketplace (and thus score an
important victory in the battle against global warming) necessitates
two key steps:
1) Enabling consumers to create their own demand for green products and
services; and
2) Making the effort cultural

Simply stated, the environmental community faces something of a chicken-and-egg
scenario in going green but market leaders such as Citibank are helping advance
the dialog through broad efforts such as paperless initiatives. Operating in a
manner which encourages customers and vendors to obtain their account statements
exclusively over the Internet and pay their bills in the same manner, we can
chip away at entrenched practices.
I am somewhat embarrassed to share that despite my passion for environmental
causes, I resisted paperless statements from Citibank and other financial
providers for many years. Because I also work in the information technology
field, I had just as many technical reasons as I did emotional ones but it
wasn’t until I had been an Internet power user for nearly a decade that I went
fully paperless with my monthly bills.
The good news is that most financial services providers now offer paperless
options, not always for the same reasons but the results are the same. Just look
at the results which Citibank achieved with its credit card customers in the
first 18 months of its cultural shift toward 100% acceptance of paperless
statements:
• 1.8 million trees planted
• 6,800 trees saved thus
• helping make 14 national forests greener
Citibank is far from perfect, persisting in dirty lending practices to resource
extraction projects in emerging nations (and we must continue to advocate for an
end to such loans). Nevertheless, there can be no denying that customers of the
credit card division of Citibank are experiencing a cultural shift, one which
helps expand their comfort zone with respect to paperless billing statements and
thus making them more open to doing business the same way with their electrical
utility or their local tax directorate or other entity with whom they conduct
commerce.
I commend Citibank and encourage its peers to emulate the mission statement
listed below. It constitutes a very solid beginning for one of the world’s
largest financial services institutions.
"We’re on a global mission. Citi is committed to directing $50 billion over
the next 10 years to address global climate change through investments,
financings and related activities to support the commercialization and growth of
alternative energy and clean technology among the clients and markets it serves,
as well as within its own businesses and operations."
Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Citibank | Global Warming | Paperless Initiative
October 22, 2008
EcoDriving USA Helps Millions of American Drivers Green Their Time Behind the Wheel
Despite important gains in energy efficiency through the Energy Star program,
Americans cause more air pollution per capita than their counterparts in most
every other nation. As consumption patterns shift, the lead position in this
ignominious category may change but what is unlikely to alter anytime soon is
the love of the personal automobile on the highways and byways of the United
States.

Even after suffering through more than a year of record petroleum prices, much
of American popular culture is steeped in the driving experience since Yankees
invented the mass production automobile and because of our pioneering spirit.
However, since Americans produce 25% of the world’s pollution and 40% of that
comes from transportation, we will not tackle global warming in a meaningful way
until we learn to harness sustainable locomotion.
Fortunately, government bodies, business groups and blocks of citizens are
taking steps to help everyone drive in a manner which is economically and
environmentally sound – or at least better than the old ways. A leader in the
campaign to help Americans be more green is the Alliance of Automobile
Manufacturers with its EcoDriving USA campaign.
Comprised of 9 of the world’s largest automakers, the Alliance of Automobile
Manufacturers has gained significant traction, pun intended, in helping drivers
understand that embracing sensible driving and maintenance practices is easier
than they may think.
The EcoDriving USA website has several handy features which make it easy for
drivers to go green, or at least clean up their act, including a flyer with more
than a dozen tips in the categories of driving practices and maintenance
practices.
My favorite part, though, is the endorsement of the campaign by high-profile
individuals, including several governors. Greening the American roadway will be
no easy task but the EcoDriving USA campaign from The Alliance of Automobile
Manufacturers represents a commendable first step which I am happy to recommend
to you. Even if you do not live in the United States, you can benefit from much
of the information contained at
EcoDrivingUSA.com
Point your web browser there today!

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Air Pollution | Alliance of Automobile | EcoDriving | Energy Efficiency | Global Warming
October 24, 2008
Browser Search Tool from FightGlobalWarming.com Makes Your Web Browser Part of the Solution
It goes without saying that without the Internet, you would not be reading these
words. Hence, this environmentalist has a vested interest in seeing the backbone
of the Internet remain up to the challenge of the huge increases in traffic and
content which occur every day. Microsoft is a leader in maintaining a stable
Internet but not without a cost to the planet.
With innovative programs such as Microsoft
has implemented in order to reduce the impact of the hardware and energy
needed to provide for Internet stability, the impact is mitigated but not
enough. Hence, it is up to each Internet user to be part of the solution.

Purchasing carbon offsets is a good way of helping but now there is an easy
way to do more at absolutely no cost to you. The good folks at
FightGlobalWarming.com have made available a search tool for your browser which
allows you to submit a portion of the revenue from each of your Web searches.
It’s a simple process which is compatible both with the Firefox and Internet
Explorer web browsers. Just download it, install it and use it whenever you
conduct a search on the Internet. That’s it! Every time your search results
generate revenue, FightGlobalWarming.com will receive a portion.
The URL is
http://www.fightglobalwarming.com/page.cfm?tagID=29325

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Carbon Offsets | FightGlobalWarming.com | Global Warming
October 27, 2008
Florida Moves Decisively to Join Green Energy Efforts Elsewhere in America

Since the beginning of scientific awareness of global warming, initiatives to
reverse the climate crisis have carried with them a political charge, sometimes
partisan but always controversial. However, numerous factors have aligned to
chip away at the status quo and October has proved to be a watershed month in
the move to bring the Sunshine State not only on par with such places as
California and New York in investing public monies in green energy projects but
trying to leapfrog ahead of them.
During a Columbus Day meeting of the Gainesville City Council, in the heart of
the town which hosts the University of Florida, an unprecedented proposal for a
feed-in tariff was announced. Designed to allow customers of Gainesville
Regional Utilities (GRU) to install photovoltaic systems for a guaranteed return
per kilowatt hour, if enacted, the proposal would be the first of its kind in
the United States and exceedingly rare around the world.

This stunning development, while encouraging, was only one of two gigantic
announcements from government bodies during the same week. Two days after the
GRU announcement, the Governor’s Action Team on Energy & Climate Change
published its phase 2 report on how the climate crisis affects Florida as well
as an appropriate action plan. It contains 50 separate policy recommendations
and a separate suite of other recommendations as guidance to the Florida
Department of Environmental Protection in its development of a regulatory,
market-based cap-and-trade emissions limiting program. Amazing!
You can read the entire document at
FlClimateChange.us
In light of the political climate in Florida, the recommendations of the
Governor’s Action Team deserve an extra layer of accolades. I congratulate
everyone involved for a job well done and look forward to assisting in the
implementation of the policy recommendations. Likewise, the GRU board of
directors deserves a round of applause from each of us for its bold proposal to
advance solar energy in the United States!
Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Green Energy
October 29, 2008
United We Stand Expo Fitting Successor to Green Earth Expo
When Jim Griffin and I created the
Green Earth Expo, our vision was to bridge the gap between environmentalism
and consumerism, to act as a nexus in which consumers who want to go green can
meet vendors with green products and services who need more customers.
We hit the mark!
The Green Earth Expo was a successful culmination of the vision, as evinced by
the feedback we received from exhibitors. Several of them told us that the
quality of visitor which we attracted to the event was among the most receptive
to their message they had seen in recent memory.
That made me smile!

In terms of our overall impact on commerce in the United States and around the
world, though, the results of the Expo were middling. So, my good friend Jim
Griffin has taken the vision which he and I originally conceived in a telephone
conversation in February of 2007 and built upon it. The result is the United We
Stand Expo, slated for August of 2009 in Washington, DC.
Jim’s move from Orlando to Washington is based on what I like to call version 2
of our vision for effecting real change in the green movement and it is based on
a quest to create green jobs not unlike the good deeds of
Van Jones and the Apollo Alliance.
Next time, I will share with you a telephone interview which I conducted with
Jim in which he describes the United We Stand Expo and how it fits within the
new partnership which he helped to form, Project Green America.
Fomenting the Triple Bottom Line
Corbett Kroehler
griffin photo: Julie Copeland
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Green Earth Expo | United We Stand Expo
October 31, 2008
Interview with Jim Griffin, Cofounder and Managing Partner of Project Green America and United We Stand Expo

In this 20-minute interview with my good friend Jim Griffin, we discuss Project
Green America and the
United We Stand Expo in depth as well as the role which the Interstate
Traveler Hydrogen Superhighway will play in his landmark activities.
Enjoy!
Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Project Green America | United We Stand Expo
November 3, 2008
Review of Retote Recycled Shopping Bag from Target and TerraCycle

In May of this year, I shared with you the very exciting story of the
Retote recycled shopping bag from Target and TerraCycle. The vision
underlying this innovative product and cultural catalyst inspired me for many
reasons. Now, as I’ve been in possession of the bag for some time and had a
chance to use it, I’d like to report to you from the perspective of a consumer.
The nifty, red Retote bag is the fifth in my collection of alternative sacks for
groceries. I continue my practice of refusing bags altogether during better than
90% of my visits to the supermarket and other retail establishments but find
myself in need of a secure carrying environment from time to time. I like the
Retote the best and not just because it is made from recycled bags. The Retote
is very sturdy and sends a loud message: recycling works!
I had to wait more than 3 months to receive my voucher for the free bag in
response to the promotion in Newsweek Magazine but the delay lost its bitterness
as soon as I took possession of my Retote. It is sturdy and downright fun to
use. Best of all, the red handles fit in my clenched fist very comfortably.
Can I, in all candor, tell you that the Retote is better than every other
reusable cloth or plastic sack on the market? No but it makes the loudest
statement. In fact, the tag on the inside explains the mission of the Retote
very nicely.
It took a combination of ingenuity and technology to create the Retote bag.
By collecting your used Target plastic bags, we can fuse them together to
produce these innovative, reusable totes. Target and Terracycle are teaming up
on ways everyone can renew, reinvent and recycle. That's Design For All!
The promotion for free Retote bags is long since passed but the bags themselves
remain for sale at your local Target store. The style bag which I received sells
for $6. I highly recommend it. The capacity of the bag is about 15% larger than
other bags sold at such places as supermarkets and drug stores but somewhat
smaller than the reusable bags at Whole Foods (which also make a nice
statement). Still, the Retote is my favorite and I hope that you will join me in
creating a new craze.

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Recycling | Retote | Target | TerraCycle
November 5, 2008
Temperatures 9 Degrees Fahrenheit above Normal and Continuing To Rise, Catastrophic Effects Imminent
Back in July,
I posited an ice-free arctic during the summer of 2009. We came very close
in 2008 but how can I be certain that it will occur next year? The reasons are
all around us. At the top of the list is the fact that the ambient temperature
within the Arctic Circle right now is 9 degrees Fahrenheit above normal!

The great ice shelf of Greenland continues not only to melt but accelerate in
velocity of loss. In fact, the trillions of gallons of fresh water which are
pouring into the Arctic Ocean and surrounding seas from Greenland and other ice
shelves are causing enormous shifts in oceanic salinity factors. This is
not good!
As a journalist, I will not ask you to envision a future based on a science
fiction movie. However, in May of 2004, Fox released a film which was science
fiction at the time but has become more of a documentary. It is The Day After
Tomorrow and I exhort you to rent it on DVD or Blu-ray immediately. Why? The
horrible devastation inflicted on humanity, which makes the special effects of
the film so compelling, is spawned in large part by huge shifts in oceanic
salinity factors.
Guess what is happening right now, today, as you read this?
My friend, we have been living on the environmental equivalent of borrowed time
for about 30 years and the bill is about to come due. We all must take action
and the excuses of uncertainty become more ridiculous with each passing moment.
To learn what you can do to help abate the climate crisis, visit one of my
favorite websites:
FightGlobalWarming.com
Fomenting the Triple Bottom Line
Corbett Kroehler
photo courtesy of NOAA
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Arctic Temperatures | Global Warming | Ice Caps Melting | Polar Ice Caps
November 7, 2008
Plot of The Day After Tomorrow Informs Debate over Viability of Tidal Wave Power
Last time,
I told you about the alarming spike in mean temperature in the Arctic. I
recommended that you watch the 2004 film The Day After Tomorrow. I hope
that you have done so because I am about to use a plot spoiler to make a very
important point.
A great many catastrophes occur in the aforementioned film but the bulk of the
story is dedicated to the fact that a new ice age sets in within the span of a
few days, preceded by the flooding of New York City. The instant deep freeze is
caused by bore holes which open in the atmosphere, fissures which allow the icy
cold of space to travel dozens of miles into our home, reaching the surface of
the Earth.

The holes are facilitated in part by the rapid deceleration of our major ocean
currents, including the North Atlantic Oscillation. This rapid deceleration is
caused by broad, sudden shifts in salinity factors of our oceans. What could
cause such shifts? How about cataclysmic melting of our polar ice caps? Yes,
that would do it. And what, pray, tell, is happening today, as you read this?
Our polar ice caps are melting at a rate even the loudest soothsayers of doom
failed to predict just a few short years ago.
Now, I realize that you don’t come to my blog to read the worst-case scenario.
So, allow me to brighten your day. The news is not all bad. However, I had to
share some of the gloom with you in order to drive home a key point about tidal
wave power. You see, in our quest to combat global warming, we must harness in a
safe and sustainable way every source of renewable energy we have. Even if we
poison and overfish our oceans so badly that they become lifeless, they still
can help us but we must use them in the right way.
There are two schools of thought in the renewable energy industry when it comes
to the best way of harnessing the motion of the oceans for electricity. The
first school advocates the use of submerged propellers which are spun by
currents. They claim that their way is better because the currents are swift and
consistent. The second school advocates the use of buoys, either fully or
partially submerged, because the oceans are in constant motion.
Neither school can claim the irrefutable argument but one offers the better
choice. Next time, I’ll share the reason with you.

Fomenting the Triple Bottom Line
Corbett Kroehler
photo courtesy of NOAA
credit: Oregon State University
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Polar Ice Caps Melting | Renewable Energy | Tidal Wave Power
November 10, 2008
Is Tidal Wave Power Superior to Harnessing Ocean Currents for Renewable Energy?

OK, so we have a debate between advocates of tidal wave power and advocates of
harnessing ocean currents to provide us with clean, renewable energy. Who’s
right? Well, there are advantages to both approaches but only one will serve us
reliably for the long haul. It is tidal wave power. The reason is frightening
but also very simple.
As I have shared previously, right now, in the final quarter of calendar
year 2008, the acceleration of the climate crisis is sounding environmental
alarms on every continent. The worst of the worst is happening and at a pace
which outstrips the estimates of some of humanity’s best minds. The ultimate
consequences are known only in part. One of them, though, will be the shifting
and/or destruction of ocean currents. We don’t know precisely how bad the
situation will become but we do know that ocean currents will change
dramatically in the next few years.

How does this relate to harvesting tidal wave power? The answer could not be
more clear: the tides are caused mostly by the moon and its orbit around the
Earth, which also is in constant motion. That is why high tide does not occur at
the same time every day. That is why the sunset is not the same color every day.
The list of effects goes on.
Ocean currents, on the other hand, are caused mostly by wind patterns and the
planet’s hydrologic cycle, precipitation patterns and the way fresh water is
distributed and stored through precipitation patterns. So, as I have explained
previously, if global warming will cause ocean currents to change, does it make
sense to install submerged turbines to be propelled by currents which move?
Put another way, tidal wave power will be with us so long as we have a moon – an
arrangement which is not affected by the burning of fossil fuels, deforestation
or overfishing. So, there you have it. Harnessing tidal wave power is not
without its environmental consequences, such as to mangroves and other natural
coastal real estate, but once constructed, tidal wave pattern systems make sense
as a long-term source of clean, renewable energy. This environmentalist, on the
other hand, cannot support the quest for ocean currents to power our cities
because those currents are about to become errant – or just plain vanish.

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Renewable Energy | Tidal Wave Power
November 12, 2008
Innovative Reforestation Projects Can Help Cure Desertification in Africa and Around the World
Reforestation Projects Mean Clean Air And Less Global Warming
We are just one installment shy of my 100th podcast here at Keyboard Culture. As
my readership numbers continue to rise and the breadth of the subject matter I
cover continues to increase, I strive harder and harder to bring you topics
which cover material unlikely to be found elsewhere.
The Interstate Traveler Hydrogen Superhighway is a technology which I have
mentioned and illustrated more than any other because of the variety of ills it
can cure. Initially, its inventor, Justin Sutton, recipient of the Sir Isaac
Newton Award from the American Computer Science Association, was content to tell
the world about the infrastructure and transportation challenges it solves.
As an environmentalist, I, of course, was elated by the number of green
characteristics which the Interstate Traveler brings. Now, in commemoration of
my 100th podcast, I have conducted the third installment in my interview series
with Justin Sutton because his organization has adopted a much more forward
stance on two of the top methods of reversing the climate crisis which humanity
has available, energy efficiency and reforestation. Before sharing the interview
with you, though, I’d like to provide some background information on why we need
to embrace energy efficiency and reforestation.
Before the Industrial Revolution took hold, the majority of the production of
oxygen on this planet took place in our forests. Sadly, that important role of
our vast arboreal regions makes the wood in the trees very dense and suitable
for conversion into structures. The loss of forests has accelerated to such an
extent that we now rely mostly on our great prairies and vast oceans for fresh
air and they are under increasing strain with each passing day.

The best way to assure clean air for every living thing on the planet and begin
to reverse global warming is to restore our once immense forests to their
previous grandeur and organizations such as the 10 Billion Acres Project are
working to do just that. However, because we have altered the hydrology of our
planet through the same destructive practices which leveled the forests, we no
longer have the option of planting seedlings on vacant land and simply hoping
for the best. We must take a methodical approach.
The Interstate Traveler Hydrogen Superhighway can assist with such an effort, as
Justin Sutton explains in the forthcoming interview, but we needn’t wait for the
system to be built. The good people at Tree Nation have a very practical
approach to replanting forests in harsh areas and they are meeting with great
success in Africa. I highly recommend that you surf on over to
http://www.tree-nation.com
to have a look at what they are doing and consider making a contribution. Once
you have done that, return here to learn about how the Interstate Traveler can
assist the United States and the world with energy efficiency, including the
elimination of high-tension power lines.

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Desertification in Africa | Reforestation Projects
November 14, 2008
Energy Efficiency, the Keystone in Global Warming Action Plans, at the Core of the Interstate Traveler Hydrogen Superhighway
Superconducting Cable Means Fewer Electrical Towers
This is it, my 100th podcast! Can you feel the excitement? I’d like to pause for
a moment to thank the creators of Keyboard Culture and my fellow experts here in
the community. Together, we form a powerhouse and make a real difference in
sharing wisdom with our readers. After more than a year of posts and 100
podcasts, let’s circle back to the reason for the existence of my corner of
Keyboard Culture, the quest to reverse global warming.
The simplest, fastest and arguably easiest way of reversing the growth of
greenhouse gas emissions which cause global warming is a swift move toward
energy efficiency. This means turning off the lights when we leave a room,
setting the thermostat on our climate control systems a degree or two out of our
comfort zone and maintaining our cars in proper working order with well inflated
tires. However, those steps only will bring us part of the way. For real energy
efficiency to happen, we need to overhaul the way we generate and transmit
electricity.
If that weren’t enough, we must contend with a crumbling infrastructure which
cannot keep pace with current demand – let alone provide reliable service for a
growing population. The Interstate Traveler Hydrogen Superhighway can assist us
with these challenges because it has at its core a very high capacity electrical
transmission core and the Interstate Traveler Company does not want any money
from taxpayers or the utility companies to build it.
So, not only will construction of the Interstate Traveler improve the capacity
and reliability of America’s electrical grid but it will facilitate
decentralized generation and lend itself both to heightened national security
standards for energy and greater energy efficiency, thus helping to fight global
warming at the same time.
Be sure to return here for the next installment when I provide you with my
22-minute telephone interview with Justin Sutton in which we cover energy
efficiency and reforestation, the other exciting initiative which comes with a
bonus from building the Interstate Traveler Hydrogen Superhighway.
Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Energy Efficiency | Global Warming | Interstate Traveler
November 19, 2008
Interview with Justin Sutton Focused on Energy Efficiency and Reforestation with Interstate Traveler Hydrogen Superhighway
NOTE: Audio for this post is accessible at the end
In commemoration of my 100th podcast, I have provided you with introductory
threads about the unique attributes of energy efficiency and reforestation as
the best means to combat global warming. Last time, I laid out for you the fact
that
the Interstate Traveler has components of both, including through recent
additions to the solar-powered hydrogen rail initiative.
Now, it’s time to hear from Justin Sutton in his own words. As follows is the
abridged textual version of my third interview with this genius. At the end of
the text, you will find the audio player to hear the telephone exchange in its
entirety.
Mister Sustainable: Even under ideal conditions, high-tension wires lose
10% or more of the current flowing through them to heat and other
inefficiencies. How efficient will the conduit cluster inside the Interstate
Traveler Hydrogen Superhighway be for transmitting high-voltage electrical
service?
Justin Sutton: The Hydrogen Super Highway, or HyRail for short,
hosts a redundant set of what is known as high-temperature super conductor
cables, or HTSCs. They are called “High-Temperature” super conductors because of
the unique metallurgy that enables super conducting properties at the
temperature of liquid Nitrogen which is about -196 degrees Celsius – pretty is
pretty cold stuff – but not nearly as cold as liquid hydrogen which is -252
degrees Celsius. The breakthrough innovation of HTSC was the creation of the
unique metal that works at liquid Nitrogen temperatures, which has enabled the
development of cables that can be charged with liquid Nitrogen and installed
into conduits like our conduit cluster. Until this new metal was developed, the
only way a super conduct could be made was in a laboratory using liquid Hydrogen
which was next to impossible to make into a cable. These cables have the ability
to distribute a massive amount of electrical energy with nearly zero resistance
which enables the power companies to save the energy that is lost in traditional
high-tension lines. What is more, the use of HTSCs enables the distribution of
lower voltage which reduces the coronal discharge, or ambient electromagnetic
energy the can light up florescent tubes at a distance.
Mister Sustainable: In his Pickens Plan, noted energy trader T. Boone
Pickens advocates the broad adoption of wind power in the United States. Many
leading environmental organizations have fallen in behind him but at present,
the American electrical grid has several large gaps in areas which are ideal for
the construction of wind power. Can construction of the Interstate Traveler
Hydrogen Superhighway along all 54,000 miles of Eisenhower expressway alleviate
this problem and provide an electrical pipe for the gigawatts of wind energy
which will come online in the next decade?
Justin Sutton: Yes! The National HyRail, which refers to the
Hydrogen Super Highway built along the Eisenhower Interstate Highway network,
can provide more than just the ability to distribute the power from wind farms.
The National HyRail can buffer and store the energy produced until it is
demanded by the customers our on the national energy grid. Even more beneficial
to the Pickens Plan, the Conduit Cluster has the ability to provide a massive
pipeline to store and distribute Natural Gas and other viable fuels to feed
market demand as we transition away from fossil fuels in the coming decades.
Mister Sustainable: One of the greatest challenges facing the growth of
the American economy is the need for new corridors for high-tension power lines
through areas which already are populated. Can the Interstate Traveler eliminate
the need for new power lines and/or eliminate existing lines?
Justin Sutton: Yes! The HyRail can certainly provide the
distribution capacity demand of today’s market on into the future. Even more
exiting, the HyRail system of systems creates a financially viable method to
replace existing high-tension lines with a safe and resilient elevated rail that
can distribute power down the established corridors while enabling the valuable
real estate to become safe for public use. This will enable the power
distribution companies to not only save money by reducing the energy losses to
next-to-nothing, but also reap the benefits of safe and desirable land corridors
for housing, shopping and entertainment.
Mister Sustainable: An aspect of the fight against global warming which
receives inadequate attention is reforestation, the replanting of trees in order
to sequester carbon naturally and help the atmosphere regulate temperature. A
leading advocate of reforestation is the United Nations, including the
Intergovernmental Panel on Climate Change. Under the auspices of the United
Nations, the 10 Billion Acres project has begun to gain traction and its
overarching vision includes a concept known as the Grand Arbor. You recently
launched the Grand Arbor Carbon Sequestration Program within the Interstate
Traveler Company. Would you elaborate on this, please?
Justin Sutton: The Grand Arbor Carbon Sequestration program is
a very important program, perhaps the most important for the future of our
global climate change issues. It has been known to science and historians that
human activity has brought about the destruction of billions of acres of forests
world wide over the last 500 years. This has created a terrible imbalance in the
carbon/oxygen cycles of the natural ecosystems and, sadly, has destroyed the
unique habit of countless species that are now extinct. The Grand Arbor Carbon
Sequestration program employs the HyRail to create a constantly flowing supply
of water to replant millions and millions of acres of trees in places where they
have not stood for hundreds of years.
Beyond that, it is known that desertification has rapidly increased with the
Sahara and the Gobi marching forward and relentlessly overwhelming once viable
agricultural land. The Grand Arbor will not only enable the sequestration of
millions of tons of carbon in the form of natural vegetation, but will also
reclaim parched landscapes for future generations of people to enjoy an
agricultural system that will work relentlessly for hundreds of years into the
future.
Mister Sustainable: Another exciting project of yours is the Hydroponic
Traveler. In addition to supplying desolate areas with an agricultural corridor,
I understand that the Hydroponic Traveler can sequester about 24 tons of carbon
per year for each mile of rail. Wow! How will this be achieved?
Justin Sutton: Yes, the Hydroponic Traveler is the key to
halting the terrible desertification of lands that had once supported hundreds
of thousands of people. As the core technology of the Grand Arbor Carbon
Sequestration program, the ability to deliver Hydroponic grade solutions will
enable the fortification of soils, and the creation of new compostable soils in
areas that are parched and dry.
Listen Free Here
Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Hydrogen Superhighway | Interstate Traveler | Interstate Traveler Hydrogen Superhighway | Reforestation
November 21, 2008
Reforestation May Be Fastest Way to Reverse Global Warming
In my interview with Justin Sutton, the award-winning inventor of the
Interstate Traveler Hydrogen Superhighway spoke at length about reforestation
and the vast quantities of carbon which can be sequestered and desertification
which can be reversed through reforestation. He also explained how much energy
efficiency stands to be gained by supplementing and ultimately replacing
outmoded high-tension electrical transmission lines and towers with the
superconducting conduit which runs through the heart of his high-speed rail
system.
Since energy efficiency and reforestation are touted in the environmental
community as the best means of reversing the global climate crisis, which is
better? Well, that's a trick question because we can and must embrace both
approaches because they most certainly are not exclusive of one another.
However, enquiring minds are left with the question of out-and-out superiority.
My expert opinion is that neither is better because each carries ancillary
benefits. Nevertheless, if you wish to choose one as the main method you
support, reforestation would be a most worthy selection.
Forests perform many vital functions in nature over and above the sequestration
of carbon.
They help shatter damaging wind patterns. They help regulate rain patterns.
They provide important habitat. They help rivers and streams remain healthy
environments for fish and other aquatic wildlife.
Energy efficiency, of course, helps everyone use less energy, which reduces
pollution, reduces utility bills, reduces pressures on real estate and
environmentally sensitive lands for the siting of new power plants and helps
people learn about the environmental consequences of living with modern
conveniences and amenities.
In the end, then, we can see that energy efficiency and reforestation come with
ancillary benefits but both need an army of grassroots advocates. You'll be
welcome in either camp or both.
Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Global Warming | Reforestation
November 24, 2008
Are Sustainable Christmas Trees the New Holiday Trend in 2008?
Sugarplums and Monocultures

Much like always obtaining a plastic bag when making a retail purchase, buying,
mounting and decorating a fir or spruce tree during the month of December is a
tradition for millions of people. I find Christmas trees to be among the most
festive aspects of the holiday season each year. So, don’t worry, I will not
advocate that we dispense with them. However, there are important steps we can
take to choose sustainable Christmas trees so as to minimize the damage to the
environment, especially in light of the importance of maintaining our global
tree canopy as I have explained many times.
The first and most significant question is that of a natural tree or a plastic
one.
As I shared back in January, the plastic Christmas tree in the Kroehler
household is decades old and shows its age. Nevertheless, through simple
mathematics, we know that literally dozens of natural trees have been left alive
because we have an artificial tree. So, this alternative to natural trees is
better if you can reuse it for many years.
If you are compelled to use the real thing, aim for an organic tree. Unlike
organic food, which focuses mostly on the lack of pesticides,
organic/sustainable Christmas trees are grown in diverse forests, rather than
the other way which often takes wooded areas with a variety of tree species
growing on them and flattens them in favor of growing a single type of tree.
While better for the air than chopping down trees and never replacing them, this
method of growing Christmas trees in the absence of all other species, known as
a monoculture, is hard on the environment.
You see, Christmas trees which are allowed to grow and thrive in the forest
perform an important role in the environment, just like other trees. They
provide shade. They fertilize the soil. They retain water and deflect wind and
rain-born erosion. The list of benefits to the environment goes on. That’s why
organic/sustainable Christmas trees are so important and why you should consider
investing the effort in finding a vendor who sells them rather than
factory-style arbors.

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Sustainable Christmas Tree
November 26, 2008
Hurricanes and Other Wind Storms Increasing in Strength and Number
The Answer is Blowing in the Wind

The growing frequency and intensity of hurricanes is a very personal issue for
me. My wife Catrin and I were very lucky to survive the repeated onslaughts of
killer storms in Central Florida since moving here in 1992, not just hurricanes
but tropical storms and tornados. Alas, a good friend of ours was not so lucky.
Indeed,
Nonnie Chrystal took the desperate hurricane-borne heartbreak which her family
suffered just a few years ago and turned it into a beautiful monument to
conservation and low-impact living with Florida’s Showcase Green Envirohome.
What do memorably horrible storms with names such as Katrina and Ike bode for
the future? Well, the National Oceanic and Atmospheric Administration, NOAA,
part of the government of the United States, has concluded that the frequency
and intensity of large storms are growing. Is there a hidden meaning in that
statistic, however? After all, 2005 has been the most active year in terms of
large storms in recent memory, with a total of 28, yes, 28.
Well, the Gulf Coast of the United States will need years to recover from
Hurricane Ike. The point here, is that wind storms in this age of global
warming can alternate between increased strength and frequency. One year, we can
have 28 storms but only a few of them mammoth in scope. Then, other years, such
as 2008, we can have one-third fewer storms but several of them killers, such as
the succession of
Felix, Gustav and Ike this year.
It is this whipsaw between killer size and rapid-fire events which is arguably
the most frightening aspect of what we have done to this planet. If, in
pondering this simple yet profound reality, you are not moved to trepidation, I
encourage you to take a hard assessment of the degradation to our planet. If we
can have billion-dollar wildfires in California while simultaneously just a few
hundred miles to the north vast areas are flooded from unseasonable
accumulations of rain and snow and then observe all of this in the same year,
something is very, very, wrong.

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Global Warming | Hurricane | Hurricane Gustav | Hurricane Ike | Hurricane Katrina
November 28, 2008
Proposed Maldives Evacuation Alarming to All Island Nations
Mohamed Nasheed is the new president of the Indian Ocean archipelago of the
Maldives. He has taken office at the tail end of an opportunity to plan for an
inevitable national emergency. Rising seas fueled by global warming are poised
to render his tropical paradise uninhabitable and ultimately erase it from our
maps.
This is no joke!

Now, here is my message for all of my readers as well as global warming
skeptics. President Nasheed is not basing his call for an evacuation plan on the
belief that his country is about to submerge for millennia. He is basing it on
simple facts: we can measure the number of inches which the world’s seas already
have risen in recent years and we know how many trillions of gallons of water
are pouring out of our polar ice caps and alpine glaciers. The need to evacuate
the Maldives in the next few years is a matter of statistics.
So, to everyone relying on the “La-La-La, I Can’t Hear You!” approach to the
global climate crisis, allow me to pose a question: when does it end? How
compelling must the evidence be for you to believe? I realize that some people
are hopeless. Some people could find themselves riding in Dorothy’s cottage as
it flies to the Land of Oz and still deny that spontaneous levitation is
possible but we are not talking about some fantasy here. This is real.
So, if you have adopted the methods of carbon-neutral living which I advocate,
good for you, now, tell a friend! If not, there’s no time like the present.
Through the power of carbon credits, my wife Cat and I have lived carbon-neutral
since 2005 and we are within striking distance of carbon-negative status in
2009. We still have a comfortable existence. We still drive. We have a large
television set. We still travel by air. Yet, we have a very small net carbon
footprint which is about to vanish. If we can do it, so can you.
Get with the program! Your human brethren on the thousands of inhabited
islands of the world need our help!

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Maldives Evacuation
December 1, 2008
Radiative Forcing Key Concept in Airline Carbon Offset Program from CarbonFund.org

In a few weeks, I will venture to the frozen north of my home state, Maine, to
attend my sister’s wedding. It is sure to be a joyous time for all. jetBlue will
be my airline of choice because of its competitive fares, extended legroom coach
seats and non-stop service between Orlando and the largest city in Maine,
Portland.
In preparing for the flight, I examined my options for a carbon credit so that
the net contribution to global warming of flying more than 1,000 miles each way
will be a net zero. Since jetBlue has partnered with CarbonFund.org, I knew that
I would like what I saw when I visited the special page on CarbonFund.org to
offset my trip. I was very pleasantly surprised and that’s no easy feat for
someone who has lived carbon-neutral since 2005.
If you have read my blog for any time, you know that I just love
CarbonFund.org. This very fine organization achieves much. In fact, one of
its claims to fame is that it now offsets more carbon than some nations produce
each year. Good for them! However, even though superb offerings from
TerraPass.com and others in the transportation sector make it easy for travelers
to offset their driving and flying, a key aspect of such products was missing
until now, radiative forcing.
“Radiative what?” you may ask. The concept is quite simple, even if we seldom
ponder it. Aircraft spend the bulk of their time aloft at cruising altitude,
roughly 7 miles above the surface. Up there, the effect of carbon emissions is
more pronounced because the carbon particles have less chance to dissipate
before floating to the top of the atmosphere. Worse still, because one product
of the combustion of jet fuel is water, clouds are formed artificially, clouds
laced with carbon particles and greenhouse gases, a noxious brew.
The ultimate result is that their contribution to global warming is roughly
double that of driving even when comparing carbon emissions pound for pound
because the dumping occurs so close to the sensitive layers of the atmosphere
which are damaged by the carbon. Hence, those of us who travel by air need to
break ourselves of a habit. When we purchase carbon credits, we must use a
website which gives us the option of factoring in radiative forcing.
CarbonFund.org does.
Worried that it’s too complicated versus using a convenient service such as
TerraPass.com? It’s not. You merely need to adjust for the fact that you can
purchase credits which include the extra damage of radiative forcing through the
jetBlue offset page of CarbonFund.org irrespective of the airline you fly. Just
check the box labeled radiative forcing and you’re all set.
And the cost? If I had used TerraPass.com for my trip to Maine, I would have
paid roughly $10 to offset the roundtrip flight. By including radiative forcing,
the price more than doubled but I will sleep easy on the flight knowing that
both the carbon and its altitude have been offset.
To learn more and to employ an accurate offset of your next flight, visit
carbonfund.org/jetblue
I promise you’ll be glad you did.

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Carbon Offset | Radiative Forcing
December 3, 2008
Campaign to Reforest America from Plow & Hearth and the National Forest Foundation

Despite years of neglect and budgetary shortfalls from the federal government,
the national forests, monuments and parks of the United States are the envy of
the world. Launched by the late President Theodore Roosevelt, the United States
Park Service and its sister agencies control vast swaths of environmentally
sensitive lands and waters which serve many purposes, to purify air and water,
to provide habitat for wildlife, including endangered species, and for
recreation.
Public lands controlled by the United States Department of Defense serve the
additional purpose of national security through buffering population centers and
simulating hostile environments for training exercises. With so much land under
permanent protection by the federal government and similar quantities held by
state and local governments, one would think that there would be more than
enough trees to go around during the fourth quarter of every year when millions
of Americans acquire firs, pines, spruces and other evergreens to decorate their
homes for the holidays.
Indeed, for much of the 20th Century, when the tradition of trimming a Christmas
tree became widely popular, no tree shortage existed. Now, though, as we are
poised to enter the second decade of the 21st Century, shortages are chronic.
The simple fact is this, between the harm to forests caused by global warming
and the acceleration of unsustainable logging practices around the world,
decorators now compete with paper mills for lumber.
We are in a downward spiral and on track for a collision in which the world’s
forests collapse from abuse.
What should environmentalists do?
Well, I have written about
the benefits of sustainable Christmas trees, including plastic trees.
However, we all can and must do more. That’s why I support the Campaign to
Reforest America. Administered by the National Forest Foundation, a key ally to
the United States Forest Service, the Campaign to Reforest America is all about
replanting our forests.
Since the people’s Christmas tree, the large arbor which adorns Washington, DC
each year, always is from a national forest, Bitterroot in Montana in the case
of 2008, it is fitting that we focus on their efforts during the holiday season.
The good news doesn’t stop there, though. Catalogs are a huge source of
deforestation in the United States and around the world and far too few catalog
companies have any concern about their role in this global tragedy. Crate &
Barrel is different, though. Dedicating a fixed percentage of revenue to
reforestation, Plow & Hearth is part of the solution and has taken a very
forward and public position about its responsibility to replant the trees which
are felled to produce its catalogs.
I commend Plow & Hearth for its corporate responsibility in being a lead
participant in the Campaign to Reforest America and encourage you to consider
patronizing this organization for your last-minute holiday shopping or at any
time during the year. You can learn more about the specifics of Crate & Barrel’s
role in the Campaign to Reforest America at
http://www.plowhearth.com/about/reforest.asp
If you would like to make a financial contribution to replant trees this holiday
season directly, without making a purchase, the National Forest Foundation
maintains a convenient website to do just that. The URL is
https://app.etapestry.com/hosted/NationalForestFoundation/PlowandHearth.html

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Campaign to Reforest America | National Forest Foundation | Plow & Hearth
December 8, 2008
White Vinegar Can Be Clean Method of Deicing Your Windshield (As Well As a Delicious Condiment)

I have lived in Florida since 1988 and spent my formative years in Northern New
England. However, I was born in southeastern Pennsylvania and lived there for my
first ten memorable years. In fact, I lived in the heart of Amish country. The
wonderful Harrison Ford film Witness represents the bucolic beauty of the
region most admirably.
Every autumn, during the annual fair, which we called farm show, two local
delicacies were enjoyed by thousands of people, including this author: buttered,
fried bread dough and fresh-cut French fries topped with salt and vinegar. Yum!
Until my parents dared me to try white vinegar on my French fries, I was content
with the McDonalds method, lightly browned with a moderate amount of salt. Once
I savored a steak fry with the skins and doused in white vinegar, reversion was
impossible. Too lazy to cook them for myself, as an adult I am able to enjoy
this rare delicacy all too infrequently.
Besides as a condiment, though, few people have much use for vinegar. Well, it
turns out that it can be very helpful during this time of year, as a deicing
agent for automobile windshields. No, really! Most people use chlorine- or
glycol-based deicing agents because they are effective yet inexpensive.
Unfortunately, they also are bad for the environment.
How, though, could something as simple as windshield deicer contribute to global
warming? The answer is not readily apparent but needs to be considered. When
used on thousands of windshields during winter months, literally millions of
gallons of deicer can wash downstream and ultimately gather in our oceans, where
it is toxic to sea life. Our oceans are an indispensible ally in our fight
against global warming because they produce oxygen. However, it is the tiny
plants living in the oceans which produce the oxygen and they are killed by
artificial deicing agents.
So, as you battle with keeping your windshield free of ice during the morning
hours this winter, consider the natural alternative, a simple solution of 50%
white vinegar mixed with water and sprayed on your windshield when you park your
car for an extended period. The oxygen-producing creatures of the world’s oceans
and I thank you!

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Deicing | Global Warming
December 10, 2008
Surface Temperatures Over Land Masses Showed Second-Warmest October Ever Recorded

Since the very beginning of this blog in the summer of 2007,
I have warned about rising temperatures. Given that my corner of this blog
community is labeled Keyboard Culture Global Warming, this should come as little
surprise. At the risk of tooting my own horn, it likewise should come as little
surprise that my prognostications and warnings continue to point to a steady
flow of bad news.
A few weeks ago, we received the latest round. The
National Oceanic and Atmospheric Administration, NOAA, has determined that
surface temperatures over land during the month of October were the
second-warmest ever. Yes, this is more bad news.
It begs two questions:
1) What are the short-term ramifications?
and
2) What can this alarming statistic teach us about the planet’s reaction to our
continued and accelerating emission of greenhouse gases?
I’ll answer in reverse order.
The atmosphere of the Earth is self-regulating. If it weren’t, the constant
assault of solar radiation and assorted other galactic pollutants would cook us.
The planetary regulatory mechanism relies on various components, including the
ozone layer, the oxygen-producing qualities of the oceans, the oxygen-producing
qualities of forests and prairies and the carbon-sequestering qualities of
plants.
Human behavior since the Industrial Revolution has thrown a monkey wrench
into that mechanism. Now, we have stripped the gears and the only way of
repairing the damage is to rebuild the machine. Until we do, the atmosphere will
behave as if it has several screws loose and stripped gears.

As for the short-term ramifications, the effect of atmospheric stripped gears
will be further volatility in the weather. The most obvious manifestations will
be sudden, unseasonable storms, bringing flooding, hail, hurricanes and other
such phenomena.
How should you respond? Well, I keep pounding on the theme of buying carbon
offsets. In my next post, I will begin a series on various offerings to help you
purchase carbon offsets from CarbonFund.org and protect areas which are vital to
the self-regulating mechanism of our atmosphere with the Wild Places program
from the Sierra Club.
Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Warmest October
December 12, 2008
What Was Your Carbon Footprint in 2008? CarbonFund.org Has Flexible Options to Offset It
Reduce What You Can, Offset What You Can’t

Since the United States is a world leader per capita in greenhouse gas emissions
which cause global warming, the statistic of 24 tons of carbon generated per
year per capita is a powerful one. Now, I get just as jolly during the holiday
season as anyone but with the news about global warming worsening month by
month, I would be negligent if I didn’t encourage all of my readers to embrace
carbon offsets once the buzz of Christmas and New Year’s has passed.
So, have you taken the time to calculate how much carbon you generated in 2008?
If not, there’s a set of handy carbon calculators which I highly recommend at
CarbonFund.org

Once you have calculated the number, there’s another key point to ponder.
Unless, like me, you lived carbon-neutral during 2008, you must offset your
carbon emissions. If you have followed my work here for some time, then you know
that I endorse and use several services to purchase my carbon credits. Lately, I
have covered CarbonFund.org with growing intensity because of the impressive
manner in which the company innovates. The subject of today’s post merely is the
latest.
The hustle and bustle of the holiday shopping season makes it easy to forget the
volume of pollution involved. In a previous post, I mentioned
The Story Of Stuff, a wonderful online movie which I give my highest
recommendation. The most important theme of that landmark creation is that the
true environmental expenses of modern life are hidden in the industrialized
world.
When we factor in the enormous pressures toward materialism which come with the
holiday shopping season, we strip away decades of natural resources from the
planet in the course of just a few weeks’ time. As if that weren’t bad enough,
we leave a trail of waste which winds up in such places as dumps and landfills
as well as smog in our skies and hundreds of tons of carbon in the upper
atmosphere.
What can you do? Offset the damage.
Even if your gifts all have been opened, you can purchase Holiday ClimateTags
from CarbonFund.org These nifty virtual gifts make it possible for you to offset
some or all of the carbon emissions caused by your celebration of the holidays
and the entry price point is quite low, just $10 for an entire ton.
Visit CarbonFund.org today and purchase one or more Holiday ClimateTags. You’ll
feel jolly when you’re done.

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Carbon Footprint | Global Warming
December 15, 2008
Sierra Club Targets Four Areas of Natural Splendor for Urgent Protection – You Can Fight Global Warming by Supporting Them
Great Gifts That Help Protect The Wild
As a life member of the Sierra Club, I know that I am somewhat biased toward
that organization’s programs and initiatives. The Wild Places program is no
exception. Nevertheless, even if I were not a member and former leader of the
Sierra Club, I would recommend the Wild Places program to you because of its
goals and approach.

The Wild Places program has chosen four areas of natural splendor, all under
varying degrees of protection from the United States government and jeopardy
from the same. They are the Giant Sequoia National Monument, the Arctic National
Wildlife Refuge, Yosemite National Park and Acadia National Park. I feature them
here in part because protecting them also means fighting the effects of global
warming on account of their function within large natural systems, botanical
systems in particular.
I could go on for hours about why each of these needs to be preserved in
perpetuity but the special section of the Sierra Club website does it quite
well. Visit
SierraClub.org/wildplaces
and consider a donation today. Purchasing carbon offsets is very important but
through the Sierra Club Wild Places initiative, you can purchase a tangible
piece of the planetary mechanism which gives us clean air to breathe and clean
water to drink. I can’t think of a better way to start the new year than by
keeping wild places wild.

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Sierra Club
December 17, 2008
With Genesis Forest Project, Hyundai Motor Company and CarbonFund.org Merge Social Carbon Methodology with Climate, Community and Biodiversity Standards to Fight Global Warming
In the industrialized world, transportation accounts for about 40% of air
pollution and emissions of greenhouse gases, including carbon. Since automobiles
remain a growing trend within the industrialized world, they are a great concern
to everyone fighting global warming. Naturally, I am convinced that the
Interstate Traveler Hydrogen Superhighway is the best solution because it is
clean but does not ask people to sacrifice car ownership.
I am equally convinced, however, that the only viable solution to reversing the
global climate crisis is one in which cars are clean to manufacture, maintain
and operate. Hyundai Motor Company, in partnership with CarbonFund.org, has
vaulted into the pole position among the major automakers with its commitment to
the Genesis Forest Project. This insightful initiative is key in Hyundai’s
corporate commitment to offset 100% of the carbon emissions caused in 2009 by
the manufacture of every car in the Genesis line sold in the United States,
estimated at 3,000 vehicles.
Wow!

The good news continues, too. Hyundai will encourage its customers to contribute
to the Genesis Forest Project in Brazil thus offsetting the operation of their
cars. I congratulate Hyundai Motor Company for its bold step and CarbonFund.org
for facilitating the online carbon calculator and other tools which allow
Hyundai drivers to be greener.
I am equally pleased to share with you the fact that the Genesis Forest Project
is no mere carbon sequestration site. Nay, it is a very progressive wildlife
preservation project in the Cerrado region of Brazil, classified as a
biodiversity hotspot. What’s more, the project embraces the Social Carbon
Methodology.
What is that, you may ask? Here is a quote from SocialCarbon.com...
The Social Carbon Methodology uses a set of analytical tools that assess the
social, environmental and economic condition of communities affected by
projects, and demonstrate through continuous monitoring the project’s
contribution to sustainable development.
In other words, when Hyundai offsets the carbon from its operations, it does not
simply preserve habitat or replant trees, which would be good steps on their
own. Instead, they engage with the local populations to create green,
sustainable jobs, teaching the residents there how to earn a living through
protecting their surroundings rather than slashing them. The chart below
explains with visual impact just how the social benefits of clean operations
intersect and are proportional. It is from the Araguaia Settlement community,
one of the projects of the Ecológica Institute, creators of the Social Carbon
Methodology.
In my next post, I will share with you the significance of the Climate,
Community and Biodiversity Standards in the Genesis Forest Project.

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Fight Global Warming | Genesis Forest Project | Global Warming | Social Carbon
December 19, 2008
Encouraging Role of Climate, Community and Biodiversity Standards in Genesis Forest Project
Confronting Climate Change. Helping Communities. Conserving Biodiversity.
Last time,
I told you about the Genesis Forest Project. I continue grinning from ear to ear whenever I ponder the broad ramifications. Then, I
factor in adherence to the Climate, Community and Biodiversity Standards of ClimateStandards.org and nearly do a cartwheel. After many years of apathy
toward global warming by most members of the business community, the climate
crisis is gaining significant traction.
ClimateStandards.org is an alliance of key polluters, environmental advocates
and researchers including such big names as British Petroleum, the Nature
Conservancy and the Center for International Forestry Research (CIFOR).
Together, this alliance has created the Climate, Community and Biodiversity
Standards. An impressive set of methodologies which evaluate land-based carbon
mitigation projects in the early stages of development, the specific
requirements call for participants to:
• Identify projects that simultaneously address climate change, support local
communities and conserve biodiversity;
• Promote excellence and innovation in project design; and
• Mitigate risk for investors and increase funding opportunities for project
developers.
What a powerful combination!

Naturally, I advocate strongly for everyone to embrace energy efficiency as my
wife and I have and then purchase carbon credits for the rest. However, as our
choices among carbon credit providers grow, we now have a layer of protection
against substandard or myopic projects which sequester carbon but do little to
assist local communities, create green jobs or foment innovation in the
low-carbon economy.
Even if you do not own a Hyundai Genesis, you can offset the carbon emitted by
your driving through Hyundai’s partnership with CarbonFund.org in which the
Genesis Forest Project is the recipient of the proceeds of offsets purchased.
That project adheres to the Climate, Community and Biodiversity Standards of
ClimateStandards.org making the entire project a deep, lovely hue of green.
Keep at it, folks! You’re doing great!
Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Genesis Forest Project
December 22, 2008
Mississippi Alluvial Valley Ideal Location in Continental United States to Launch VW Forest

“The Mississippi Alluvial Valley (MAV) represents the historic floodplain and
valley of the lower Mississippi River. The MAV was once a 24.7 million acre
complex of forested wetlands interspersed with swamps, cypress-tupelo brakes,
scrub-shrub wetlands and emergent wetlands.”
– Ducksunlimited.org
The birthplace of the mass production automobile and subsequently the Big 3
automakers was along the northern tier of the United States, in what we now call
the Rust Belt. As more foreign manufacturers have brought production of their
cars onto American soil, they have favored the Southern section of the country,
particularly the Southeast.
While much of North America was wooded before European settlers arrived, no
region has suffered worse deforestation during the last century than the
Southeast. One of the healthiest regions of the Southeast used to be the MAV. It
still has thriving pockets but mostly has a degraded environment.
Covering portions of Alabama, Arkansas, Illinois, Louisiana, Mississippi,
Missouri and Tennessee, the Mississippi Alluvial Valley is a huge area with a
major role to play in regulating our climate. Since cars are a major source of
damage to the environment, it is fitting that many of the world’s cleanest cars
now are being manufactured in and around the MAV.

Now, to bring us more encouraging news, Volkwagen has partnered with
CarbonFund.org to create the VW Forest in and near the Tensas River Wildlife
Refuge in northeastern Louisiana. This is no mere planting of trees. It is a
planned forest with arborists collaborating to maximize the benefits of carbon
sequestration and habitat preservation.
Part of the Volkswagen Zero Carbon Project, I would like congratulate the VW
leadership for its forward position on reforestation with the VW Forest. Since
the automaker’s homeland of Germany also needs extensive reforestation, it is
appropriate that some of the wisdom of those efforts is being applied to the
United States in general and the Mississippi Alluvial Valley in particular.
This may well be the new meaning of Fahrvergnügen!

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Mississippi Alluvial Valley | VW Forest
December 24, 2008
Practice of Mountaintop Removal Mining Slowly Ebbing

I spend quite a bit of time here on Keyboard Culture Global Warming on coverage
of deforestation. Some deforestation is relatively benign, part of the natural
growth of the global population. Much of it, however, is industrial and
grotesque, with vast areas felled seemingly overnight and nothing but ugly open
space without a whit of nature left standing.
Since clear cutting has not been common practice in the more enlightened
industrialized nations for some time, many of us have no grasp on how
devastating it can be. On the other hand, because strip mining remains somewhat
prevalent, especially in areas with geological deposits of uranium, we can
recall our emotional reaction to the enormous wounds on the landscape left by
that ugly practice.
Mountaintop removal mining is to forests what strip mining is to glades and
prairies – to be avoided with vigor. How do we stop mountaintop removal mining,
though? Government bans, of course, are vital and I have high hopes that
President Barack Obama will reinstate the bans which his predecessor loosened.
However, another avenue is to convince banks to stop financing projects which
engage in mountaintop removal mining.
Citi is an example of a bank which is making large strides in saving forests but
which still invests in projects which practice mountaintop removal mining. Back
in October,
I told you about the superb reforestation project which Citi has undertaken.
My praise for it has not changed. However, the arithmetic is inescapable.
Mountaintop removal mining destroys trees with great rapidity and the landscape
where trees can be replanted. No amount of investment from incremental programs
such as Citi promotes can undo such damage. Only the cessation of mountaintop
removal mining can do that.
I call on all investment banks which fund such mining projects to mend their
ways as a new year’s resolution. To learn what you can do to help stop the
forest carnage, visit
ILoveMountains.org

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Mountaintop Removal Mining
December 26, 2008
Congratulations to Appalachia! Bank of America Imposes Stringent Guidelines on Financing for Mountaintop Removal Mining
Last time, I told you about mountaintop removal mining and the role of
investment banks in funding it. A counterpart in the financing of forest carnage
is Bank of America, roughly the same size in terms of assets under management as
Citi. The good news is that Bank of America has mended its ways. While the
environmental community will need to remain vigilant, the moment is ripe to
congratulate BofA and all residents of Appalachia for this important victory.
Of course, it would not have happened with many hours of thankless hard work
from true environmental pioneers such as the members of the Rainforest Action
Network, Appalachian Voices and their allies. My hat is off to you, friends!

Naturally, when these fearless groups began their peaceful demonstrations and
non-violent protests, BofA resisted with its last ounce of strength. As so often
is the case, such as with Citi, the senior management and board of directors
were so insulated from reality and content to focus on quarter profit reports
that they could not see the obvious truth that destroying Purple Mountain’s
Majesty for a few measly dollars does not constitute good corporate stewardship.
That they came to the correct conclusion is praiseworthy and reminds me of
similar victories almost ten years ago over the office supply giant Staples.
Rainforest Action Network and many of its friends had won a victory from Office
Depot to introduce a minimum blend of recycled fiber content into all of its
paper products sold by the ream but Staples resisted. Its senior management
stonewalled, ignoring requests for public comment and deflecting accusations
that it didn’t care about the environment. However, when some of its stores were
subjected to leafleting and peaceful demonstrations which damaged the firm’s
public perception, the corporate posture changed quickly and Staples suddenly
took on a leadership position in the numbers and types of recycled paper
products it offers.
These are the types of victories in which the environmental community must
invent in this new century. We receive more bad news about the climate crisis
most every week and our forests are key to sequestering some of the carbon which
we have dumped and continue to dump into the atmosphere. For this reason, recent
victories such as the new lending policy from Bank of America make me smile. I
leave you with an excerpt from the new Bank of America coal policy...
“Bank of America is particularly concerned about surface mining conducted
through mountaintop removal in locations such as central Appalachia. We
therefore will phase out financing of companies whose predominant method of
extracting coal is through mountaintop removal. While we acknowledge that
surface mining is economically efficient and creates jobs, it can be conducted
in a way that minimizes environmental impacts in certain geographies.”

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Mountaintop Removal Mining - Bank of America
December 29, 2008
Revive a Rainforest Campaign from SaveBioGems.org Offers Convenient Gifting Opportunities Anytime
My first foray into environmental activism came not from the Sierra Club but
SaveBioGems.org, a wonderful section of the website of the Natural Resources
Defense Council.
SaveBioGems.org takes many of the most pressing environmental issues and focuses
them on specific action items for its members, actions which generally consist
of outreach efforts such as writing to elected officials, newspapers and other
news outlets and their friends, encouraging them to do likewise.

SaveBioGems.org has many important victories to its name and recently it turned
its track record of success toward reforestation in the tropics, beginning with
Costa Rica. Reforestation of tropical zones is among the most effective ways to
combat global warming because tropical forests grow significantly faster than
temperate forests. For the proof, just consider the bamboo tree, which often
grows as fast as conventional turf grass (but to stalk heights of up to 100
feet!).
Better still, in its first large-scale reforestation project, SaveBioGems.org
has chosen to work with an innovative local partner, the Tropical Agricultural
Research and Higher Education Center in Costa Rica. Not only will this important
alliance provide volumes of crucial information about how best to replant
tropical forests but it will virtually assure success since the forest will be
located on the property of the Tropical Agricultural Research and Higher
Education Center.
The good news doesn’t stop there, though. The Revive a Rainforest campaign
allows you to purchase a tree for just $10, either for yourself or as a gift.
Doing so not only will combat global warming but it will contribute to the body
of knowledge of how to reforest the world in the fastest, safest and most
environmentally beneficial manner.
To learn more or to purchase a tree, please visit
SaveBioGems.org/costarica

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Revive a Rainforest | SaveBioGems.org
December 31, 2008
WattzOn.com Provides Personalized Approach to Energy Consumption
OK, so I repeat the message of carbon credits and carbon offsets regularly but
let’s be candid. How practical is it for people to live carbon-neutral as I do?
Well, I maintain that it’s quite easy but will admit that the task can be
daunting at first. After all, it’s nigh on impossible to live in the
industrialized world and not produce an excess of carbon versus a bucolic
existence.
Might it be helpful to reduce the chore of determining one’s carbon output to
something more manageable, at least at first? Yes, indeed, it would. So, today,
I’d like to tell you about a wonderful new website from a wind power firm,
WattzOn.com

While it is vital that we understand that most all of our choices, from the
types of food we buy to the number of hours we spend in front of the television
to how fast we drive our cars, affect our carbon footprint. However, in general
terms, the easiest way for most of us to begin to grasp how to reduce it and
still live a meaningful, comfortable existence lies in our energy footprint.
That’s why WattzOn.com is such a wonderful website and why it won Business Week
Magazine’s best idea of 2008. That’s a very significant achievement and I add my
applause to this important accolade.
The website is very easy to use and I encourage you to do so immediately. I will
leave you with the telling quote from the WattzOn.com homepage.
“Climate change is a global problem but it’s individuals who will create the
solution. WattzOn gives you tools to track your energy consumption, compare it
to others’ and understand its consequences in order to discover how to reduce
your role in climate change.”
Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Energy Consumption | WattzOn
January 2, 2009
Wonderful New Commercials from ThisIsReality.org Reinforce Absence of Clean Coal Technology
Being a vanguard is a melancholy experience from time to time, particularly when
political allies of the environmental community campaign on the notion of saving
American jobs and fighting the climate crisis simultaneously by embracing clean
coal technology. Since I have affirmed very clearly that
there is no such thing as clean coal, I went through about 6 months of
relying essentially on my own convictions while candidates in the American
political system spouted their guff.

Now, the election is a distant memory for most and we are left with reality.
Clean coal is a myth. Could it become reality some day? Environmentalists can
argue the point. My take on it is simple: in order for coal to be clean, we
don’t merely have to scrub our smokestacks. We must mine, process and transport
coal with no environmental impact. Can that be done? Yes, I suppose that it can
but under those restrictions, coal loses its economic edge over renewable
resources.
So, when Al Gore’s fine organization, the Alliance for Climate Protection,
unveiled its new initiative last month, ThisIsReality.org, I grinned like
the Cheshire Cat. The first commercial on ThisIsReality.org does a very
effective job of explaining how clean coal technology looks and I encourage
you to visit the website today. After you have watched the commercial, be sure
to join the mailing list. ThisIsReality.org is a most welcome ally to my mission
to convince the world of the absence of clean coal technology.

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: ThisIsReality.org
January 7, 2009
Earth Class Mail Eases Burden of Postal Waste Stream in United States
As you stow your holiday decorations and resume normal life for the new year,
have you considered recycling your greeting cards? Year after year, the ability
of the recycling industry to convert the assorted materials which we discard
into useful alternatives grows.

They have a fairly good handle on most types of metal in the waste stream as
well as polystyrene, paperboard, moderate to heavy plastic and newsprint. One
area which remains largely unaddressed is writing paper and its cousin,
long-grain paper for printers. Indeed, each year billions of tons of such
products enter the waste stream as single-use garbage and end up in landfills.
Correcting this deficiency is a big job and many players in the recycling
industry make great strides on a regular basis. Even if they perfect the
technology, though, gaining broad consumer participation will be a task equal to
or greater than solving the technical issues. A key way of accomplishing this
task, though, will be to focus people on the pounds of paper they receive every
week in the mail.
As the world moves closer and closer to a paperless existence, it’s easy for
us to forget that millions upon millions of trees are felled each year in order
to provide fiber for paper production. Those trees will do us much more good
remaining in the ground where they can sequester carbon, regulate local
temperatures, reduce atmospheric wind sheer, purify water and house wildlife.
The good news is that most of us now receive less mail so it’s easier for us
to think about recycling it and Earth Class Mail is a novel service for American
addresses which can help us do just that. For roughly the same cost as renting a
conventional box at your local post office, Earth Class mail will scan all of
your inbound post and make it available to you via the Internet. And then
recycle it. Nifty, huh?
Because Earth Class Mail charges by the piece, it will be important for you
to reduce the volume of junk mail which you receive. There are several services
which will contact advertisers for you directly and place your address on the do
not mail list which they are required by federal law to maintain and I recommend
GreenDimes.com as a convenient option with a low annual fee of just $20.
Working directly with a local recycling center which can process the weights
and colors typical of documents which travel by post, Earth Class Mail ranks
high on my list of firms which are part of the solution.
To learn more, visit
EarthClassMail.com

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Earth Class Mail
January 9, 2009
Hurricane Science for Safety Leadership Forum Provided Key Statistics Regarding Hurricane Intensity in Age of Global Warming

In early December, I had the profound honor and privilege of representing the
Sierra Club of Florida at the Hurricane Science for Safety Leadership Forum,
which took place at Walt Disney World. The event was the quarterly fruition of a
movement begun roughly a decade ago by a fine organization called FLASH, the
Federal Alliance for Safe Homes. If you live in an area which is targeted by
hurricanes or other wind storms with any regularity, I exhort you to visit
flash.org today and learn more about preparedness.
The Hurricane Science for Safety Leadership Forum was a convocation of dozens
of the brightest minds in climatology, meteorology, risk management, urban
planning and other disciplines and I left with my head throbbing from the dozens
of insights I gleaned. Indeed, while my main purpose was to represent the Sierra
Club in order to be certain that a strong environmental voice was present, after
the very first plenary session, several people made the effort to approach me
and express gratitude for my presence and I knew that I had found a unique
conference.

I could fill my posts here on Keyboard Culture for the entire first half of
2009 with all of the material presented at the forum but what left the most
lasting impression on me was that of the profound difference in damage to
property caused by category 4 and category 5 hurricanes versus category 3. I
already knew that global warming has a significant impact on this question but
now, thanks to the brilliant presentation of Dr. Amanda Staudt of the National
Wildlife Federation, I have a PowerPoint presentation to share with you.
In my next post, I will provide the presentation file to you and the context
in which the frightening data on her slides should be consumed.
Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Hurricane Safety
January 12, 2009
Saffir-Simpson Hurricane Scale Warns of Logarithmic Increase in Property Damage from Category 4 and Category 5 Storms
The Saffir-Simpson Hurricane Scale measures local peak gust velocities of wind
in meters per second. A relatively weak, category 1 hurricane has wind gusts of
around 30 meters per second. Major hurricanes, which I refer to as killers,
begin at around 50 meters per second and run off the Saffir-Simpson scale at 100
meters per second.
If ever you have watched live news coverage of a hurricane as it approached land
fall, you may have noticed that meteorologists always raise warnings about
staying out of harm’s way but seem to twitch whenever discussing
storms which are category 3 or above. Why is this? As Dr. Amanda Staudt of
the National Wildlife Federation shared with attendees of the Hurricane Science
for Safety Leadership Forum, increases in wind speed between category 3 and 4
equal roughly 10% but the reality of materials science is that such an increase
equals a 50% increase in property damage.
In other words, movement between categories on the Saffir-Simpson Hurricane
Scale is linear but increases in property damage from major storms are
logarithmic.

How does this horrible news relate to global warming? Thanks to the brilliant
work of Professor Kerry Emmanuel of the tropical meteorology group at the
Massachusetts Institute of Technology, we know that there is a direct
correlation between sea surface temperatures in the Atlantic basin and the wind
speed of hurricanes. Indeed, Professor Emmanuel has plotted a graph of the power
dissipation index of hurricanes in relation to sea surface temperatures going
back more than 40 years and the linkage is clear.
Pages 5, 6 and 7 of Dr. Staudt’s presentation are the most compelling but I
encourage you to read the whole thing. Dr. Staudt was gracious enough to grant
me access to her file and
it is
linked here.
I have stated very clearly here on Keyboard Culture that global warming
exacerbates the formation and strengthening of hurricanes but admit that a
modicum of dissent within the scientific community exists regarding this
connection. What no longer is open to debate in the hallowed halls of
atmospheric science is the correlation between sea surface temperatures and
general hurricane strength. What we also know for sure is that, measured
globally, the increases in mean temperatures which we are causing through the
reckless burning of fossil fuels carry water temperature right along with them.
The connection of A to B to C is sadly all too easy.

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Saffir-Simpson
January 14, 2009
European Green Capital Initiative Helps Spark Green Cities Conference
Friendly rivalries can be healthy. We see examples of this fact in athletics,
from intramural sports in the public school system right up to the Olympic Games
which pit the best of the best from around the world. What we have not seen with
any scope or consistency thus far in the new millennium, though, is a friendly
rivalry between cities in their quest to become greener.
In the United States, there are dozens of cities which justifiably tout their
green credentials and I have enjoyed hearing several of their presentations
during my work representing the Sierra Club at various conferences, such as I
explained in my previous post. However, I have yet to hear friendly jibes
between municipalities over who is greener.

The European Green Capital initiative is changing the game, so to speak. A
wonderful competition consisting of literally dozens of cities throughout
Europe, the European Green Capital initiative has lit the flame within
municipal, regional and national governments on the old continent all striving
for the right to claim the title of Greenest of them All.
This competition has grown into a wonderful trend which I commend and next time,
I will share with you the exciting details of the American counterpart to
European Green Capital, called Green Cities. To learn more about the European
Green Capital initiative, please visit
EuropeanGreenCapital.eu
Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: European Green Capital | Green Cities
January 16, 2009
Green Cities Kickoff Event Occurring on Anniversary of Green Earth Expo
For some time now, I’ve been telling you about the
United We Stand Expo and how it is a very gratifying successor to the
Green Earth Expo. Well, while Jim Griffin and I cannot claim direct
responsibility for the germination of an entire national initiative toward green
living and green commerce such as the one called Green Cities, we take it as no
small coincidence that the very first Green Cities conference will take place at
the same venue as and on the anniversary of the Green Earth Expo.

That’s right! The inaugural Green Cities conference will take place at the
Orange County Convention Center in May of this year. Wow! I’m sure that you can
understand why I am so enthusiastic about this event.
Well, my enthusiasm doesn’t stop there, either. The Green Cities Conference will
assemble key sponsors and thought leaders from around the United States along
with vital international players and one of the top themes will be the
Triple Bottom Line of Sustainability!
As you likely have noted, my tag line as your global warming expert here on
Keyboard Culture is Fomenting the Triple Bottom Line. I don’t take credit
for the inclusion of this essential theme in the Green Cities conference but
sure am glad to see it baked into the themes of the event.
Needless to say, I will be at the inaugural Green Cities conference in May and
hope that you can join me. You can read all of the details and grab the early
bird registration discount at
GreenCities.com

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Green Cities
January 19, 2009
Consecutive Wyoming Avalanches Remind Us of Hidden Dangers of Weather Patterns Shifted and Intensified by Global Warming
A Meteorological Yoyo
It is official. The year 2008 was among the warmest and coldest on record.
How’s that?

Indeed,
as the climate crisis continues to unfold, we see more predictions of historic
atmospheric shifts come to fruition. Way back in May,
I told you about disruptive avalanches. Well, we just had another, two, in
fact, near Jackson Hole, Wyoming. They were especially disruptive because they
happened sequentially, a fatally rare occurrence.
The Wyoming avalanches were part of a barrage of winter weather which struck
nearly half of the continental United States in December, dropping huge
quantities of snow and ice on dozens of cities and, sadly, killing a great many
people. The record quantities of frozen precipitation were preceded by record
rainfall in other places, which left horrible flooding in the nation’s
midsection. Each storm occurred within mere days of the next.
When I traveled to Maine for my sister’s wedding, which was ushered in by
several feet of gorgeous snow powder, my flight both ways nearly was canceled
because of separate blizzards. However, as soon as the second storm ended, New
York City, which had been buried in snow right before Christmas, saw its daytime
temperatures shoot up to around 60 degrees Fahrenheit and then plummet for New
Year’s Eve with wind chill factors near zero.
These huge, unseasonable swings in temperature are the partial result of global
warming, as the atmosphere attempts to compensate for disruptions in its
temperature regulating mechanisms. They also are how we can say that 2008
was among the warmest and coldest years on record. It was the coldest since the
turn of the new millennium but, despite the aforementioned record snow storms
and blizzards, was among the warmest in history when measured as a function of
global mean temperature.
So, as you ponder the question of just how much snow Mother Nature can send to
any particular spot during a given winter season, remember that the atmospheric
systems which create snow no longer work as reliably as before because we have
bent their cogs and chipped their flywheels. Even if we begin repairs today,
which effectively would be impossible on such short notice, every revolution of
those mechanisms will lead to further degradation. It is a sad reality which is
as predictable as the dawn.

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Wyoming Avalanche
January 21, 2009
Encyclical Letter from Dr. James Hansen of NASA Establishes Global Warming To-Do List for Government of the United States

Dr. James Hansen of NASA is the top climatologist on the payroll of the United
States.
I told you about him in July and he continues to do great work.
To help us usher in the new year as well as to contextualize his personal and
professional views on how the climate crisis must be addressed by the Obama
administration, on December 31, Dr. Hansen published a fabulous letter on the
next steps for the government of the United States to take as it combats global
warming. His musings and prose are so compelling that I have determined that the
letter truly is Dr. Hansen’s version of an encyclical.
I could spend a dozen posts explaining the power contained within the letter’s
eight pages (including the preamble) but prefer to share it with you without my
own commentary. I’ll just say this: everyone who cares about the future of this
planet must read it.
James
Hansen Global Warming Letter – December 31, 2008
Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Dr. James Hansen | NASA
January 23, 2009
Environmental Viability of Biofuels as Broad Replacement of Fossil Fuels

In October of 2007, I wrote about the importance of sustainability in
our determination of the best biofuels to replace fossil fuels. The
transportation fuels industry has heard me and the rest of the environmental
community because they already have moved into second generation biofuels, with
a plant called jatropha leading the pack.
Biodiesel for bus and truck fleets continues to make sense for several reasons,
with the fact that it includes a significant element of recycling at the top of
the list. However, even if we omit buses and trucks from the dozens of engine
types in use today, there are a great many which need to be weaned off fossil
fuels.
Terrestrial transportation is the easiest of the paradigms to address in this
regard because in large geographical areas, the fuels safely can be limited to a
temperature range of well under 100 degrees Fahrenheit. The same cannot be said
of aviation fuels. Moreover, aviation fuels carry much higher performance
standards than gasoline and, of course, geography becomes an enemy when
attempting to move the world’s commercial aviation fleet to biofuels all at
once.
It is for these reasons that I ardently embrace offsets for air travelers.
Moreover, I endorse the offsets from
CarbonFund.org because they have the option of radiative forcing. However,
offsets are not a solution. They merely are a part of the interim steps which
everyone must take in order to begin to reverse the damage of climate change.
Ultimately, we need to move fully to hydrogen for all of our energy needs and
biofuels can be a vital step in that direction.
Next time, I will tell you how jatropha oil is being used in aviation.

Source: www.jatropha.org Author: Photo by R. K. Henning
Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Biofuels
January 26, 2009
Jatropha Oil Shows Great Promise as Basis for Organic Aviation Fuel

In addition to abundance and global standardization, the main reason that
kerosene is the only aviation fuel which the major airlines use is that it
performs well in very harsh conditions. Think about it: during long,
high-altitude flights, the temperature in and around the wing of an aircraft can
drop nearly to 100 degrees below zero! However, even in such circumstances, the
fuel must ignite and combust in much the same way and at the same high
temperature as when the plane is on the ground.
That is no easy feat and certainly is out of the question for petroleum
diesel fuel.
Needless to say then, as the aviation industry has received greater and greater
demands to lower its carbon footprint and escape the monopolistic tyranny of
OPEC as its fuel supplier, the pace at which it experiments with biofuels has
grown. It now appears that jatropha oil may be the answer.
As applied to biofuels, the
triple bottom line of sustainability demands that the source materials not
just be organic but that their use not damage the environment or the prosperity
of agricultural workers. Corn-based and sugar-based ethanol often fail that test
because they are nearly impossible to grow under those restrictions. Moreover,
corn-based and sugar-based ethanol assist with weaning us off fossil fuels but
really don’t reduce carbon loading over gasoline on a gallon-by-gallon basis.
Jatropha is quite different. Here are the key distinctions:
1) In most places, it is considered a weed, meaning that it can be grown
alongside existing crops rather than in place of them.
2) Its seed is inedible. Hence, growers never face that quandary of growing it
as a feed stock rather than for fuel.
3) It grows very effectively on land which is unsuitable for feed crops, opening
up billions of acres of land to agriculture which currently do not fit the
definition of arable.
4) In many places, jatropha can be harvested at any time, leaving peak times
free for farmers to continue bringing in their feed crops.
5) The carbon loading of jatropha is roughly half that of corn or sugar, making
it a true improvement over gasoline.
6) The oxygen density of processed jatropha oil can be minimized, making the
fuel suitable for high-altitude jet engines, which neither ethanol nor
petroleum-based gasoline ever will achieve.
7) Hence, it can be used in jet aircraft with no mechanical modifications.
I trust, then, that you grasp why I am so enthusiastic about jatropha oil,
especially its potential role in commercial aviation as a replacement for
kerosene. In the third installment of this series, I will tell you about Air New
Zealand’s impressive and historic first flight with sustainable jatropha which
took place last month.
Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Jatropha
January 28, 2009
Air New Zealand’s Historic Test Flight with Blended Jatropha Biofuel

Air New Zealand is an intriguing airline. It spans the wall of niche markets and
broad commercialization like few others. Fortunately, this intriguing
combination made it possible for the ownership and senior management of the
company to take a leadership role in reducing its environmental impact, not just
through recycling, fleet optimization and route optimization but now, a
commitment to researching and implementing biofuels in its fleet.
Replacing kerosene as the global standard for jet fuel is a difficult nut to
crack, it you’ll pardon the pun, because kerosene does the job very well. It is
reliable. It performs well. Everyone understands it. All the aircraft and jet
engine manufacturers specify it in their operating guidelines. The list goes on.
First generation biofuels have none of these merits. Thanks to the work of Air
New Zealand and its project partners, Boeing, Rolls-Royce and UOP, jatropha oil
does.
Jet engines burn kerosene with no tailpipe. In other words, there’s no easy way
to attach an emissions system to the engine in order to reduce the pollution as
we do with buses, cars and trucks. So, the only practical way of cutting the
contribution to global warming of aviation is to change the fuel. Up until the
year 2008, no one thought that it was possible. Visionary aviation leaders such
as Sir Richard Branson of Virgin Atlantic and Rob Fyfe of Air New Zealand have
taken it upon themselves to make jatropha oil a reality.
So, on December 30, one engine of an Air New Zealand 747 jumbo jet underwent a
comprehensive test flight fueled by 50% jatropha oil and 50% conventional
kerosene. The results were very encouraging. The plane underwent multiple
maneuvers during the flight, including climb, cruise, acceleration/deceleration,
approach/missed approach, descent and, of course, landing. The history of the
flight has less to do with the existence of the flight than of the source of the
jatropha fuel. It is sustainable!
Air New Zealand’s commitment to the jatropha project is based on the triple
bottom line of sustainability, so that the airline doesn’t merely replace one
fuel with another but it converts to one which it knows can be grown and
harvested in harmony with nature for decades to come and without impacting the
world’s food supply. That, more than any other reason, is why I love jatropha
and I commend Air New Zealand for this important leap into a new era of cleaner
aviation.

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Air New Zealand | Jatropha
February 6, 2009
World Biofuels Markets Conference Offers Comprehensive Solutions to Challenges of Biofuel Adoption
I’ve been telling you about the bright future of biofuels not just as a clean
alternative to fossil-based transportation fuels but as a promising solution to
one of the most difficult challenges in aviation, the need for a sustainable
replacement for kerosene used in jet aircraft.
As you have read in my last 3 posts, I am very enthusiastic about jatropha.
Fabulous as it is, we are years away from generating enough biofuel from
jatropha to put a serious dent in the vast quantities of fossil fuels which we
need to eliminate from our daily global energy diet if we are to reverse global
warming. Simply put, running all of our commercial aircraft on jatropha oil is
very important but merely a drop in the proverbial bucket.
The big bang, so to speak, lies in ships, trains and trucks. Diesel-powered
furnaces and generators are in the mix, too. If we could move all of them to
biofuel, we would begin to move the needle which measures the production of
greenhouse gases which cause global warming. In order to do that, we need to
create an industry as large and successful as the worldwide oil business. In a
few weeks’ time, a fabulous conference will take place in the historic city of
Brussels which will do just that.

The World Biofuels Markets conference will take place in mid-March
at the Brussels Expo Centre and I look forward to attending. The theme for this
year’s event is “Towards the Sustainable Bio Future”. Discussion topics will
include:
- Biofuels policy and standards
- Biochemicals and bioplastics
- Investment opportunities
- Jatropha markets
- Logistics and transport
As you can grasp, the producers of the World Biofuels Markets conference
understand the need for a holistic approach to the biofuels industry. Until the
world sees that advocates are tackling the problem from every angle and tangent,
we will be seen as little more than a nuisance to the well established petroleum
monopoly.
Speakers include Sir Bob Geldof, Lord Browne, former head of British Petroleum,
and Jeb Bush, former governor of the State of Florida and the creator of
Florida’s first network of hydrogen fueling stations, for which I had the
pleasure of attending the groundbreaking just a few miles from my house.
If you would like to learn more about biofuels as an industry and capture the
latest thoughts on how we make a real difference in supplanting and ultimately
replacing fossil fuels for energy and transportation, I encourage you to attend
the World Biofuels Markets conference. You’ll find all of the necessary details
at
WorldBiofuelsMarkets.com
Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Global Warming | World Biofuels Markets
February 9, 2009
Sensitivity of Polar Regions Portends Frightening Future from Accelerating Temperature Rise
Tempest In The Teacup
Why are the Earth’s polar regions the most susceptible areas of the planet to
climate change? The answer contains two parts and both portend a frightening
future.

Firstly, we have the fact that the atmosphere of the planet regulates
temperature primarily by equalizing large forces. For example, hurricanes,
tornados and other wind storms are a mechanism to deal in part with the fact
that the sun heats the surface of the planet at differing rates as the planet
spins on its axis. Additionally, large atmospheric currents help distribute not
just the heat from the sun but particulate matter. Three of the most important
currents are the
North Pacific Gyre, the
Intertropical Convergence Zone and the
North Atlantic Oscillation.
Since significantly less than 1% of the total greenhouse gas production of the
world occurs in the polar regions, the distribution of carbon particles, which
occurs as a natural function of the same atmosphere which brings breathable air
to regions with no natural oxygen production, brings to the polar regions the
pollution which the rest of the world produces.
Secondly, the polar regions are the only large areas of the planet which rely on
temperature stability from month to month. Put another way, there is little
change in temperature in those areas as the seasons change compared with the
temperate areas between the polar circles and the equator. Hence, vast
quantities of ice have remained intact there since the end of the last ice age.
By shifting heat to the polar regions, the ice melts abnormally because normal
melting is minimal on account of the stable temperatures.
For these reasons, the marked uptick in temperature caused by global warming
which we can see explained in the graphic above, leads to frightening
predictions about what lies ahead. Those predictions are in line with the
predictions of global warming experts going back more than a decade: atmospheric
chaos which all but the wealthiest nations of the world will be unable to
mitigate. Since I live in Florida, I am gravely concerned about rising seas and
no fortification or sea wall has been designed to save millions of acres which
are located at sea level from flooding when high tides become much higher.

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Polar Region
February 11, 2009
Dr. James Hansen Grants Follow-On Interview – Gives United States and World Just 4 Years to Reverse Global Warming

As I shared with you recently,
NASA’s Dr. James Hansen shared with the Obama family and the world a letter on
the climate crisis. He used it to close out calendar year 2008 and turn the
page into a new year and new administration in the White House. His words were
as compelling as always.
Luckily for us, he made himself available for a follow-on interview, granted to
Robin McKie of The Observer newspaper. In it, he issued some of his harshest
criticism yet for the industrialized world’s reliance on coal for energy and
transportation. Naturally, I agree. He went on, however, to call for urgent and
sweeping actions to respond to the climate crisis, including the broad
abandoning of coal. Wow! Well done, sir!
I will not presume to attempt to improve on Dr. Hansen’s work in any way.
However, there are a few key points which are not covered in the interview which
bear elucidation:
1) The great tipping point is the proverbial line in the sand beyond which the
planet is incapable of self-regulation and we see massive collapses of portions
of our biosphere leading to cataclysmic starvation of people and wildlife as
well as species extinction on a scale not seen since the last ice age.
We have moved past the tipping point when measured as a function of carbon in
our atmosphere. The reason that we hear so little about that point is that no
one really knows what to do about it. Nevertheless, we quite literally are
living on borrowed time and must be prepared for the true effects of being past
the tipping point to engage severely and without warning.
2) A carbon tax is the only long-term solution to the climate crisis. Simply
put, what this tax will do is build into every product and service its true
environmental cost with an emphasis on global warming. As you know from reading
my work here on Keyboard Culture, carbon is the enemy of a healthy climate and
until we identify its role in everything we do, we will remain slaves to cheap
carbon-based energy and transportation.
You can read the entire interview with Dr. Hansen at
http://www.guardian.co.uk/environment/2009/jan/18/obama-climate-change

photo credit: Jeremy Harbeck
Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Global Warming | James Hansen
February 13, 2009
Regions Near Polar Circles Disproportionately Impacted by Global Warming
Relentless Continental Heat Wave
I have told you that we have moved past the tipping point of climate cataclysms
as measured as a function of carbon in the atmosphere. However, what does this
mean to us on a daily basis? Where will the worst effects begin? Will those
effects occur in the polar regions first?
The simple answer to all of the above questions is that the scientific community
does not know for certain because we are in a unique situation. However, we can
extrapolate from the evidence at hand. We already have seen with alarming
clarity just how fast the rate of polar ice cap melting has increased this
decade. Indeed, 2009 likely will see
an ice-free Arctic summer. Well, now we know how pockets of summer heat can
extend beyond the polar regions.
At the end of January, during the Australian Open tennis tournament, the Land
Down Under experienced yet another ratcheting up of record summer temperatures,
so much so that outdoor competitions in the tournament had to be suspended for
some time and defending champion Novak Djokovic withdrew from competition. Metal
in nearby rail corridors even began to buckle.

Eleven of the last twelve years have been the hottest in Australia’s recorded
history and 2009 looks to be even worse! Now, the continent of Australia does
not extend into a polar region but it comes close. If Australia can experience
decades-long drought and killer heat, what does the trend foreshadow for
everyone else?
On that mark, no speculation is necessary. The opposite is true. When
climatologists first told us what would happen in the age of global warming and
the skeptics scoffed, the scientists who are proven increasingly accurate with
each passing month told us that we’d see prolonged extremes of weather patterns,
just as Australia is experiencing at this very moment.
Equally frightening, though, is the growing unpredictability of weather patterns
in this age of global warming. The proper response for everyone, of course, is
to adopt a
carbon-neutral lifestyle immediately but beyond that, create a family
emergency evacuation plan and rehearse its execution. Now that we know that the
effects of global warming have spilled out of the polar regions with alarming
ferocity, there is no time to waste in preparing for the worst.
Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Global Warming
February 16, 2009
Sun Microsystems Assumes Leadership Role in Data Center Efficiency with Modular Pod Architecture

On January 20th, I had the distinct honor and privilege of attending in person
the inauguration of President Barack Obama. Despite arriving on Capitol Hill
before dawn, my friends and I had to participate roughly 2 miles away next to
the Washington Monument. Nevertheless, the experience is one I will cherish for
decades.
The size of the crowd which filled the National Mall was mirrored on the
Internet. My rough estimate is that 3 million people crammed into the area west
of the Capitol but I know for certain that more than 26 million people
watched the event live on the Internet via CNN.com. In addition to being a
huge number, this is a record.
As a lover of technology, I am inspired almost as much by the fact that CNN.com
had the scalability in place to serve more than 26 million streams of its
content that historic day as I am by President Obama’s speech. However, as all
of this relates to global warming, we must remember that the backbone which runs
the Internet consumes vast amounts of electricity. It is a wonderful invention
which has the potential to benefit all of humanity but it is far from green.
It is for this reason that I enjoy sharing with you details about Internet
providers who are embracing green information technology practices. Last year, I
told you about the
Microsoft C-Blox Container Data Center design, an impressive achievement.
Although not announced until a few weeks ago, Sun Microsystems, another leading
Internet provider, has been achieving great things in the same arena. Through
its well conceived and implemented modular pod architecture for data centers in
North America, Sun has cut its energy costs significantly and the overall
environmental impact of its large facility in Broomfield, Colorado by
two-thirds! This is highly commendable!
When Microsoft unveiled its C-Blox approach, the byline was, If you can’t
measure it, you can’t manage it. At Sun Microsystems, the byline is, What
you can measure you can address. Not coincidentally, both of these
philosophies apply directly to the fight against global warming, particularly
carbon in our atmosphere.
With the equally commendable achievement of LEED Platinum certification for the
Sacramento, California data center of another technology leader, Advanced Data
Centers, a real trend has begun to emerge and I exhort everyone to consider the
early work of these leaders in green information technology when making
purchasing decisions.

http://www.sustainablelifemedia.com/content/story/greenIT/suns_new_green_datacenter_to_save_1_million_a_year
Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Data Center Efficiency
February 18, 2009
Best Buy Becomes American Leader in Electronic Waste Recycling

Electronic waste is a huge problem, both in terms of land pollution and the
resulting loss of natural areas which absorb greenhouse gases. As a leading
consumer and disposer of electronic equipment, the United States should lead the
world in the safe and sustainable disposal of electronic waste. The opposite is
true. Even worse is the fact that much of the electronic waste which is recycled
winds up sold to unscrupulous disposal firms which often incinerate the waste,
pumping unspeakable quantities of toxins into the air, or dumped in rivers,
either on American soil or overseas.
Regulatory bodies have begun to intervene in the disposal of electronic waste in
order to assure proper dismantling and component recycling but much more needs
to be done in order to capture electronic waste at its source, the curbside
residential collection site and the dumpster. Until we capture more there, we
will fail to address electronic waste in a meaningful way.
The average American consumer lacks the time and convenience to research proper
disposal sites and transport the waste to the destination. However, if given a
convenient option, that same consumer might well take the effort to do the right
thing. That’s why the participation of electronics retailers is so vital. The
bankruptcy of Circuit City dealt a serious blow to the work of recycling
advocates but Best Buy has initiated a broad expansion of its collection program
which more than offsets this other large loss.
As of today, Best Buy has expanded its electronic recycling program to encompass
all of its locations – a huge improvement! Better still, most consumer
electronics will be accepted for free. This move by Best Buy is exactly the type
of corporate leadership which must be shown in order to begin the cultural shift
needed to achieve the large strides toward greener living and I commend Best Buy
for expanding electronics collection to its entire retail network.

Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Electronic Waste
March 5, 2009
NOAA Explains Frigid Winter and Related Temperature Anomalies with Research into Warming Hole
The abnormally low winter temperatures and vast accumulations of snow and ice
during the winter of 2009 in North America have left many people who previously
believed in the threat of global warming with understandable questions. NOAA,
the National Oceanic and Atmospheric Administration, has engaged in fresh
research to find answers. What Dr. Martin Hoerling and NOAA his colleagues have
learned is alarming to believers and skeptics alike.
They have discovered a warming hole over North America. For example:
• Northern and western sections of North America have seen the largest
temperature increases over the last 50 years, with warming of up to 3.6 degrees
Fahrenheit in Alaska and in Alberta, Saskatchewan and Yukon in Canada.
Meanwhile, the southern United States and eastern Canada have seen the least
warming.
• In the United States, the Southwest has taken a one-two punch, experiencing
some of the greatest warming in both winter and summer.
• Over the last 50 years, droughts have not become more frequent, contrary to
prediction, but have, indeed, become more severe, as forecast.
So, what is going on here? Well, as I have reiterated several times, we must
remember that the first word in global warming is global. Secondly, the
atmosphere of the planet is self-regulating and tries to compensate for the
ongoing and accelerating damage which we are causing.
Lastly, although we can
prove beyond all scientific doubt that increases in the carbon content of our
atmosphere cause average temperatures to rise and polar melting has exceeded
all predictions, we remain, quite literally, in uncharted territory. In other
words, the worst is yet to come but that frightening fact does not mean that we
won’t continue to have cold winters or days, such as in early February, when
Washington, DC saw a temperature swing of almost 70 degrees Fahrenheit from the
previous day.
Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Global Warming | Warming Hole
March 11, 2009
STAR Program Proves Viability of Air Pollution Reduction Programs in Fighting Climate Change and Environmental Racism

Because the topic of environmental racism has an even greater emotional and
political charge than global warming, I have not touched on it until now.
However, in many cases, it is far easier to prove than global warming and, of
course, the existence of environmental racism is a stain on humanity.
This scourge refers to the fact that many of the byproducts of industrialization
are ugly, malodorous or otherwise undesirable. In the case of petroleum
refining, the byproducts are carcinogenic and malodorous. Hence, many of the
refineries in the United States are deliberately located in low-income
neighborhoods which have disproportionately high populations of ethnic
minorities such as African-Americans and Hispanic-Americans.
The good news is that fighting the problem can bring ancillary benefits since
scrubbing smoke stacks is the best and cleanest practice. Fortunately, the city
of Louisville, KY has proved that such an approach can win with its STAR
Program. An acronym for Strategic Toxic Air Reduction, the STAR Program
began in 2005 and has been an unqualified success, cleaning the air of
Louisville quite significantly of, for example, the human carcinogen
1,3-butadiene, which has fallen more than 75%.
I commend Louisville and all of the members of the coalition which was formed to
push the STAR Program into fruition. Naturally, the resulting drop in
pollution-caused premature deaths downwind of the chemical plants and dry
cleaners which have cleaned up their act are a very real and most welcome bonus.
This important success proves that no dream for a cleaner, greener future is
beyond our reach.

photo credit: Arza Barnett, The Courier-Journal
Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: STAR Program
March 18, 2009
Wildlife Friendly Certification from Wildlife Friendly Enterprise Network Augments Definition of Fair Trade Products and Services
Back in December, I told you about the
fabulous website ClimateStandards.org and explained why its high standards
deserve everyone’s support. The good deeds of ClimateStandards.org have a
growing number of parallels in the marketplace, with a renewed emphasis on
consumer products and services.
I have maintained since the launching this blog back in June of 2007 that if we
really want to fight global warming, we must effect cultural changes in the
United States and around the world. Doing so is no easy task but it can be
achieved. One of the most important steps we can take is to explain to consumers
about the direct impact on the Earth of every product and service they buy
and offer real alternatives. It is that last phrase which presents the
greatest challenge because the marketplace is so diverse with participants
entering and leaving almost every week.
For this reason, I am very enthusiastic about the Wildlife Friendly
certification program from the Wildlife Friendly Enterprise Network. It does
exactly what we need. It exposes the flaws of existing products and services and
then offers alternatives. Now, given the strict standards which I set here on
Keyboard Culture for labeling anything as truly green, you may ask how I measure
the depth of green of the Wildlife Friendly Enterprise Network’s program. It is
very simple.

First, whereas other fair trade programs do a fine job of raising awareness of
environmental degradation in general, the Wildlife Friendly Enterprise Network (WFEN)
uses the red list of key threatened species of the International Union for
Conservation of Nature and Natural Resources, a British academic body which
practices the highest standards of scientific work.
From there, the WFEN sets very specific criteria in its certification process
for products. Here’s a quick summary of requirements for certification:
• The product contributes directly to in situ conservation of key species.
Qualified products are fundamentally linked to on-the-ground conservation
actions.
• Production has a positive impact on the local economy.
• Individuals or communities living with wildlife participate in the production,
harvest, processing or manufacture of the product. Transparent, written criteria
define individual or community eligibility, conservation goals and monitoring
procedures. Signed agreements clearly define the responsibilities of individual
and/or community, NGO, business and other partners to each other and identify
the conditions under which any transfer of money, goods or services occurs.
• The product’s conservation mission includes a clear enforcement mechanism,
such that failure to follow through with required conservation actions results
in immediate consequences, including forfeiture of any economic reward.
• Producers and/or NGO, business and other partners strive to monitor the impact
of production activities on wildlife in order to ensure that practices benefit
species of concern.
• A product that contributes to or fosters consumptive use of wildlife in any
way will face a highly critical review for its ability to meet the criteria.
In closing, it may seem that the standards of the WFEN certification process are
excessive but this environmentalist assures you that they are right on the mark
and exemplary of the future of conservation and green living here in the new
millennium.
To learn more about the Wildlife Friendly certification program from the WFEN,
please visit
WildlifeFriendly.org
Fomenting the Triple Bottom Line
Corbett Kroehler
| Permalink | Email this Blog to a
Friend
Ask
a Question or Leave a Comment
(0)

Digg This
Del.icio.us
More on topics: Fair Trade | Wildlife Friendly